Adam Keys Email & Phone Number

• Responsible for artist marketing in EMEAR, APAC and LATAM
• Management of all European D'Addario, Evans Drumheads and Promark artists and influencers, including household names such as Sam Fender, Michael Kiwanuka, Hozier, Tash Sultana, Mark Knopfler, Alter Bridge, Mateus.
• Creation and implementation of pan European, Asia and Latin American, nationwide and hyperlocal artist and influencer marketing strategies
• Revamped product launches at D'Addario to hyper targeted, artist focused campaigns, designed to create maximum impact in line with sales objectives
• Identify emerging artists, influencers and educators across all relevant genres and styles of music to expand D’Addario’s existing connections and create long lasting industry relationships
• Aligning artists with D’Addario marketing campaigns, content series and initiatives, while also creating opportunities for D’Addario to support artists by providing exposure to a highly relevant audience, which in turn.

Newcastle Upon Tyne, England, United Kingdom

• Managing a seven figure budget. Successfully took paid Social from £0 to £4m within 12 months, and introduced omnichannel tracking within social media and display advertising, achieving an end of year online sales.
• Responsible for the management of paid social, display, content syndication and earned media, alongside management of content and acquisition team
• Plan and execute paid and organic social strategies across the business, which includes daily communications with Facebook account manager to gain early access to new features
• Managing six figure paid social budget with high revenue and store footfall KPIs
• Criteo retargeting / display advertising campaigns - introduction of omnichannel marketing, delivering £500k per month in tracked offline sales
• Manage and grow the company’s online presence through our social media accounts (Hootsuite, Social Studio (Radian 6) Facebook, Twitter, Pinterest, Instagram, YouTube)

Newcastle Upon Tyne, England, United Kingdom

Seven years as a contributor, reviewing and interviewing some of the biggest names in rock, followed by a year as site editor, where I achieved a 52% increase in traffic year on year. During my time at RUSHONROCK, I built up a huge network of connections within the music industry, including record labels, managers and prominent PR companies.

• Dedicated social media account manager for 25 clients (B2B and B2C), including Co-op Childcare, Co-op Healthcare, Holiday Inn, Newcastle Eagles, Marco Pierre White and Jurys Inn
• Managing a team of six, including four social media executives and two graphic designers

Newcastle Upon Tyne, United Kingdom

Level 6 Post Graduate - Music Marketing: Strategy For Consumer Brands, Music Business

Music Marketing: Strategy for Consumer Brands is an online, 12 week post graduate course designed to teach students how to make.

Bachelor'S Degree, Journalism

Education record

Activities and Societies: Football, Tennis and Cricket Limavady Grammar School is a school with a long and proud history for academic and.