Salesforce Architect, Managing Partner
CurrentCo-founded a Salesforce.com SI Partner and vertically integrated digital marketing and creative agency. Built a team of business process engineers, marketing strategists, developers, and creative professionals bringing together creative, marketing, and business process consulting in a continuous arc of services. Identified use cases and led custom development of Salesforce.com configurations for clients including data modeling, data migration, workflow automation, APEX, and Visualforce. Provided user training and Salesforce Administrator support for custom SFDC implementation projects. Implemented Pardot projects including CRM integration, technical setup, and marketing asset and integration setup. Directed marketing campaign including marketing strategy, creative, and marketing automation.