Adam Sclafani Email & Phone Number

Rochester, New York, Us

Rochester, New York, Us

Norwalk, Connecticut, Us

-Built out companies first sales force; hired, trained, and managed 7 regional market managers-Held routine meetings with distributor partners; aligning on distribution goals, incentive planning, innovation launches, and chain selling. -Led strategic partnership initiatives with music venues, sport teams, and social media influencers-Spearheaded launch of product extension line to distributor and retail partners

Norwalk, Connecticut, Us

-Expanded distribution footprint from 6 to 18 states by establishing relationships and securing partnerships with top beverage wholesalers across the United States-Maintained business acumen with distributor partners through quarterly business planning meetings to review progress, align on key initiatives, collaborate on incentives, and discuss innovation plans-Structured and led sales presentations to secure authorizations within major chains includingKroger, Food Lion, Total Wine, Whole Foods, and others-Supported internal leadership team in conceptualizing and launching new products to meet increased pandemic and lockdown demand.

Camden, Nj, Us

-Managed and oversaw strategic development of communication between internal sales teams, account managers, and Independent DSD Partners-Created and developed sales strategies to improve overall organizational continuity-Lead weekly account 'state of the business' calls for large regional accounts including Stop & Shop and Wegman's-Collaborated on cross functional projects with legal, marketing, sales, and finance departments

Camden, Nj, Us

-Provided leadership to district distributor teams, expanding penetration across the Connecticut and New York major chain and niche retail sector

Camden, Nj, Us

•Managed and increased sales of Pepperidge Farm product into 300+ retail accounts from major chain grocery stores to small independent accounts throughout CT & Westchester County, NY•Lead 22 independent distributors in territory development and growing market share•Developed relationships with key decision makers to align on retail initiatives and company goals

St. Louis, Mo, Us

-Developed creative brand activations with the marketing team and sales reps to achieve distribution and growth objectives for all A-B brands.-Managed territory trade operations with regards to all consumer marketing related strategies, planning, and execution in 60 small format accounts.-Deployed data analytics to re-engineer sales outreach and market engagement in under-performingaccounts in market-Designed and launched product education programs to secure market acceptance and drive demandgeneration.-Managed budget for promotional brand ambassadors and marketing materials for weekend sampling events, driving 'liquid to lips' and and overall brand awareness

Stamford, Ct , Us

-Established professional relationships with General Managers and Concierges of over 200 leading hotels and attractions in New York City.-Generated, negotiated, and closed opportunities through networking and prospecting.-Acquired partnerships with tourist heavy attractions such as Ripley's Believe It Or Not, Dave & Busters, and prime Times Square hotels.-Acted as point of contact for all technical and operational needs with CTM's digital presence. -Expanded CTM's digital presence vastly across the 5 Burroughs of New York City as new digital products were released.

Stamford, Ct , Us

-Managed day to day operations including inventory tracking, payroll administration, and data entry. -Assisted accounting team with client outreach and administrative duties.-Audited distribution locations via online tracking program Xora to ensure client needs were met. -Oversaw operations team consisting of drivers and warehouse workers ensuring daily goals were achieved.

Bachelor'S Degree, Communication And Media Studies

Study Abroad Program, Hospitality And Tourism Management