Leader, operator, entrepreneur, retailer. Experience leading Digital Transformation, Loyalty, Community, Analytics and Insights, Web3. Experience starting and running a venture-funded company, as well as experience in leading a P&L and global functions at multi-national larger companies; including at a Bill-Gates owned eCommerce company with hundreds of millions in revenues, Starbucks, a Fortune 250 public company, and J.Crew, a private equity owned company with $2.5BN in sales. Including co-founding PlayNetwork, and being ceo of Brightloom. As well as co-founding Forum3.Board-level and strategic planning involvement and/or interaction at all of the above companies, including being CEO/Chairman at PlayNetwork and Brightloom, interacting directly with Bill Gates (sole member of the Corbis board) as part of my E-Team position at Corbis, and being a member of both the Starbucks and J.Crew Senior Leadership Teams, which involves directly presenting to and interacting with the board. Also served on the board of directors of Neiman Marcus Group for approximately 4 years. Experienced with large scale, global purview and initiatives at all of the above companies, including store operations responsibility and global digital scope at Starbucks and J.Crew - which includes overseeing standard operating procedures, labor management, deployment for store operations; digital/tech includes web, mobile, social media, e-commerce, payment systems and gift card, loyalty and data-driven CRM marketing, Wi-Fi, digital entertainment, and the global consumer-facing digital roadmap including IT prioritization and user experience design and interface. Leadership of these areas includes P&L, operational and strategic oversight.Specialties: Digital Strategy and UX. Retail. Operations. Leadership. Web3. Community. Management, business planning, strategy. Digital media and social media subject matter and trends, e-commerce, mobile and web design and development. Community and corporate social responsibility initiatives. Marketing and branding, and enterprise-level sales.
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Co-Founder And Co-CeoForum3.ComKirkland, Wa, Us -
Co-Founder And Co-CeoForum3.Com Aug 2021 - PresentSeattle, Washington, UsForum3 is committed to building and partnering with creators, brands and projects that leverage the unique innovations and creativity unlocked by web3. We strive to create a positive impact on both the current community of enthusiasts, builders and participants in the space as well as the next 100 million people that are introduced and onboarded into web3. -
ChairmanBrightloom Apr 2022 - Apr 2023San Francisco, California, Us -
CeoBrightloom Apr 2019 - Apr 2022San Francisco, California, Us -
President And Chief Experience Officer And Co-CeoJ.Crew Mar 2018 - Apr 2019New York, New York, Us -
Evp, Global Retail OperationsStarbucks Sep 2016 - Mar 2018Seattle, Wa, UsAs EVP, Global Retail Operations, I lead the team responsible for field operations, ensuring Starbucks partners (employees) are engaged with the company and one another, and supported with the tools and systems needed to deliver a world-class customer experience. Including standard operating procedures, deployment, labor scheduling, and store communications. Previous to the move into operations for the company, I was EVP, CDO; where my responsibilities included being a member of the CEO's Senior Leadership Team, being an active member of the U.S. Operations Leadership team, and leading all global digital ventures activities for Starbucks; which includes leading all global digital product management and design for the company's employee-facing digital platforms (particularly those platforms critical for day-to-day operations of the company's stores, such as store devices, POS systems, store network connectivity, labor scheduling software, inventory management software, communication tools) and customer-facing digital platforms (omni-channel digital integration, mobile apps, websites, e-commerce platforms and operations, social media, loyalty and data-driven CRM marketing, digital marketing, Starbucks Card program, mobile payments, payment strategy, Wi-Fi, Starbucks Digital Network, in-store digital and entertainment, and new digital business development initiatives.)http://news.starbucks.com/article_display.cfm?article_id=632 -
Chief Digital Officer And Gm Digital VenturesStarbucks Apr 2009 - Sep 2016Seattle, Wa, UsPrevious to the move into operations for the company, I was EVP, CDO; where my responsibilities included being a member of the CEO's Senior Leadership Team, being an active member of the U.S. Operations Leadership team, and leading all global digital ventures activities for Starbucks; which includes leading all global digital product management and design for the company's employee-facing digital platforms (particularly those platforms critical for day-to-day operations of the company's stores, such as store devices, POS systems, store network connectivity, labor scheduling software, inventory management software, communication tools) and customer-facing digital platforms (omni-channel digital integration, mobile apps, websites, e-commerce platforms and operations, social media, loyalty and data-driven CRM marketing, digital marketing, Starbucks Card program, mobile payments, payment strategy, Wi-Fi, Starbucks Digital Network, in-store digital and entertainment, and new digital business development initiatives.)http://news.starbucks.com/article_display.cfm?article_id=632 -
CeoBarefoot Yoga Co. Oct 2008 - Jan 2009Seattle, Ushttp://www.linkedin.com/company/2179237?trk=tyah -
SvpCorbis Corporation Jul 2006 - Sep 2008Us- Member of the Corbis Corp. Executive Team; -- Responsible for snapvillage.com, including end-to-end strategy, business planning, user experience and overall operations (snapvillage is Corbis' "web 2.0" user-generated image licensing platform);-- Responsible for several divisions of Corbis.com, including:--- all marketing for Corbis.com; --- pricing strategies and new content licensing models for Corbis.com.--- user experience strategy for Corbis.com, including:---- Web user interface (UI), user-centered design (UCD), interactive design and usability;---- Website search experience and cataloging/metadata operations;---- Web production and global localization operations; and---- The company's initiatives and operations involving search engine optimization and marketing (SEO and SEM) and web analytics. -
Ceo And Co-FounderPlaynetwork Oct 1996 - Feb 2006Redmond, Wa, UsPrior to joining Corbis in 2006, Brotman was a successful and innovative entrepreneur who founded PlayNetwork, Inc., a provider of in-store entertainment services for businesses worldwide. Serving as CEO and President for more than 10 years, he oversaw all aspects of PlayNetwork’s operations, including strategy and business planning, raising venture capital, recruiting and hiring the executive team, directing and managing day-to-day operations, developing technologies, music licensing and programming, operations and customer service, negotiating agreements with multinational companies and directing sales and marketing campaigns to establish the company as a global leader in custom media services. PlayNetwork was profitably doing over $30 million in annual sales when he left off day-to-day CEO responsibilities, and remains an active member of PlayNetwork's board of directors today. -
AttorneyHeller Ehrman Aug 1995 - Feb 1997UsAfter finishing law school and passing the bar exam, I joined Heller Ehrman's corporate and business law group. During my time as a corporate attorney at Heller Ehrman, I focused primarily on corporate finance (private financings, mergers & acquisitions, IPOs), intellectual property matters (eg, trademarks), drafting/negotiating contracts and licenses, software licenses, and helping emerging companies with their incorporation and formation legal work.
Adam Brotman Education Details
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University Of Washington School Of LawLaw -
UclaClassical Civilizations; "Specialization" In Business & Administration
Frequently Asked Questions about Adam Brotman
What company does Adam Brotman work for?
Adam Brotman works for Forum3.com
What is Adam Brotman's role at the current company?
Adam Brotman's current role is Co-Founder and co-ceo.
What schools did Adam Brotman attend?
Adam Brotman attended University Of Washington School Of Law, Ucla.
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