Adam Seybold Email & Phone Number

Overland Park, Kansas, United States

Anoka, Minnesota, Us

- Manage a team of media, email and social specialists plus Bushnell's internal production team.- Maximizing budget utilization through the allocation of media and content production spend to high performing products/categories.- Lead strategy and implementation of all paid search, SEO, programmatic + endemic display, video, retargeting, remarketing, paid social, organic social, and email campaigns.- Spearhead relationships with new media partners (Barstool Sports, Golfweek, Golf.com, TikTok, etc.).- Report on top line trends of the DTC business including profitability of our performance marketing spend (media + content production) across 7 business units.- Internal leader on all Amazon and Walmart advertising partnering with the sales lead to maximize return on ad spend for the Amazon and Walmart channels.

Overland Park, Kansas, Us

- Managed paid search, paid social, video, and programmatic display campaigns.- Reported weekly to clients on campaign performance.- Partnered with creative agencies as white label support of paid media campaign operations.Worked on: Chelsea FC, SEGA, and Vista Outdoor.

Overland Park, Ks, Us

- Built channel strategy and day-to-day managed paid search, paid social, remarketing, and programmatic display campaigns.- Leveraged multiple BI platforms to gather insights for client partners.- Collaborated with the creative department to produce innovative assets following platform best practices.- Continuously A/B tested ad creative to maximize campaign performance.🏆 - 2018 Gold KCDMA AMBIT for Paid Search Marketing (PPC)Clients: Nebraska Furniture Mart, Vista Outdoor, and Waddell & Reed.

Kansas City, Mo, Us

- Manage paid search and paid social campaigns for insurance and financial clients with campaign budgets over $500,000. - Develop SEM and paid social strategies to reach target audiences across all relevant platforms. - Report and give insights weekly to C-level executives via in-person meetings and conference calls on the progress of campaigns.Clients: American Century Investments, BCBS KC, and BCBS of Kansas.

Minneapolis, Minnesota, Us

- Managed a large number of clients paid search programs on Google, Bing, Yahoo!, AOL, etc. with combined monthly budgets over six figures. - Work with the website development team to create landing pages that match the client’s campaign.- Create, track, analyze, optimize, and report to clients on campaigns on a weekly, monthly, and quarterly basis.

Houston, Tx, Us

- Managed over six figures in monthly combined paid search budget across search engines Google, Bing, Yahoo!, AOL, etc.. - Worked with over 60 B2B clients on strategies to drive leads (form submissions & phone calls) and online sales through paid search, paid social, and remarketing. - Communicated and presented to C-Level executives daily via conference calls or in-person presentations.- Spearhead the use of LinkedIn Advertising solutions with a predominantly B2B client base.