-Maximize operational efficiency across the entire Foundation and its business units-Lead marketing, retail, and reporting-Work directly with CEO on financial efficiency

– Lead digital marketing and retail efforts across all FreshGrass Foundation brands– More than doubled paid subscriptions, set the precedent and standard for donations, created the process and first sales pipeline for Studio 9 bookings, and consistently grow website traffic year-over-year.– Manage the entire retail business supply chain that yields a high margin profitability year-over-year and more than doubled gross revenue to $50,000– Plan and execute email campaigns that generate over 30% open rates and benchmark beating click-through rates.– Drive high-performing paid and organic social media and Google advertising campaigns. – Partner with our Executive Director for financial and long-term business planning.– Oversee content creators and designers to drive engagement and sales.– Developed and launched our first online retail store.– Manage web content updates across several WordPress and Shopify websites.

– Lead a digital marketing campaign that has resulted in 20% average attendance growth (3K-4K paid guests yearly), 30% revenue increase YoY, and winning the 2016 International Bluegrass Music Association (IBMA) Momentum award for "Event of the Year."– Oversee and work with partners on an annual PR campaign that has garnered hits from all the major local/regional publications including Baltimore Sun, Baltimore Magazine, Washington Post, WBAL, WJZ, Fox45, etc– Featured speaker/case study at Towson University and Stevenson University– Executive Producer of Charm City Bluegrass documentary (Released: Fall 2017)

Selected as 1 of 4 real-user paid spokesman for the popular investment brand, Robinhood. Part of their brand campaign, We Are All Investors.

– Drove performance for nonprofit organizations, media companies, artists, and music festivals – Wrapped up consulting business after accepting a full-time job with consulting client, FreshGrass Foundation

– Managed $3 million a year social media advertising budget– Increased year-over-year website traffic by 98% from paid and organic social media campaigns

– Created and executed a formal LinkedIn training program for Constellation's national C&I sales force – Built tactical social media selling processes for our national C&I sales force to generate leads and gather intelligence– Ghostwriter, author and copy editor for all Constellation blog posts (Dec. '12 – Nov. '13)– Planned, wrote and executed the content for Constellation's Facebook, Twitter and LinkedIn account

– Executed campaigns that increased email captures, website clicks and social revenue by up to 450% within the first 7 months– Organically grew UA's Facebook Page by 208K fans within the first six months (55% increase from previous six months)– Communicated social media best-practices to athletes and international partners and helped set-up and manage their social media accounts

- Promoted Softdrive Records and Scott Weiland’s solo album, “Happy In Galoshes”- Wrote, filmed and edited promotional videos for the label (Created an Internet reality TV show) - Generated over 150,000 earned video and channel views- Managed a global street team- Supervised promotional missions and tasks that garnered over 170,000 web impressions- Worked closely with Scott Weiland, his songwriting partner and management company (Career Artist Management)

- Out of 126 applications, I was one of twelve candidates to receive a summer staffing job offer- Assisted with all aspects of program logistics (event planning, marketing, client relations, public relations)- Set up weekend activities, lectures, and other miscellaneous duties

- Worked for Island Def Jam Music Group (Universal owned)- Managed and built a project that teamed Sprint Mobile with Def Jam Records- Wrote and edited news updates and artist biographies for Def Jam's official website