Interim Marketing Manager
Ews Digital
Derby, United Kingdom
Developed marketing strategy and network of partners to support marketing for a Morrisons-owned eCommerce startup which hit a conversion rate of over 10% within 3 months (turning over £25K per month).Responsibilities:• Client facing support for Account Director including site visits• Planning and management of marketing campaigns• Marketing reports, KPIs & data analysis• Managing external agencies through PPC, Content, Video, Photography, Organic and Paid Social… Show more Developed marketing strategy and network of partners to support marketing for a Morrisons-owned eCommerce startup which hit a conversion rate of over 10% within 3 months (turning over £25K per month).Responsibilities:• Client facing support for Account Director including site visits• Planning and management of marketing campaigns• Marketing reports, KPIs & data analysis• Managing external agencies through PPC, Content, Video, Photography, Organic and Paid Social Media• Project management of micro-projects updating the site to coordinate with marketing initiatives• Marketing strategy & implementation• Creative directionTools used – Facebook Ad Manager, Twitter Ad Manager, Google Suite, Microsoft Office Suite, AdWords, Wordpress, MailChimp, Google Analytics, Easywebstore, Hootsuite, Wrike Show less