- Actively recruit students for graduate programs across 4 campuses; responsible for all phases of the admissions process, from successfully marketing programs to qualifying students for admission selection and enrollment.- Communicate with 50+ clients monthly via phone, email, video calls, and in-person consultations, utilizing SalesForce CRM software to track communication and outreach efforts; consistently meet 100% of monthly enrollment targets.- Support planning, coordination, and execution of marketing and recruitment events.- Collaborate with internal departments to align marketing and recruitment strategies with The Chicago School mission and brand.- Utilize feedback and metrics to recommend key process improvements and more effectively meet client needs.

- Acted in ultimate authority as liaison between Grammy-nominated, multi-platinum-selling R&B artist Jeremih, Def Jam executives, and United Talent Agency; worked in tandem to establish marketing objectives, create brand alliances, orchestrate appearances, and negotiate contracts, while analyzing KPIs (streaming data, audience demographics, regional sales, etc.) to inform key decisions. - Managed execution of 50+ live event projects annually across 35+ countries; includes concerts, tours, festivals, sponsorship and fan engagement events, album release campaigns, and radio/TV broadcasts, etc. - Developed detailed production schedules to facilitate successful event execution and maximize each project’s safety, quality, impact, and fulfillment of key deliverables. Hired, trained, and managed an average of 20+ staff members.- Leveraged extensive network to generate partnership leads, resulting in collaboration and sponsorships with global brands, including NBA, Chicago White Sox, Red Bull, McDonald’s, Snapchat, and Spotify; managed key partner relationships to drive ROI. - Monitored overhead costs, overseeing program budgets between $5k - $2M. - Cultivated organic brand content, such as graphics, videos, emails and copy, utilizing Adobe Creative Suite and Canva. Strategized and executed internal and external communications.- Managed all social media accounts to drive authentic fan engagement; grew Instagram following by 350K+ and increased Spotify listenership by an additional 70K/month upon implementing a concert streaming campaign. - Oversaw tour merchandising strategy, including determining product pricing and quantity; liaised with clients, creative teams and vendors (including Bravado International Group) to establish visually-appealing merchandise designs which promoted cohesive artist brand awareness.

- Global music entertainment consulting firm, servicing Grammy-nominated/awarded artists and up-and-coming musicians. Oversaw brand and tour management, stage production, sponsorship/partnership management, contract negotiation, and overall artist marketing strategy. - Some past clients at various stages of their career include Jeremih (Def Jam Recording Artist), Chance the Rapper (Independent Artist), Willie Taylor (Day 26), Lil Durk (Alamo Records), HitMaka (Atlantic Records), and Kane (Celebrity Security).- Collaborated with various stakeholders to successfully execute 250+ productions (live performances, video/photo shoots, album releases, concerts, tours, radio/TV broadcasts, etc.) across 35+ countries within established budgets.- Secured audition and TV placement opportunities with various media networks.- Grew listenership and fan base across all social media platforms and mediums, including but not limited to Instagram, Twitter, Spotify, YouTube, and Cameo. - Utilized website Search Engine Optimization (SEO Certified) to support marketing efforts and cross promotion strategy.- Provided administrative services, including booking meetings, planning events, and prioritizing emails.- Coordinated complex travel logistics, including managing flight/hotel bookings, organizing ground transportation and security detail. Reduced flight re-bookings by 33%, saving $45K+ in travel costs by implementing airport greeter and curbside service.- Monitored overhead costs and company budgets of up to 7-figures; oversaw contract negotiation for publishing, appearances, touring, brand partnerships, etc.- Curated cohesive environments and studio sessions for successful music creation.

- Engaged with prospective domestic and international undergraduate students to promote Columbia College’s 60+ academic degree programs; provided guidance to students and parents on the admissions process, financial assistance, and the college experience.- Facilitated marketing, outreach, and recruitment efforts by delivering program presentations, attending high school and college fairs, developing communications and social media content, and conducting campus tours; event attendees ranged from 100-500 people.- Clearly articulated the core mission and values of Columbia to prospective students.

- Oversaw student admissions recruitment, counseling, outreach, and application review.- Coordinated various invitational programs for the Office of Admissions and the Office of Minority Affairs.- Strategized communication with the high school and independent counseling communities.

- Analyzed performance metrics to generate key client leads in radio advertising; promoted brand products based on client goals.- Executed promotional marketing campaigns and live events for companies with annual revenues of $2M+, targeting multicultural consumers; managed 25+ accounts annually and achieved an average client renewal rate of 85%. - Developed copy, marketing and training materials; presented compelling sales strategies to senior account executives for consideration.- Assessed post-campaign reports to ensure successful execution of client deliverables, utilizing feedback to inform future processes.

- Created after-school enrichment programs to positively engage and educate students in 19 Chicago Public Schools.- Tutored and mentored middle and high-school school students for 900+ hours in math, reading, and moral responsibility.- Lead various community initiatives resulting in cleaner Chicago neighborhoods.

- Provided computer networking assistance on client workstations throughout Chicagoland area.- Developed and administered business process outsourcing services at over 50 locations throughout Chicago.- Supply chain modeling.

- New Business Development.- Initiate in-person meetings with potential clients to discuss the value of the Illini Media News Paper and advertising with the company.- Create and plan advertisements for businesses through radio, television, print, and on-site events.- Promote various packages and promotions to clients.