Adam Henning, Mba Email & Phone Number

Marshall, MN, US

Marshall, Minnesota, United States

• As the Digital Marketing Strategist, I oversee all aspects of the university’s digital communication strategy to raise brand awareness and improve the recruitment and retention of students. This position oversees the.
• Create and implement digital, web, and social media strategies to convey the university’s key messages, conducting research and usability studies, guide information architecture, and manage projects in order to meet.
• Create content and distribute messages in appropriate digital formats in order to engage university constituents on social media, website, and other media platforms
• Develop and provide regular web and social media analytic reports
• Coordinate and manage various marketing projects as needed

Marshall, Minn.

• Consult with and guide departments in improving existing and creating new web content
• Advise departments with recruitment, admission, and retention focused communication
• Devise methods to strengthen connections between academic departments and alumni
• Coordinate social media messaging across various accounts and channels
• Manage web content for SMSU Today and SMSU.edu
• Promote the academic profile of SMSU through photography, video or stories

Marshall, Minn.

• Revenue generation strategies for corporate sponsorships, Mustang Booster Club memberships, ticket sales and other civic engagement events
• Developed and execute social media, marketing, and digital media strategies for athletic department and all individual sports
• Produced engaging media content (video, GIFs, JPEGs, etc.) for all communication channels (social media, website, email)
• Live production management and sponsorship fulfillment on game-days
• Transitioned the athletic department from paper tickets to a digital platform (TicketReturn)
• Provided customer service and management of all season ticket and Mustang Booster Club accounts

Marshall, Minn.

• Oversaw & managed the entire operation of The City of Marshall’s public access channel
• Directed, edited & produced programming for all in-house productions with strategies to increase & encourage more viewers through various mediums
• Directed, edited & produced professional commercials for various businesses
• Managed a $100,000+ budget along with supervision & guidance of part-time employees

Marshall, Minn.

• Media contact for seven sports (softball, women’s basketball, women’s soccer, women’s tennis, volleyball, & wrestling)
• Designed various marketing & advertising materials (splash pages, print publications, digital advertising, & video features)
• Created & managed all copywrite presented on SMSUmustangs.com (HTML, CSS, CMS)
• Assisted with the re-design of SMSUmustangs.com (Focus on user engagement through multiple platforms including mobile)
• Brand management of the SMSU institutional & individual sport logos
• Managed social media strategies on Twitter, Facebook & YouTube (Increased Twitter & Facebook audiences by 129% & 58.3%)

Sioux Falls, South Dakota Area

• Assisted with event logistics for 5,000+ guests (It’s All About Science Festival, Legends Camps)
• Assisted with market research for the roll-out of Sanford Same Day program
• Managed & administered a 24-team basketball league (2013 Sanford Summer Jam)

Sioux Falls, South Dakota Area

• Management of existing sales accounts while prospecting & executing new sales strategies
• Designed various marketing & advertising materials (digital advertising & videoboard content)
• Live production management and sponsorship fulfillment on game-days
• Ideation of promotions and events to increase fan engagement, interaction and attendance

Sioux Falls, South Dakota Area

• Performed box office transactions using TicketMaster software.
• Executed opening and closing of box office duties.
• Assisted with management of on-field entertainment and other various game-day operations.
• Performed Public Address Announcer and Mascot duties.

Masters Of Business Administration (Mba), Marketing

Activities and Societies: Southwest Minnesota State University Marketing Club

Bachelor'S Degree, Sports Management

Activities and Societies: Baseball, Wellness and Human Performance Club Worked with SMSU Athletics department during sporting events for.