blueegg is an Experience Design “UX” Agency based in Sydney. We utilise our unique scientific methodology to deliver evidence-based insights to improve the experience of users. It all starts with knowing your users, understanding their needs and distilling this into better designs and more engaging experiences. blueegg strives to uncover a strong understanding of what your users are doing by applying qualitative and quantitative research methods. These methods seek to probe and gain insights into current experiences, attitudes and behaviours. Services we offer include:- Data and Behavioural Analysis- Qualitative and Quantitative Research- Remote and In-Person Workshop Facilitation- Sketching, Wireframing and Ideation- Prototyping and Usability Testing- High Fidelity Visual Design- Actionable Reports Including Now, Next and Later Improvements- Front end and Back End Development CapabilitiesGiven the current environment, it is also important to outline how blueegg operates remotely to effectively deliver on projects. All research tools we use are cloud based, collaborative and encrypted to ensure both integrity and privacy of client information. We always ensure we are able to engage internal stakeholders collaboratively as well as be able to facilitate services in a way that is as engaging remotely as in-person. Our clients include: WaterNSW, Macquarie University, Volkswagen Australia, UpGrowth, CMC Markets, The University of Sydney, Decideware, The Australian Labor Party, Commonwealth Bank (CBA), Agency M, Mullen Lowe Profero, Deloitte Digital, Sydney Water, General Assemb.ly, NewsCorp, The Australian Institute of Company Directors, ANSTO, ANZ, RPS Group, UTS, Sydney Trains.

Working with the students at UNSW to mentor, support and work with them to help them achieve their goals. The Maker in Residence is a new position within UNSW and I am proud to be onboard and working with UNSW and their students. It is an inspiring place to be and I am excited to be able to encourage students to be able to see their ideas through from idea to pitch and reality.

Teaching workshops, lunch time classes and the UXD User Experience Design at General Assemb.ly. Main focus is on the UXD Part Time course. In the 10 week course students will learn to build wireframes, implement best practices for common design patterns and analyse business goals from a user perspective.The Information Architecture workshops provide practical tools to be able to start using IA principles. The aim is to provide students with a more complete understanding of IA and how it feeds into the UX journey.

Toyprint is an evolution. It enables people to personalise their toys utilising the latest in 3D printing. Giving children, parents, grandparents and friends around the world the ability to design their own unique creations. They can then have them printed and delivered to their door, or printed at home leveraging the growing home 3D Printer market.Through a cross-platform design, Toyprint allows children of all ages to use a variety of tools to make their dreams into tangible products.We are working hard on bringing this to everyone, please head here for more info and to be added to our mailing list: www.toyprint.com.au

I am an official Judge of the 23rd AMY Awards - Rewarding Digital Brilliance. Run by AIMIA, The AMY Awards are the most celebrated Awards in Australia’s Digital Industry, rewarding digital brilliance and honouring the work and people in Digital Creative, Content, Services and Applications.This year there are over 40 different categories with which to reward digital brilliance. Entries into the Awards close on 21st March. For more information about entering your best digital work, please visit the event website: http://www.aimia.com.au/awards

Disrupt. Customising the worlds sports-gear. Being part of the Disrupt Sports story from the beginning i acted as the CTO and now as an advisor.Starting with surfboards: You tell us the size, rocker, nose, tail, fin set up or show us a board you like the look of - we use 3D printing design technology to make a digital set up of your board and then shape & glass it using the latest tech and designs We use the power of 300+ people Group-buying at a time to make sick shapes at a 1/3 of the retail cost! DisruptSurfing.com

Working at BlackBerry, my position as Head of Alliances & Strategic Business was a diverse and inspiring role. I supported the apps and user experience initiatives across Australia and New Zealand that add value to consumers, enterprise and carriers.The remit was to remove the barriers to purchase to bring users to BlackBerry 10. Key to this was the local re-engagement with developers, start-ups, incubators and entrepreneurs. Further the role required my commercial contract negotiation, project delivery, key app marketing plans and activations and product evangelism as well as internal CRM strategy and implementation.Key responsibilities were to also present to various communities such as Youngbloods, BlackBerry Jam and Mobile Monday as well as judging various startup pitches such as Startup Sping and BlackBerry Hackathons.Some of the key assets and brands brought onto BlackBerry include: Virgin Australia, Budget, Hotels Combined, goCatch, Tripview, The Iconic, Telstra, FoxSports, Optus, AHL (Event Cinemas), eCoffee, Clipp, Bauer Media, Quickflix, A-League, Super Rugby, carsales.com.au, Trademe, 24x7.

Working across the Asia Pacific Region was a challenging and rewarding process. My roles included, sales, marketing, user experience, product design and development, new enterprise identification, corporate partnerships and bundled product solutions.Working with Sony has been a career highlight given the creativity, imagination and market leadership shown by the brand and its employees. Working across APAC also provided a firm understanding of deploying strategic market objectives whilst recognising the many cultural and regional elements involved.

Business consultation and ERP recommendations to improve company performance and reduce costs.