Responsible for managing the Mailchimp email database of over 500,000 contactsCreated and scheduled daily newsletter and third-party vendor outbound emails for all publications within the Morris network.Reported, tracked and analyzed campaign performance proving success in strategies and ROI.Maintained constant communication with the sales team and clients to guarantee successful campaign performance.

Created written content to be published to Wheretraveler.comScheduled social media content for all Where Traveler markets across Facebook, Twitter, and Instagram.Handled fulfillment requests through collaboration with sales representatives for all Morris market publicationsCollaborated with the team to develop and consult on long-term and short-term email strategies.Provided quality assurance support for all content and email marketing efforts.Maintained email databases by creating, scheduling and sending outbound emails for all publications throughout Morris Media Network’s portfolio.

Leverage various platforms such as Google Doubleclick for Publishers, Simpli.fi, and Google AdWords to enhance the performance of client advertisements. Ensured the attainment of daily delivery goals, through research and testing.

Responsible for producing online website copy, blogs, radio and television scripts, press releases and more.Managed social media for 20 + clients through social media campaigns to increase customer interaction online to Facebook, Twitter, Google +, and Instagram. Google AdWords Certified, responsible for optimizing SEM campaigns for 50 + clients through keyword research on a daily basis.Research and implement SEO strategies to help clients reach a stronger organic online presence.

Contributed to production and publishing of weekly articles related to local and worldwide music.Assisted and observed interviews between writers and interviewees. Transcribed interviews from audio to word. Updated the daily event database for all things happening throughout the Nashville area.