Global CPG position supporting all regions and brands of the organization (Honeywell, Vicks, Braun, PUR), playing a key role in strategic pipeline definition, consumer insight research, and creative direction. Working with marketing/ engineering teams and outside consultancies, drive all aspects of the design process (hardware/ digital/ UI/ UX) for air purification, humidification, water purification, and medical device businesses from concept definition through retail launch. Optimize user experience by translating consumer insights from ethnographic research into meaningful innovation opportunities.

Responsible for the growth and development of consumer accessories and care/ maintenance product categories including mobile accessories, audio/ video peripherals, and audio connectivity devices. Pioneered portfolio expansion into IoT smart home devices and high resolution audio products.

Brands: Maxi Cosi, Quinny, Safety 1stResponsible for new and sustaining product development for USDM juvenile car seats as well as the homologation of existing European platforms for US sale. Acting bridge between the European and International Brands team in the areas of project management, industrial design, engineering, China operations, program management, and marketing.

Brands: Graco, Serta, BonavitaPioneered the development of proprietary design solutions for nursery glider and crib categories. Responsible for functional and aesthetic design of all original concepts, market research, trend forecasting, SWOT analysis, engineering, R&D, safety testing, domestic/ international sourcing, marketing, and sales support.

Brands: Simmons, Disney, MattelResponsible for concept generation, technology implementation, design, and prototyping of licensed juvenile product. Under the PD and licensing director, worked to create highly targeted seating, sleep, storage, décor, gear, and nursery. Introduced LED and EL lighting, electromechanical, and audio/ video technology into a variety of platforms ranging from cribs to juvenile furniture.