Adam Boone Email & Phone Number

San Diego, California, US

Tech-enabled professional services company backed by private equity firm AEA Growth.Bespoke Partners is the largest firm focused exclusively on executive recruiting and leadership advisory services for software and SaaS companies in the United States. Bespoke-placed executives have orchestrated exits and more than 425 acquisitions by their companies.

Marketing strategy and execution consulting for a wide range of companies across a wide range of industries. Clients included Tango Networks, Certes Networks, Systemorph, Landslide, Accipiter, Timesys, and more. Associate of Intelliven and co-author of the Power of Clarity ebook.SaaS, Fintech, telecom, mobile, networking, enterprise software, CRM.

San Francisco, CA, US

Frisco, TX, US

Fractional Head of Marketing and Vice President of Strategic Planning for Tango Networks, mobile unified communications software and services company.

Pittsburgh, Pennsylvania, US

Fractional head of marketing for software / SaaS company Timesys, acquired by Lynx Software

Pittsburgh, PA, US

• Led all marketing and product management for cybersecurity software and SaaS company.
• Re-launched company with new brand, positioning, strategy, increasing addressable market by 37X.
• Produced 400% increase in sales pipeline.
• Won recognition by Gartner and Forrester as innovator in five critical technology trends including Zero Trust Architecture Technologies.
• Devised and executed joint marketing campaigns with AT&T, Masergy, Ciena, AirWatch/VMware, Tata, Etisalat.
• Created campaigns winning orders from 200+ enterprises and agencies: American Express, Xerox, Huawei, IBM, European Union, Motorola, Lockheed Martin, NASA, US Navy, US Army.

Richardson, Texas, US

• Startup backed by Sequoia, Austin Ventures, S3 Ventures. Led all marketing, product management and professional services in cybersecurity and Zero Trust communications software.
• Sold to Avaya for 15X revenue multiple.
• Increased revenue by more than 3,000% and customer base by more than 900%.
• Led launch, marketing and product management for new product line that post-acquisition exceeded $100 million in annual revenues.
• Co-marketing with Cisco, Avaya and other networking vendors.
• Raised US$24 million in venture funding.

Bengaluru, Karnataka, IN

• Led global marketing for public 1,200-person telecom software company serving worldwide customer base. Acquisition with concurrent IPO on London Stock Exchange.
• Drove successful thought leadership campaigns achieving universal recognition of leadership in all key market segments.
• Deployed US$4 million marketing budget and led staff of 25 marketers, capturing #1 market share in three major targeted product segments
• Marketing initiatives secured business at top tier customers including Verizon, AT&T, BT, C&W, O2, Swisscom, Telecom Italia, Telstra, T-Mobile, Vodafone.

• Led worldwide demand generation programs at software startup backed by Sequoia Capital and Greylock. Achieved market leadership and high multiple acquisition by Subex.
• Drove campaigns generating sales funnel growth to more than US$300 million.
• Created transnational and guerrilla marketing campaigns resulting in multi-million dollar deals withAT&T, BT, Sprint, Telecom Italia, Telstra, T-Mobile, Verizon, and many others.
• Oversaw all product marketing and launch initiatives, increasing customer base by more than 60% and total addressable market by 215%.
• Product OEMed by Cisco, Oracle and others.

• Led all marketing at start-up telecom software company acquired by Syndesis.
• Venture backers: Bessemer, Goldman Sachs, Columbia Capital, Highland and Lucent.
• Managed and led team executing on all worldwide marketing in global markets, ending in successful acquisition.
• Launched new products and product categories, landing deals with AT&T Wireless, British Telecom, Sprint, Telecom Italia, T-Mobile, Verizon, Verizon Wireless and others.
• Led marketing campaigns with Microsoft, General Electric, Telcordia, Cap Gemini Ernst & Young, MetaSolv/Oracle and others.
• Orchestrated campaign and won Best New Product at SUPERCOMM 2000, most prestigious award at industry's largest trade show.

Kista, Stockholm, SE

• Acquired for US$4.5 billion by GEC / Marconi, now part of Ericsson
• Managed product launches and marketing for solutions in Network Security, Gigabit Ethernet, asynchronous transfer mode
• Devised and executed marketing programs in telecom and enterprise IT and vertical markets including healthcare, education, finance, entertainment
• Facilitated technical marketing team projects for product evaluations, bakeoffs, strategic positioning.
• Analyst relations manager engaging 100+ industry analysts.
• Conducted public relations, analyst relations, investor relations.

Marketing communications strategy consultant - AT&T BI, Crown Communications, ARCO, UNOCAL, Stargate Internet Industries

Executive Education, Strategic Marketing For Competitive Advantage Program

Mba, Business Strategy

Penn State Honors Program & Scholarship Recipient, University Scholars Program

Education record