Adam Kite Email and Phone Number
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Adam has over 10 years of experience working in and leading global marketing teams, focused on brand, digital, marketing operations, and demand generation. Passionate about marketing systems, processes, and strategy, Adam brings a holistic view of how B2B marketing teams can use technology to enable customer experiences that translate to business results. In his roles leading digital marketing strategy for SaaS organizations, Adam has built global teams that deliver transformative digital and demand generation programs across channels. He has led his teams through end-to-end website redesigns, inclusive of design, content strategy, product positioning, marketing technology, account-based strategy, and project management. Adam views these web transformation projects as a forcing function to design broader digital and customer engagement strategies. As a marketing leader, Adam empowers his teams to use their expertise to own the change they seek within their business and their function. He has successfully built team cultures across remote, international teams. Clear communication, a strong strategic vision and a passion for connecting teams, processes and projects are the core tenets of Adam’s working ethos.Adam is proficient in the planning and execution of global marketing programs, including budget and vendor management. He has extensive experience in owning the strategy and tactical execution of marketing automation platforms including Hubspot, Watson Campaign, Pardot, Drift, Salesforce, 6sense, Google Marketing Cloud, and more.
Relex Solutions
View- Website:
- relexsolutions.com
- Employees:
- 2298
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Vice President Of Brand, Content And Marketing Operations - GlobalRelex SolutionsBoston, Ma, Us
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Vice President Of Brand, Content & Marketing Operations - GlobalRelex Solutions Apr 2024 - PresentHelsinki, Uusimaa, Fi
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Head Of Brand, Content & Marketing Operations - GlobalRelex Solutions Jun 2023 - Apr 2024Helsinki, Uusimaa, FiAs Head of Brand, Content & Marketing Operations at RELEX Solutions, Adam led a multi-functional team of over 25 content marketers, graphic designers, web managers and marketing operations practitioners. Tasked with serving as the architect of the marketing organisation's service functions to prepare to execute RELEX’s ambitious growth targets, he and his team quickly got to work. Within his first seven months of working at RELEX, Adam led the internal creative and web teams through a global brand and website update, achieving greater coherence of RELEX’s brand across digital, print, events and customer-facing materials.Adam also introduced Asana's project management tool to RELEX’s global marketing team. RELEX lacked a central record system for project planning, task prioritisation and communication. He performed a detailed discovery, build and training program that enabled over 70 users to be onboarded to the tool. Following a successful rollout, Adam then worked with RELEX’s IT organisation to expand with Asana, driving organisational efficiencies in additional business areas.
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FounderLiftnine Jan 2014 - PresentLondon, GbLiftNine is a fully remote, global marketing agency that aligns brand, operations, content and digital strategies to deliver powerful customer experiences. The team at LiftNine believe that marketing is about more than just attracting customers; it's about building long-lasting relationships that are driven by connected user experiencesAdam founded LiftNine in 2014 and has worked with a range of clients from industries including public sector, consulting, recruitment, consumer goods and B2B technology across a range of brand, operations and marketing strategy projects.In January 2023, LiftNine entered into its second growth phase, and plans to expand its team through 2023 to better serve its clients and take on new and exciting projects. Whether you're a business looking to elevate your brand or a marketing professional looking to join a dynamic and innovative team, LiftNine can help you plan to evolve. -
Senior Director, Digital Marketing - GlobalFareye Apr 2022 - May 2023Chicago, Illinois, UsAdam was in charge of FarEye's worldwide digital marketing team, which handled digital inbound, SEO, paid media programs, and web development. His team collaborated closely with the demand generation and content teams at FarEye to manage inbound programs, optimise campaigns, and align search, product, and website requirements with the broader content strategy.In his first year at FarEye, Adam oversaw a comprehensive redesign of the company's website, digital strategy, and marketing tech stack. This involved consolidating and launching a company rebrand, implementing a digital content strategy, updating the product packaging and positioning, updating the CMS, and switching to a new domain. As part of this transformation, Adam's team implemented live chat, cookie management, and web analytics transition to GA4.Adam also lead the running of FarEye's 6Sense instance, which included web taxonomy, profile fit, and intent modelling. He worked closely with business development and marketing operations to design and build FarEye's one-to-one, one-to-few, and one-to-many ABM strategy, including campaign management and audience segmentation.Awards & Recognition: FarEye Peoples Manager Award - July 2022. -
Director, Digital Marketing - GlobalBlue Yonder Jun 2020 - Apr 2022Scottsdale, Arizona, UsLeading the global digital marketing team at Blue Yonder, Adam’s team was responsible for the design, build and maintenance of Blue Yonder’s new website, its inbound paid media strategy, search content strategy, and web development, as well as the rapid design and deployment of a digital-first marketing strategy at the onset of the Covid-19 pandemic. During Adam’s tenure leading the digital marketing organization, his team increased website generated pipeline by 35%, total traffic by 40% and organic traffic by 50%. He was also responsible for the integration and launch of product trials on Blue Yonder’s website which helped to increase marketing sourced leads by 25%.Awards & Recognition:- Blue Yonder Presidents Club 2022- Communigator Winner 2021 - Website Redesign- DotCom Platinum Winner 2020 - Rebrand- DotCom Platinum Winner 2020 - Website Redesign- Blue Yonder Annual Global Performer 2018- Blue Yonder Global Team Performer Award Q3 2017 -
Senior Manager, Marketing Operations - GlobalBlue Yonder Aug 2019 - Jun 2020Scottsdale, Arizona, UsReturning to Blue Yonder, Adam worked in the global marketing operations team and was responsible for improving lead scoring, lead management, and opportunity attribution, and implementing a number of new technologies including Bizible, Drift, Vidyard and 6Sense. Adam built and designed new lead nurture frameworks with demand generation and product marketing teams, and refreshed GDPR consent management programs in Marketo. In this role, Adam was a key member of JDA Software’s rebrand to Blue Yonder. As part of the core project team, he owned the design and build of the new website, and worked cross-functionally to ensure the design, development, content strategy and product positioning were aligned with Blue Yonder’s new narrative and that key deliverables were delivered on time and to the highest standards.
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Marketing Technology ConsultantWoolfhodson Ltd Oct 2018 - Sep 2019Southampton, England, GbAdam joined marketing technology consultancy WoolfHodson to gather new perspectives on how organizations from a range of industries were using their marketing technology to build better businesses. As a consultant, Adam oversaw a number of key client projects, including the design and build of a lead nurture program for a global semiconductor company and a marketing technology audit for a global security software firm. In this role Adam developed a diligent approach to discovery methodologies, marketing design principles and project documentation. He gained expertise in a range of new marketing technologies including Watson Campaign, Salesforce Pardot and 6Sense; and conducted extensive research on new technology platforms across marketing automation, account-based marketing, live-chat, customer-data management, privacy and analytics. Adam was also responsible for WoolfHodson’s internal marketing strategy; owning the development of new website content, managing the company's social media calendar and shaping brand positioning. -
Manager, Creative Services & Marketing Operations - EmeaBlue Yonder Mar 2018 - Oct 2018Scottsdale, Arizona, UsAdam was responsible for all graphic design, marketing automation and digital marketing projects for the EMEA region. Managing a team of creatives and automation specialists, he oversaw project and stakeholder management to ensure all projects were delivered on time and to the highest standards. In this role, Adam was also charged with the design, execution, and internal enablement for Blue Yonder’s GDPR marketing strategy. He worked with external legal council and a cross-functional internal team to gather feedback and approval before executing the final design within Salesforce and Marketo.
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Senior Specialist, Creative Services - EmeaBlue Yonder Mar 2017 - Mar 2018Scottsdale, Arizona, UsLeading a team of 4 graphic designers based in the UK and India, Adam ensured that all campaign, event and content design requests were completed to the highest standard. Adam was in charge of project management and creative direction for the region, while also having a significant hand in providing designs for key projects. Adam was a key member of the planning team for Blue Yonder’s annual customer event, ICON. He was responsible for the design, production and project management of event communications, on-site branding, booth graphics and event collateral.
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Specialist, Creative Services - EmeaBlue Yonder Jan 2016 - Mar 2017Scottsdale, Arizona, UsI was responsible for managing all creative and digital projects for the EMEA Marketing and Campaigns teams. I was charged with developing innovative new campaign approaches for events, email, PPC and digital whilst ensuring a busy EMEA content calendar was supported accurately and efficiently.
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Creative Services ContractorBlue Yonder Aug 2014 - Dec 2015Scottsdale, Arizona, UsAdam was responsible for working with marketing, business development and sales teams to complete a range of design, marketing automation and digital projects using Adobe Creative Cloud and Marketo. Working closely with account managers and stakeholders across the business, Adam designed personalised sales brochures for key opportunities that delivered impactful design concepts and compelling product narratives to influence new business opportunities to closed/won.
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Assistant Brand ManagerMethod Products Pbc Mar 2014 - Aug 2014San Francisco, Ca, UsIn this role, Adam supported Method Products on a range of marketing, design and digital projects during its ‘Summer Clean’ campaign, launched in over 500 UK retail stores to increase awareness of eco-friendly cleaning brands and drive higher sales volumes. A key pillar of the program included online brand campaigns, including a Buzzfeed campaign which Adam was responsible for designing and managing. He also supported Method Products’ customer advocacy and PR programs during this time.
Adam Kite Skills
Adam Kite Education Details
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University Of SouthamptonFine And Studio Arts -
Cim | The Chartered Institute Of MarketingDigital Marketing
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Squared OnlineDigital Communication And Media/Multimedia
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Ecole Nationale Supérieure Des Beaux-ArtsGeneral
Frequently Asked Questions about Adam Kite
What company does Adam Kite work for?
Adam Kite works for Relex Solutions
What is Adam Kite's role at the current company?
Adam Kite's current role is Vice President of Brand, Content and Marketing Operations - Global.
What is Adam Kite's email address?
Adam Kite's email address is ad****@****jda.com
What is Adam Kite's direct phone number?
Adam Kite's direct phone number is (480) 308*****
What schools did Adam Kite attend?
Adam Kite attended University Of Southampton, Cim | The Chartered Institute Of Marketing, Squared Online, Ecole Nationale Supérieure Des Beaux-Arts.
What are some of Adam Kite's interests?
Adam Kite has interest in Design, Digital Media, Technology, Art, Cricket, Squash And Music, Film.
What skills is Adam Kite known for?
Adam Kite has skills like Creative Direction, Digital Marketing, Graphic Design, Marketo, Adobe Creative Suite, Management, Corporate Branding, Email Marketing, Marketing Automation.
Who are Adam Kite's colleagues?
Adam Kite's colleagues are Wajdi B., Essi Savolainen, Miguel Dias Vsm, Heidi Thorne, Eleni Manthou, Valtteri Ristola, Aki Hytönen.
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