Adam Aston

Adam Aston Email and Phone Number

Chief Storyteller, Senior Director @ RMI
New York, United States
Adam Aston's Location
Brooklyn, New York, United States, United States
About Adam Aston

Seasoned writer/editor with expert-level knowledge of energy and climate topics. A multi-disciplined background as a creative and editorial director, journalist and content strategist who has built a world-class, client-centered storytelling business.Co-founder and creative leader at T Brand Studio, the in-house branded content and creative agency at The New York Times. As a leader, I prioritize consensus, collaboration and diversity of perspectives. As a creative director, I worked with sales and creative teams to sell and produce hundreds of projects for global brand partners, in formats that spanned reported articles and data visualizations, to documentary video, events, VR/AR and audio, including podcasts and voice skills.A long-time business journalist and editor, my expertise spans economics, business, energy, environment and sustainability. My bylines have appeared in BusinessWeek, The New York Times, The Guardian, GreenBiz.com, NRDC's OnEarth, Ensia, Corporate Knights, MIT Technology Review and The Fiscal Times. I have also ghostwritten and/or edited for CPP, IBM, Ideo, Engie Impact, EY, FrameworkESG, McKinsey, NCX, RMI and SAP. I served as BusinessWeek's magazine's first energy and environment editor, covering new energy, climate tech, and green business. I also ran BW's industries coverage, focusing on manufacturing, heavy industry, and supply chain. I began my career began in Hong Kong where I covered Asian international trade, economics and business for The Economist Intelligence Unit. A Pittsburgh native, I live in Brooklyn.Skills: Experienced writer, ghostwriter, editor and analyst. Gifted explanatory writer, able to ID innovations, synthesize technical issues and clearly articulate complex trends. Strong graphical and design abilities. Produced websites, national magazines, books, market atlases, research reports and newsletters. Creatively led docu-style video, narrative audio (podcasts), as well as explanatory, interactive VR and AR experiences. International experience writing on corporate, political and economic issues across Asia. Seasoned manager of cross-functional teams, with a knack for rapid adaptation. Adept with clients, vendors. media sales and content strategy. I value consensus and diversity.Specialties: Editing. Reporting. Writing. Journalism. Ghostwriting. Thought leadership. Carbon. Climate change. CO2. Climate tech. ESG. Wind. Solar. EVs. Renewables. Nuclear. Natural gas. Coal. Oil. Heade imager: Rising average global temperatures from 1850 to today, rendered by color band by Ed Hawkins for The Economist.

Adam Aston's Current Company Details
RMI

Rmi

View
Chief Storyteller, Senior Director
New York, United States
Employees:
2
Adam Aston Work Experience Details
  • Rmi
    Chief Storyteller, Senior Director
    Rmi
    New York, United States
  • Rmi
    Chief Storyteller / Senior Director
    Rmi Jan 2022 - Present
    Boulder, Co, Us
    RMI is an independent, entrepreneurial, 501(c)(3) nonprofit think-and-do tank. We envisage a world thriving, verdant and secure, for all. To that end, our mission is to drive the efficient and restorative use of resources. RMI is engaged in cutting-edge research on fossil fuel independence, renewable energy technologies, distributed energy, financial and resource optimization, green buildings, and radically efficient transportation. RMI’s work incorporates a unique blend of whole-system thinking, integrative design, end-use/least-cost analysis, and an interdisciplinary knowledge of advanced technologies and techniques.
  • Adam Aston - Consultant / Independent
    Writer, Editor | Business, Tech & Policy Of Energy + Climate
    Adam Aston - Consultant / Independent May 2020 - Present
    Writing, editing, content strategy, consulting. Energy transition & climate including renewables, grid, mobility, EVs, hydrogen, solar, wind, oil, natural gas. Related finance and business issues, such as ESG reporting, green/climate bonds, climate risk, transition risk.
  • The New York Times
    Vice President, Executive Editorial Director — T Brand Studio
    The New York Times Mar 2014 - Apr 2020
    New York, Ny, Us
    Co-founded the publishing industry's premier branded content agency. T Brand creates reported articles, docu-style videos, data visualizations, audio/podcasts, live activations and integrated media campaigns. Our work appears mostly as Paid Posts at nytimes.com and can also be found on partners' properties and on social media. As founding editor, I helped T Brand grow from a handful of creatives in 2014 to over 100 globally. Helped deliver incremental revenue of >$100m over three years. My role spanned senior leadership, creative direction and sales partnership. Ideated, pitched, and produced first-to-market digital and experiential programs resulting in millions of views and shares. Reviewed RFPs and brainstormed with sales, brands, and agencies to identify program goals and develop 360 strategies. Manage teams -- including edit, video, design, photo, development, creative directors, client services and strategy -- to produce engaging experiences on time and on budget. Directed highest-value programs, particularly in climate, energy, CSR, tech and finance verticals. Pioneered advanced formats including interactive data visualizations, virtual reality (VR), augmented reality (AR), podcasts and voice skills. Streamlined production and lowered costs by productizing our offering. Liaison to newsroom, standards and legal teams. Represent T Brand in press and industry presentations. Exemplary client/account management skills.Awards & Honors: Juror at Dubai Lynx Festival of Creativity, 2018 | Named to AdWeek's top 100 creative professionals, 2017 | Cannes Lions Grand Prix for Mobile App development, 2016 for NYT VR with GE, Google, Framestore, Giant Spoon and OMD | AdWeek, Hottest in Native Advertising, Editor's Choice, 2015 and 2016 | Oversaw "Women Inmates", a paid post for Netflix's Orange Is The New Black, dubbed "the 'Snowfall' of branded content" by Digiday
  • Adam Aston - Consultant / Freelance
    Writer, Editor | Energy, Climate, Sustainability
    Adam Aston - Consultant / Freelance 2010 - 2014
    Seasoned writer, editor & analyst. My stories appear in OnEarth, GreenBiz.com, The New York Times, The Guardian, Corporate Knights, Global CCS Institute, Ensia, The Fiscal Times and MIT Technology Review. I also regularly research, write and edit special projects including white papers, ghostwritten op-eds, topical reports, professional meetings and corporate responsibility reports (CRR/CSR) for the likes of Climate Counts, Enablon, Ernst & Young, Framework, Frog, IBM, SAP and The Rocky Mountain Institute.Notable research and reporting trips: Copenhagen, Denmark for integrated industrial ecosystems; Scotland, U.K. for marine energy and offshore wind; Montreal, Canada for the U.N. COP/MOP climate meeting; Ben-Gurion University of the Negev, Israel for sustainable agriculture; Reno, Nev. for geothermal power development.
  • Bloomberg Businessweek
    Energy & Environment Editor
    Bloomberg Businessweek 2004 - 2009
    New York, New York, Us
    Energy & Environment Editor• Established BusinessWeek’s first dedicated beat on green business, positioning the magazine at the forefront of coverage in the areas of alternative energy and other climate technologies, climate science and policy, as well as corporate sustainability & responsibility (CSR).• Pioneered coverage that consistently outpaced competitors in the areas of green business, conventional energy (oil, gas, nuclear and coal), renewables (solar, wind and biofuels), and energy finance.>> “The Race Against Climate Change,” 12/05, one of the earliest national rankings of corporate green efforts.>> “Can China Go Green?,” 5/09, revealed that China leads the U.S. in many areas of cleantech innovation.>> “Here Comes Lunar Power,” 3/06, introduced the emerging field of tidal power by profiling a project in New York’s East River.• Boosted web site traffic by creating and managing a blog and landing page at BW.com focusing on green issues.• Produced one of the magazine’s most popular features, a regular page of briefs covering developments in science, technology and green business issues.• Appeared regularly in national and local media and as an expert panelist and moderator, resulting in increased exposure for the magazine on CNBC, NPR, and the BBC.
  • Bloomberg Businessweek
    Industries Editor
    Bloomberg Businessweek 2000 - 2004
    New York, New York, Us
    • Assigned, edited and produced a regular section, peaking at 24 pages, on industrial sectors, such as auto, manufacturing, supply chain, design/innovation, material science and energy.• In a period when business journalism was transfixed by dot-com buzz, produced a stream of surprising stories on how manufacturing was a hotbed of innovation. • Cut costs and increased coverage by developing a network of freelance contributors. • Managed/edited BW's Industry Outlook, a 30+ page annual survey of the U.S. economy; coordinated a team of 30+ writers, editors and design staff.
  • Adam Aston - Consultant / Freelance
    Writer, Editor | Finance, Economics, Business, Politics, Thought Leadership
    Adam Aston - Consultant / Freelance 1991 - 1999
    Freelance Journalist, Hong Kong. For The Economist Group, regular contributor & author covering economic, political and business trends in Asia for Business Asia, Business China and CFO Asia. Authored two books, Planning for ASEAN (‘97) and Southeast Asia at a Glance (‘99). For the New York Times, reported for Jeff Gerth for a Pulitzer prize-winning series on mainland-owned, Hong Kong-based companies that were gaining access to sensitive U.S. military technology (‘99). Also: Far Eastern Economic Review (FEER), Journal of Commerce, International Design Network and Action Asia.Content Writer & Editor, Hong Kong. Ghost wrote articles for Bain & Co. Developed backgrounders, programs, and conference conclusions papers for The Economist Conferences. Edited and wrote case studies for McKinsey & Co. Produced telecoms market analysis reports for Pyramid Research. Wrote and edited economic and industry white papers for Monitor Co.
  • The Economist Group
    Editor, Business Asia | Economist Intelligence Unit (Eiu)
    The Economist Group 1995 - 1998
    London, London, Gb
    The Economist Intelligence Unit (EIU) is the research and analysis division of The Economist Group and the world leader in global business intelligence. In my post, as Editor, Business Asia, I oversaw a fortnightly report for managers of Fortune 500 operations in Asia, providing analysis of investment, economic and political issues across 18 countries. Managed a staff of three and an annual edit budget of $300,000. Expanded coverage with new hires and by recruiting freelancers.
  • The Economist Group
    Asia Editor | Economist Intelligence Unit (Eiu)
    The Economist Group 1993 - 1995
    London, London, Gb
    Asia Editor of two republications Investing, Licensing & Trading (ILT) and Financing Foreign Operations (FFO). For multinational corporations, assigned and edited regular updates of legal and financial guides across 12 Asian countries.
  • Asian Sources Media Group
    Business Analyst
    Asian Sources Media Group 1992 - 1993
    Hong Kong, Hong Kong, Hk
    Business Analyst. Investigated new technologies and worked software developers to provide subscribers improved access to our database of global manufacturers.
  • Asian Sources Media Group
    Production Editor
    Asian Sources Media Group 1991 - 1992
    Hong Kong, Hong Kong, Hk
    Production Editor, ’91-‘92. Managed editorial production of Computer Sources, a monthly magazine for PC makers and distributors. Wrote articles on Asia’s PC manufacturing industry, new technologies and corporate profiles.
  • Princeton In Asia
    Teaching Fellow • Jakarta Intercultural School
    Princeton In Asia 1990 - 1991
    Princeton, Nj, Us
    Teacher & Asst Director of Publications, through a Princeton-in-Asia fellowship, at Asia’s largest international school. Taught high school level English literature and journalism to students aged 14-18. Supervised three student-run publications.

Adam Aston Skills

Journalism Blogging Editing Corporate Social Responsibility Editorial Magazines Renewable Energy Writing Storytelling Publications Social Media Climate Change Media Relations Sustainable Business Newsletters Strategic Communications Research Corporate Communications Energy Copy Editing Publishing Sustainability Content Strategy Green Technology Cleantech Start Ups Thought Leadership Web Content Environmental Issues Alternative Energy Wind Politics Solar Energy Economics Green Books Energy Efficiency International Business Clean Technology Sustainability Strategy Crisis Communications Solar Sustainable Development Biofuels

Adam Aston Education Details

  • Princeton University
    Princeton University
    Critial Theory; American Studies
  • Soas University Of London
    Soas University Of London
    International Economics
  • Massachusetts Institute Of Technology
    Massachusetts Institute Of Technology
    Boot Camp In Climate And Energy
  • Rice University
    Rice University
    Boot Camp In Nanotechnology And Nanoscience
  • The City University Of New York
    The City University Of New York
    Design And Development
  • Uniondocs
    Uniondocs
    Audio Production And Storytelling
  • Pittsburgh Allderdice High School
    Pittsburgh Allderdice High School

Frequently Asked Questions about Adam Aston

What company does Adam Aston work for?

Adam Aston works for Rmi

What is Adam Aston's role at the current company?

Adam Aston's current role is Chief Storyteller, Senior Director.

What is Adam Aston's email address?

Adam Aston's email address is ad****@****mes.com

What is Adam Aston's direct phone number?

Adam Aston's direct phone number is +121255*****

What schools did Adam Aston attend?

Adam Aston attended Princeton University, Soas University Of London, Massachusetts Institute Of Technology, Rice University, The City University Of New York, Uniondocs, Pittsburgh Allderdice High School.

What are some of Adam Aston's interests?

Adam Aston has interest in Europe, Paper Boy, Health, Cook, Environment, Science And Technology, Right To Work, Civil Rights And Social Action, Poverty Alleviation, 8 Years.

What skills is Adam Aston known for?

Adam Aston has skills like Journalism, Blogging, Editing, Corporate Social Responsibility, Editorial, Magazines, Renewable Energy, Writing, Storytelling, Publications, Social Media, Climate Change.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.