→Independent design practice, developing and creating Brand ID, packaging, websites, and editorial design work for 40(+) start-ups, nationwide.***One of those 40 companies was acquired***

→Co-led an internal design team of 6 that redefined the i-lab's strategy and holistic physical/digital brand experience. → Provided creative concepting, strategy, art direction, digital design and development for the i-lab's products, services, and events. - ***Increased brand awareness and membership enrollment by 40%.***→ Developed new systems and processes to manage the Brand team's catalog of work. Adopted and utilized by the whole organization.→Designed and produced an omni-channel campaign and digital/physical experience for the i-lab's most important annual event, The President's Innovation Challenge.-***Raised event/brand awareness, increased registration, digital/IRL attendance, and social impressions (by 2x).***

→ Founded Trunk Projects to help companies and their communities nurture a stronger, more meaningful relationship with Mother Nature.→ Produced strategy & brand ID work that helped launch new brands, experiences, and products, as well as insight and brand design tools that will continue to help drive toward business goals post-engagement.

→ Founding member of a 4 person design team, providing digital and brand services to a Boston-based VC's start-up portfolio.→ Collaborated directly with founders/operators to develop each company's brand DNA and strategy with a focus on brand awareness, audience development, customer experience and community building.

→ Created innovative perspectives/products/experiences that solved for business problems of all shapes and sizes, collaborating with multidisciplinary teams of designers, strategists, and engineers. - ***Directly collaborated on a rebrand/product experience that resulted in the sale of a business.***→ Created "Comms Breakfast", a bi-monthly gathering to keep the graphic designer community tight within the Cambridge, Massachusetts office.

→ Led the design/photo team, crafting marketing and sales collateral, promoting '47 brands lifestyle and products.- ***Design & produced printed seasonal sales catalogs that pushed the brand's aesthetic and boosted product sales.***

With a deep love and appreciation for physical objects, two friends joined hands in interrogating how to create furniture. We created a brand and products that represented the honest and direct nature of our home base, Peterborough, NH. Through trial and error, we learned how to design, fabricate, and showcase an assortment of tables that held the Bornhardt brand.

Worked with CNCPTS to create an apparel collection honored and shed light on the long-forgotten, seedy underbelly of Boston - The Combat Zone.