Adam Silverstein Email & Phone Number

Marcoussis, Fr

• Work closely with Global Director of Communications to determine social media goals, campaigns, and metrics• Work closely with the Creative team to design and produce original content tailored for different platforms and aligned with the brand’s visual identity• Manage and oversee campaign strategy, leading creative ideation to deliver innovative, and highly performing campaigns that meet multi-channel growth goals• Work cross-functionally across Press, Partnerships, Product management and more to develop and amplify innovative campaigns• Define and manage daily editorial and content calendar across platforms, ensuring excellent storytelling and engagement with followers, as well as ensuringconsistency of tone of voice• Strive to build and maintain a strong community within the industry• Monitor social media trends, including developments in new platforms, content,strategy, and innovation to stay relevant and effective• Provide thought leadership and guidance for social media best practices such as content publishing guidelines, KPI benchmarks, and channel growth strategies across our organization.• Track social media campaigns’ key performance metrics to maximize results and report progress to management.• 8 + years of relevant work experience in marketing, social media and online content development.• Passion for social media and understanding of its business impact• Proven experience and demonstrated innovation in social media campaign and content strategy development.• Demonstrated success in managing social media campaigns and delivering results in a fast-paced, rapid-growth environment.• 5+ years experience managing a team of social media managers, community coordinators, and content creators• Ability to manage a wide range of responsibilities and thrive on solving challenging problems and not afraid to challenge the status quo.• Experience managing, analyzing, and communicating relevant results upwards.

Cary, Nc, Us

• Owning, establishing, and driving content initiatives related to Fortnite & Rocket League across all social media platforms• Optimizing existing Fortnite & Rocket League social media channels and establishing best practices, as well as identifying emerging platforms and trends within the social media space.• Coordinating with the Communications and Marketing teams to execute on Fortnite & Rocket League social media programs in support of broad marketing plans for in-game events, game content updates, and co-promotions• Assisting and collaborating with creative services to develop innovative and authentic social media content, ensuring buy-in from internal stakeholders with timely execution• Managing relationships with social media platforms, as well as negotiations with external influencer partners and agencies• Participating in the development of social budgets for Rocket League, while managing compliance with finance and legal• Evaluating and developing post-mortems for social media initiatives, coordinating feedback from marketing, business intelligence, development teams, and external agencies• Experience on-boarding and working with multi-million dollar budgets

Seattle, Washington, Us

• Manage Amazon MGM Studios official social channels (catalog and television), 130+ catalog social pages as well as two syndicated television shows’ social pages working with agencies, broadcast networks, EST partners, studios, and SVOD platforms to develop content and perform community management across Facebook, Instagram and Twitter• Manage the creation and implementation of digital marketing strategies and tactics to penetrate different consumer segments and tailor content geared toward target audiences• Manage Amazon MGM catalog and television social calendars and monitor social accounts daily• Conceptualize and drive social marketing campaigns that increase engagement, spur conversation, and grow our audiences• Ensure all social media communications are on-brand, consistent in terms of style, quality, and tone of voice• Align with marketing, publicity, retail, brand, and other departments to assure all social needs are met• Develop and/or enhance existing partnerships on behalf of the marketing team with all of the leading platforms in this space (Facebook, Instagram, Twitter, Google, Snapchat, etc.)• Work with sales to discover and launch new YT channels/revenue streams according to Amazon MGM IP, YT user demand, etc.• Help develop programming strategies and release calendars for YT channels according to key drafting opportunities• Liaise with Sales/YT about opportunities to increase exposure of Amazon MGM YT channels through social platforms• Stay on top of trends and latest technologies to execute and recognize Amazon MGM branding and drafting opportunities• Identify real time social media content opportunities and executions• Project manager of website by working with internal and external resources simultaneously

Playa Vista, California, Us

• Develop and execute content, distribution and optimization strategies to maximize impact of client video• Manage daily programming and brand building for major entertainment and brand clients• Build brand audience and reach on social video platforms• Building and present compelling and data-rich decks to educate and persuade clients• Manage execution of optimization and best practices• Analyze and interpret data to provide channel recommendations• Create, present, and be able to continually speak to industry trends, platform trends, and competitive positioning• Work closely with Sales, Integrated Marketing, Paid Media and Social Media teams to recommend and execute cross-functional campaigns• Collaborate with and support teammates to improve workflow, approach, process and growth• Exhibit excellence and attention to detail in day-to-day work

Playa Vista, California, Us

• Serve as primary support for all day to day operations of video optimization, publishing social video content across all channels.• Perform all tasks around client channel(s) to ensure 100% optimization at all times. (Clients include: CMA, Michaels Arts & Crafts, TBS, TNT, truTV, Toyota and more) • Exhibit excellence and attention to detail in day to day work; in a fast-paced environment with constantly changing requirements.• Communicate objectives clearly across team members and multiple teams. (Design, Analytics, Managers)• Demonstrate personal motivation to learn and master all things related to social video advertising, social video platforms, and marketing strategy.• Actively manage communication with client around design, optimization and reporting.• Manage operations team across designated accounts.• Execute channel audits and create spreadsheets of relevant video information across client channels (data entry)• Implementation of channel design and branding strategies• Implementation of and support for suite of Fullscreen / McBeard tech tools• Create decks and presentations for clients

Orlando, Florida, Us

• Work with the Video Shader, Camera Operator and Amway Center Broadcast Technology Services department to properly set up prior to the event and take down and store all camera gear and related equipment at the conclusion of the event as directed.• Testing of all equipment prior to the opening of doors, including but not limited to the Sony HDC-1500, lenses, tripods, cabling, headsets, Link wireless system and ancillary equipment is required. Proper set up and operation of pan/tilt head, zoom and focus controls, balanced operation, headset communication and monitor return is required. Insure that all required batteries, cabling, microphones, recording discs and headsets are in good working order.• Meet with the Video Shader and Director prior to event start to go over the Production Schedule (game script) and any necessary shot requirements and expectations.• Work with the Camera Operator to insure safe and proper operation and placement of the equipment and cabling. Good customer service skills and communication are required.

London, Gb

• Post Production Editing using Adobe Creative Suite• Experience with Social Media engagement, SEO, and analytics software (Facebook, Google, and Twitter Analytics, Hootsuite, Radian 6, TweetDeck, Twitter, Facebook, Snapchat, and Instagram) • Graphic and Video Creation using the Adobe Creative Suite. [Premiere, After Effects and Photoshop]

Washington, Dc, Us

• Post Production Editing using Adobe Creative Suite, Final Cut Pro, and AVID Media systems• Live Production Experience as a Camera Operator• Helped with taking pictures and videos for Monumental’s social media feeds (@MonumentalNTWRK)] • Produced Content & Segments for the NBA's Wizards, NHL's Capitals, WNBA's Mystics along with Kastles Tennis• Experience with the Kaltura Content Management System• Gained valuable industry experience by assisting producers and editors with content production for Monumental Network’s original programming and the Capitals, Wizards and Mystics in-arena shows • Learned broadcast video standards through a hands-on environment• Accompanied and engaged with videographers on location in the field.• Participated in daily television production operations for three professional sports teams (Capitals, Wizards & Mystics)

Burbank, Ca, Us

Burbank, Ca, Us

Atlanta, Ga, Us

• Assisting in producing live events at Philips Arena for the Atlanta Hawks and other shows at the Arena• Compile and Log Game Tapes and Highlight Meltdown Reels using Sony XDCAM Browser and AVID.• Program and operate Arena LED Boards using Click Effects.• Clip Digitizing and Editing on Adobe Premiere Pro, After Effects, Photoshop, Prelude CC and AVID.• Camera Utility and Filming Tasks • Assist with field shoots including set-up, lighting, camerawork and teleprompter operation• Assist with PA audio setups for Hawks and Concerts.

Fort Lauderdale, Florida, Us

• Shot Highlight Videos and Player/Coach Interviews and edited them into a 5 min web video using Final Cut Pro and Adobe Premiere

Bristol, Ct, Us

• Shot a St. Thomas Aquinas Football Game and Byrnes, SC game

Bachelor'S Degree, Digital Communication And Media/Multimedia

Education record