Adam Harley Email & Phone Number

Irvine, Ca, Us

Irvine, Ca, Us

Carlsbad, California, United States

Created and optimized copy for over 200 product PDP across the website, enhancing user engagement and SEO performance.Supported multiple platform migrations across the brand portfolio, successfully managing thousands of pages and product listings to ensure seamless transitions.Collaborated with various departments to improve web UX/UI and optimize conversion rates, aligning strategies with business goals and creating retail sales opportunities.Increased organic traffic for three top-priority brands from ~75,000 monthly visitors to over 200,000 monthly visitors YoY.Supported email marketing efforts across the brand portfolio, contributing to higher open and click-through rates.Crafted content calendars, prioritizing organic growth strategies to boost brand visibility and engagement.Support sales initiatives through customized web experiences, leading to multimillion dollar retail partnerships for brands within the Implus portfolio.

Manage a number of different properties in the online digital marketing space—specifically, niche-related sites. Responsible for managing a team of writers and creating/implementing content strategies across properties.

- Performed SEO-driven content refreshes, reworking a number of priority pages, often improving rankings by multiple-hundreds of percentage points—multiple thousands in select cases.- Managed strict deadlines and production schedules for numerous projects, simultaneously.

Greater San Diego Area

- Led the vast majority of digital marketing initiatives, including: campaign building (email, Google Ads, etc.), A/B testing (landing pages, ad copy, etc.), SEO analysis (linking opportunities, webmaster tools, etc.), and competitive research (Ahrefs).- Led website redesign/wire-framing/UX and customer journey mapping based on new objectives. POC in working alongside a design agency.- Assisted in event coordination and promotion, working closely with our senior marketing manager.

Greater San Diego Area

- Executed SEO strategies for corporate websites, emphasizing both technical and on-page optimization.- Was able to increase revenue for a service offered by a tech client by more than 30% in 4 months.- Received letter of recommendation from Director of Operations.

Greater San Diego Area

- Helped increased membership totals by over 40% through direct marketing efforts.- Assisted in marketing event/promotional coordination at numerous locations.- Recognized for outstanding customer service in reference to member relations.