Adam Freudenstein

Adam Freudenstein Email and Phone Number

Senior Demand Generation Manager @ Carta
New York, NY, US
Adam Freudenstein's Location
New York, New York, United States, United States
Adam Freudenstein's Contact Details

Adam Freudenstein personal email

n/a

Adam Freudenstein phone numbers

About Adam Freudenstein

I have 6+ years of experience in marketing at traditional financial services and SaaS firms. Currently, I work as Baron Capital’s Channel Marketing Manager, developing, maintaining, and distributing end-to-end marketing plans through a mix of engaging content, digital experiences, and curated events for institutional, FA, and retail audiences. Additionally, I have spearheaded integrated marketing campaigns that drove revenue growth through customer acquisition and retention. Previously, I was a Sales Operations and Marketing Associate at Portfolio BI, where I executed the go-to-market strategy to promote the launch of Portfolio BI and its three core products (PBI EDM, PBI OMS, PBI PMS) across social, digital, and email platforms, which resulted in a 20% increase in client base, 2X lift in cross-selling and up-sell deals, and an increase in weekly inbound leads by 3X.Skilled at liaising between teams that span functions, working in fast-paced and high-pressure environments, and wearing many hats on the job. CORE COMPETENCIES: Brand Development, SaaS, Advertising Campaigns, Product Development, Demand Generation, Growth Marketing, Digital Marketing, Social Media Management, Copywriting, Content Creation, Media Services, Website Development, Email Marketing, Lead Generation, Marketing Automation, Inbound Marketing, HubSpot, HubSpot Marketing Software, HubSpot Sales Software, Salesforce, Pardot, CRM, Event Marketing

Adam Freudenstein's Current Company Details
Carta

Carta

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Senior Demand Generation Manager
New York, NY, US
Website:
carta.com
Employees:
1950
Adam Freudenstein Work Experience Details
  • Carta
    Senior Demand Generation Manager
    Carta
    New York, Ny, Us
  • Carta
    Senior Growth Marketing Associate
    Carta Nov 2024 - Present
    San Francisco, California, Us
  • Baron Capital
    Channel Marketing
    Baron Capital 2023 - Nov 2024
    New York, New York , Us
  • Baron Capital
    Marketing Associate
    Baron Capital 2021 - 2023
    New York, New York , Us
    Directed execution of 2022 Baron Investment Conference at Lincoln Center in NYC from conception to post-event wrap-up, exceeding attendee goal by 31% across 20+ sessions and overseeing production, promotion, logistics, merchandising, and cateringo Steered and regulated $7M+ of Baron Investment Conference budget expensesManaged a 2-person event-planning team to develop conference marketing campaign strategy of 50+ emails, 100+ social media posts, and a registration page that delivered a 71% conversion rate for signupsLed the implementation of the brand's first quarterly webinar series, achieved 168%, 157%, and 143%, respectively, of attendee, registration, and replay view goalsDeveloped brand’s first digital and social channel marketing strategy, achieving 158% of website traffic goal on key pages and collective social follower year-end target by 10% across Twitter, LinkedIn, and YouTubeUncovered new insights for future campaigns by defining KPIs, Google Ads, and marketing metrics to present quarterly recommendations to executive teamProduced, updated, and optimized marketing collateral, including quarterly commentaries, factsheets, website, email marketing, social channels, blog, video, thought leadership, sales collateral, and event contentCreated content marketing strategy to meet the needs of target audience and company objectives, resulting in a 2X YoY increase in organic traffic and a 17% lift in keyword rankingsOptimized cross-functional processes to enhance operational workflows with internal teams, including analytics, marketing, research, and sales
  • Portfolio Bi
    Sales Operations And Marketing Associate
    Portfolio Bi 2020 - 2021
    New York, Ny, Us
    After the 2019 merger of LUX Fund Technology and Solutions with ACA Northpoint, promoted to Sales Operations and Marketing Associate at Portfolio BI, the new brand backed by Credit Suisse Asset Management's NEXT Investors.Spearheaded successful Portfolio BI rebrand with 3-month notice, crafting GTM strategy across social and digital platforms with new brand system, design, and messagingExecuted the complete refresh of the Portfolio BI website, which led to 57% increase in search visibility, 241% increase in new users, and 3X weekly inbound leadsIncreased client base by 20% and cross-sell / up-sell deals by 2x through integrated brand marketing campaigns for 3 core products: Enterprise Data Management, Order Management System, and Portfolio Management SystemManaged social media pages for Portfolio BI brand across Facebook, Twitter, YouTube, and Vimeo channelsDeveloped extensive social media strategy centered on audience insights & social listening, driving 100K impressions, a 1.5x increase in mentions, and achieving 142% of organic engagement growth goal
  • Portfolio Bi
    Marketing Analyst
    Portfolio Bi 2018 - 2020
    New York, Ny, Us
    Drove the full branding strategy lifecycle and creative integrated marketing campaigns including messaging through email, website, paid media, landing pages, and social mediaImproved performance of workflow capabilities for the Customer Success team through a Salesforce integration, streamlined the tracking system for technical support cases which solidified organizational efficiencies and data managementActively engaged with external marketing agencies and coordinated development of all marketing collateral and assets, including whitepapers, case studies and product brochures to drive lead generation and enforce the brand identityFunctioned as chief administrator to architect Salesforce operations, implementing support-side use for the first time and led a database clean-up project which provided accurate, timely data, increased client satisfaction and revenue through marketing automation and enrichment strategies
  • Glassview
    Account Manager
    Glassview 2018 - 2018
    Fort Worth, Tx, Us
    Executed digital advertising campaigns for Fortune 500 clients in sports, fashion, travel, health, auto, finance and environmental verticalsDeveloped and maintained digital client relationships as a trusted guide for clients based in USA, UK, France, Japan, and Singapore
  • Wasserman
    New Business Analyst
    Wasserman 2017 - 2017
    Los Angeles, California, Us
    Contributed to new business for Laundry Service and Cycle marketing agency, offering strategy, creative, content production, media buying, and influencer management solutions with partners including Nike, Amazon, Disney, and Moët HennessyParticipated in agency pitch efforts, helped secure wins for brands across beauty, CPG, financial, food & beverage, healthcare, hospitality, retail, and technology verticals
  • Acappella Pictures
    Production Assistant
    Acappella Pictures 2017 - 2017
  • Publicis Groupe
    New Business Intern
    Publicis Groupe 2016 - 2016
    Paris, Ile De France, Fr
    Worked on the P&G brand Vick's, General Motors Corporation’s Cadillac, Citi, and Hewlett Packard EnterpriseCo-wrote RFI and RFP elements as part of the new business teamAs team leader, collaborated with intern colleagues and led the team to a winning presentation for a pitch competition to sell a new social strategy for the agency's P&G client, Vicks
  • Viteos Fund Services
    Summer Intern
    Viteos Fund Services 2015 - 2015
    Somerset, Nj, Us
    Rotated through the business units of VML Group which include financial services, industrials and hospitalityWorked with marketing managers to identify prospective clients and new business opportunities
  • Carma Connected
    Summer Intern
    Carma Connected 2014 - 2014
    Miami Beach, Florida, Us
    Brainstormed and produced content for the clients’ Twitter, Facebook, and Instagram platformsDeveloped assets to support agency’s influencer programs including post copy, video scripts and social ad units
  • Donna Karan International, Inc.
    E-Commerce Intern
    Donna Karan International, Inc. 2014 - 2014
    Us
    Assisted with basic website management tasks including photography, editing, and writing content copy, and provided support for creatives during photoshootsConducted competitor analysis to increase website traffic and sales
  • Altra Running, A Vf Company
    Marketing Intern
    Altra Running, A Vf Company 2013 - 2013
    Denver, Colorado, Us
    Worked as a Production Assistant for the 5-day shoot in Pamplona, Spain for the Altra YouTube campaignAssigned the task of creating a comprehensive marketing strategy for expanding Altra on the east coast of the US, including ideas such as sponsorships and branding events

Adam Freudenstein Skills

Social Media Social Media Marketing Facebook Music Production Advertising Leadership Microsoft Office Research Marketing Teamwork Adobe Photoshop Microsoft Excel Microsoft Word

Adam Freudenstein Education Details

  • Elon University
    Elon University
    Marketing
  • Staten Island Academy
    Staten Island Academy
    High School Diploma

Frequently Asked Questions about Adam Freudenstein

What company does Adam Freudenstein work for?

Adam Freudenstein works for Carta

What is Adam Freudenstein's role at the current company?

Adam Freudenstein's current role is Senior Demand Generation Manager.

What is Adam Freudenstein's email address?

Adam Freudenstein's email address is af****@****fts.com

What is Adam Freudenstein's direct phone number?

Adam Freudenstein's direct phone number is +120161*****

What schools did Adam Freudenstein attend?

Adam Freudenstein attended Elon University, Staten Island Academy.

What skills is Adam Freudenstein known for?

Adam Freudenstein has skills like Social Media, Social Media Marketing, Facebook, Music Production, Advertising, Leadership, Microsoft Office, Research, Marketing, Teamwork, Adobe Photoshop, Microsoft Excel.

Who are Adam Freudenstein's colleagues?

Adam Freudenstein's colleagues are Winston V., Guilherme Balassiano, Manoela Corrêa, John Hoffman 🏗️, Franco Alencastro, Wei Hsu, Nathaniel Moeller.

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