Adam is a hands-on quantitative and qualitative researcher who has 20 years of experience helping organizations improve operational efficiency, enhance customer and employee engagement, and improve public safety. He uses a range of methods--including surveys, focus groups, in-depth interviews, and implicit measures.He is a trusted advisor to private companies, governments, crown corporations, member associations, research institutes and NGOs. He is a highly regarded research scientist and public speaker and is called upon regularly to present research findings to senior management teams and boards of directors.Specialties: Quantitative and Qualitative Research. Some of his areas of research expertise include:Customer and employee satisfaction/engagementPublic awareness measurement and damage preventionBrand and reputation assessmentPublic opinion measurement and citizen engagement