Adam K. Email and Phone Number

Provide strategy and direction in the digital and social space with only one goal in mind: growth. Deploying methodologies rooted in both creativity and data, and delivering results aimed at scaling your business is the driving factor behind everything we put to market.

Direct the Zizzo Group digital discipline including SEO, SEM, social media and web development departments inside the agency. Collaborate with creative teams to incorporate digital strategies in creative executions and across all campaigns. Work with account lead teams to plan digital marketing approaches and business solutions internally and for all agency clients. Serve as the digital lead on the agency new business team to identify and execute against new business opportunities. Create integrated, multi-channel marketing plans and consumer journeys for creative campaigns and internal/external marketing strategies. Assist in the development of media plans and strategies with paid media teams to ensure maximum exposure and reach of creative messaging.

- Run digital marketing department for integrated digital engagement agency - Responsible for digital marketing strategy creation for clients- Craft digital marketing strategies to hit monthly lead generation client goals.- Implement best practices in SEO, CRO, PPC, video, email, webinars, and social media- Create process, structure, and technology stack to scale department- Help manage agency partnership programs with vendors (HubSpot, Google, etc.)- Conduct sales presentations and write proposals/estimates/SOWs

I sift through all the noise (and data) to find out how to best bring brands closer to their consumers. Lead SEO, PPC, Analytics, and Digital Media Strategy at the agency... if it involves increasing a client's brand presence in the digital space, organically or paid, I have my finger on the pulse to move the needle in the right direction.

Multiple hats are worn in this position. At it's core, the ability to manage several projects across multiple platforms, interact with both internal and external departments and communities, and the planning of strategic goals towards creative marketing solutions for our clients comes first. From strategy, project management and budgeting, to overseeing the execution and analyzing the results, every aspect of work is important to achieve individual business goals. The DM/IM department at Orion Group specializes in SEO, SEM/PPC, DM, and social media marketing to enhance our clients presence online. Creation of content to increase engagement of online experiences connecting people to your business and to differentiate you from your competitors. Responsibilities also include managing the direction and creative as it relates to the Orion Group brand, and every client, ensuring that consistency is carried across all media in marketing efforts.

GlobalSource IT was founded in 1998 and is a privately held, Wisconsin based company. We are part of the Argus group of companies, an employment and consulting services group with approximately $100,000,000 in annual revenue.Personal responsibilities for three separate brands housed in-office include: SEO, SEM, digital marketing, social media marketing and community management, content creation and distribution, copywriting, technical writing, and PR & MR duties.

Led development of the curriculum for a Digital Marketing Program that gained accreditation for program by the U.S. Department of Education. Provided a knowledge base that spanned the landscape of digital media, covering: traditional and digital marketing theory and strategy, social media, digital photography, web design, and video production/marketing, and web analytics.

Areas of emphasis included videography, photography, digital editing (Avid, Adobe Premiere and Final Cut) and brand journalism. Led social media initiatives and increased social brand awareness by 120%.Produced and reported for the TV show, Preps Plus, which was aired on Today's TMJ4 (Milwaukee NBC affiliate) every Sunday night through the high school sports season. Preps Plus is an Emmy winning broadcast.

Work continuation from Comet Branding which merged with and became part of Hanson Dodge Creative.As a PR + Social Media Specialist, I worked on strategies and tactical executions for our clients. Implementation of these strategies stretched across all the major social media platforms. Was also highly involved in the production, shooting, and editing of client videos for both promotional and social media usage. Managed and grew client social media communities and fostered online engagement, effectively identifying and engaging with thought leaders to position clients as a leaders in their industries. Experience working on large national brands as well as local Milwaukee businesses.

Brand development, brand journalism, social media video photojournalism and editing, and web site traffic growth. Execute brand strategy and SEO through strategic implementation.

Produced and anchored on-air content for the station's most widely viewed show in the market's leading television station. Shot, wrote, and edited footage and feature stories that reached wide audiences.