• Lead the ideation, development, and production of creative media content in collaboration with the football staff, including for recruiting purposes.• Manage and oversee all USF social media platforms including Twitter, Facebook, Instagram, and TikTok, ensuring coherent voice, tone, and messaging.• Document football-related activities and behind-the-scenes content throughout the year, including producing a range of creative assets like vlogs, short videos, and GIFs.• Develop branding strategies in alignment with current and prospective student-athletes' Name, Image & Likeness (NIL) objectives; manage and upload digital content to INFLCR for student-athletes' brand-building via social media.• Supervise and manage a team of student video and social media interns, including project delegation, work schedule management, and deadline assignment.• Produce creative assets for premier recruiting events, focusing on innovative design and content to maintain South Florida Football's competitive edge in recruiting.

• Delivered video edits in a variety of situations including nature, sports, and outdoor videography, using multiple camera angle choices, titles, graphics, audio, and special effects.• Created digital graphics for brands such as logos, social media kits, and more.• Participated in creative brainstorms with clients for new content and series, social media campaigns, and sponsorship initiatives.• Created short-form videos, animated gifs, and motion graphics for clients’ social media posts.• Generated over 1.5+ million video views across all platforms.

• Oversee the comprehensive creation and production of original and creative visual designs, motion graphics, and video content for marketing, sponsorship, and all communication collateral, promoting the 17 intercollegiate sports across various media platforms as part of ACU Athletics' dynamic media strategy.• Attend athletic events to capture and build creative assets to be used to further promote various sports in-game and throughout the season.• Recruit and train a team of over 10 student interns, creating a dynamic and efficient support system for the department that contributes to increased social media engagement and video views.• Led a social media strategy that resulted in a 326% increase in tweet impressions and a 306% increase in video views on Twitter, significantly boosting fan engagement and visibility of ACU Athletics.• Oversaw the creation and production of campaign videos for each athletic team, resulting in a record-breaking $260,998 in donations and more than doubling the dollar contributions for 9 teams from the previous year.• Identify and introduce new software and techniques to streamline operations, increase productivity, and reduce costs, contributing to better resource allocation and budget efficiency.

• Worked with multiple clients (music artists) specializing in videography, photography, editing, and motion graphics.• Contracted by multiple record music labels including Cinematic Music Group, and WolfPack Global Music.• Planned and scheduled video production schedules of 10+ cast and crew members.• Utilized sound design, lighting design, and the latest technical equipment to create video content for clients.• As lead video editor in a team of 3, turned 6+ hours of raw footage into 20 minutes of finished, paid-for video per week as part of an ongoing series for clients.• Edited content using Adobe Premiere Pro and Adobe After Effects on tight time constraints.

As a Video/Technology Intern my responsibilities were:• Filming practices, games, and other events.• Working closely with our coaching staff to facilitate all technology needs.• Other opportunities to work on social media, video editing, and otherspecial projects and events.

I was part of the Resort Industry Student Experience (RISE) internship program, a program that provides the structure and resources to harness, teach, and grow talented students into successful career professionals through an immersive, holistic, and dynamic learning experience in the hospitality industry. My internship consisted of hands on work, observations, special projects, leadership development, training, feedback, and evaluations.