C3 Presents produces music festivals for millions of fans, including Austin City Limits, Lollapalooza, and Bonnaroo, to name a few. I manage the fan-focused digital platforms and CX, specifically on websites, mobile apps, CRM, SMS and all supporting Martech infrastructure tools and processes.

After 20+ years of keeping this small but mighty 'startup' in business, LACE was acquired in 2024.LACE is interactive auditory training software that retrains your brain to improve listening and comprehension skills. Conceived by leading audiologists at the University of California at San Francisco and implemented by Silicon Valley software engineers, LACE has helped tens of thousands of people with hearing loss get the most out of the sounds of life.

Evolve is a hospitality company with a mission to make renting a vacation home easy for everyone.As the Manager of Marketing Technology, I'm responsible for designing, maintaining, and updating Marketing Technology solutions to help the Marketing team hit its goals and improve the reliability of our Martech stack.

Liquid Web is a leader in Managed Hosting solutions for mission-critical sites & apps. I lead the day-to-day operations and innovation of the Liquid Web Martech stack. In addition to managing the systems, I oversee marketing creative services using my experience in project management and CRO.

The Denver Center for the Performing Arts (DCPA) is one of the nation’s largest non-profit theater organizations. As Senior Marketing Operations Manager, I provide vision and leadership for the organization’s digital customer experience and technical marketing operations.- Plan, execute and optimize the performance of all digital marketing channels, including websites, CMS, CRM, eCommerce, email marketing automation, social media marketing, web management, SEO, and digital advertising.- Own and strategically allocate the marketing technology budget to optimize return on investment (ROI) and return on ad spend (ROAS).Notable Achievements:- Developed and implemented digital marketing UX improvements that led to a 2.5% eCommerce conversion rate increase.- Analyzed and renegotiated web hosting contracts leading to a 75% decrease in hosting operating costs.- Innovated new, forward-thinking web and email marketing products, systems, and functionalities to increase ROI and decrease cost per lead (CPL).- Led all CMS content updates, security patches, and eCommerce builds generating an average of 7 million dollars a month.- Drove website optimizations that increased SERP positioning and decreased page load speeds by 3.5 seconds. - Successfully led email targeting and segmentation strategies which increased open-rates by ~35%.

Faction Media is a B2B demand creation agency combining award-winning digital and creative capabilities with deep demand generation knowledge. As a Senior Digital Producer, provided strategy and technical leadership for the creation and maintenance of custom web applications and digital media campaigns. Served as a trusted business advisor responsible for providing insights on new data and digital trends. Partnered with account and media teams to develop digital media strategies spanning email programs, online display media, pay-per-click, contextual advertising, and placement targeted programs. Ensured high levels of quality were maintained across all digital mediums.

Back Office Music provided live concert downloads for popular bands. As the Founder & Operations Manager played a major role in defining a new market for bands to sell their own authorized recordings to help combat bootleg downloads. Led a team of 10 cross-functional resources responsible for launching and managing custom branded digital audio download eCommerce stores. Managed the digital media content flow, from acquisition and ingestion to editing, encoding, and publishing. Grew the company from zero to over 100k digital download customers.

Liquid Audio pioneered copy-restricted digital media distribution. As the Technical Project Manager, played a critical role in launching, developing, and growing the company from a 12-person start-up into a team of 200 with a market capitalization of $500M. Collaborated with design and engineering teams to leverage content management tools to develop promotional content for retail affiliates. Planned, executed and staffed international trade show exhibits and booth software demonstrations.