Audience engagement veteran with experience helping media companies and marketers connect on a 1-1 level with customers to move them down the sales funnel. Expertise in acquiring first-party data, lead generation, and audience engagement/retention.

Program leader for Emeritus.org within the digital marketing curriculum.

IEC Partners is a unique growth, demand generation and access to capital company composed of a blend of entrepreneurs, business leaders, consultants and domain specialists. It provides actionable insights, strategic counsel, seasoned expertise and hands-on participation to global companies to reach their full potential; from hot emerging companies to groundbreaking enterprises.By partnering with IEC Partners' in-country experts, companies can commercialize, expand internationally, and/or market and sell a breakthrough innovation.

Opt-In Media is a fraud-proof, brand-safe tool to help marketers develop and nurture direct relationships with customers. See how it works: https://optin-systems.comSee how we leverage premium relevant content from around the web to drive engagement and drive customers down the sales funnel. See how it works: https://optin-systems.comIn the process, marketers acquire valuable zero-party data, where they not only have a 1-1 connection with a customer, but also know exactly what that customer wants.

Advise KahnKir Media on strategies for delivering convenient, accessible, relevant, and comprehensive hyper-local news and information in a compelling, entertaining, video-driven, concise format.

Conceptualized AlertMe technology designed to provide publishers deeper engagement with audience to generate first-party data, drive readers down the subscription funnel, increase traffic and revenue, and fight dependence on Facebook. AlertMe does that by allowing readers to follow narrow niches of stories from a publisher, asking the publisher to re-engage every time there is an update on that content. Results show that 35% of Alerts sent drive site traffic to the publisher's page.Hired team to build system based in natural language processing and contextual semantics via AI and Machine Learning. Manage relationships with publishers for implementation.Manage Board of Advisors.Member Board of Directors.

Manage sales efforts for ShopAdvisor with media publishers, helping to establish and drive new engagement and revenue for more than 35 titles. Focus is on the major publishing houses in New York City, with a majority of clients coming from Hearst, Time Inc., Conde Nast, Rodale and Meredith.Initiated and sold high-profile campaigns to clients, like Elle's 30th anniversary location-based marketing campaign and the People StyleWatch "Celebrity Style Twin" campaign. Also responsible for creating new revenue opportunities for partners, and worked on high-profile native advertising campaigns with publishers to deliver more than $5M worth of new paging for clients.

Managing publisher acquisition and retention in New York City. Specific focus on magazines, working with sales and marketing teams on using digital watermarks to better engage readers and drive incremental revenue.Pre-arranged six-month consulting assignment.

Sell Netbiscuits mobile SaaS platform to large and medium size clients across the northeast, with a specific target of large media companies.Within this role, develop and market engagement tools clients can utilize to drive revenue.

Responsible for developing new business opportunities for Microsoft's proprietary 2D bar code solution. Active consultative sales approach, to help partners leverage Microsoft tools to best use.Client focus on the brand and agency sides, with particular focus on campaign development with Lowe's and Proctor & Gamble.Assignment completed after Tag was acquired by another Microsoft business division.

Zebek: October 2009-October 2011Recruit and manage client partnerships for mobile engagement algorithm technology, acquired by Quewey in 2011.Ripfone: February 2010-December 2010Evangelize mobile interactive television platform. Company closed due to lack of funding.Spyderlynk: December 2009-November 2010Generate revenue for customized 2D bar code solution, and was specifically responsible for national NFL campaign with Anheuser-Busch.

Executive leadership for patented image-matching mobile technology.Clients included a variety of brands and publishers, including Woman's Day, Scholastic, Barnes & Noble, Sony Music and Coty Prestige. Personally responsible for 84% of revenue generated over two-year period.Company acquired by IPPLEX in 2011.

Manage the editorial production for WNBC.com, working with the broadcast arm of the station to build our brand as a 24/7 news provider.Liaison for sales efforts and promotion of content, most notably directing creation for initiatives concerning the Rockefeller Center tree/holidays, and a community Blogger Summit in 2007.

Managed entire digital editorial product of WCBSTV,com, while innovating new initiatives. Served as primary liaison for sales department in developing new revenue opportunities.

Responsible for all digital editorial output, as well budgeting, staffing and training 49 journalists for producing news on three digital platform.