I'm a strategic thinker, with hands-on experience of digital platforms and channels, which enables me to build considered, integrated campaigns that lead to measurable results.Working with both public and private sector clients, I have built a skillset around campaign ideation, planning, forecasting, activation, tracking, measuring, optimisation and reporting.I continually update my marketing knowledge base by listening to podcasts, attending webinars and reading industry articles and newsletters. I build in time to complete recognised certified courses through the likes of Google, Linkedin and Hubspot, and am currently undertaking Julian Cole's 'Strategy Finish School' at my own expense.