Meet AFOLABI. Tall, lean. Reminds you of that nerdy kid whose parents probably wanted to be a scientist but forged his own path. Co-Founder/CEO of BeachTV MEDIA, his career is littered with some 7 years of successful campaign executions..Yes, he is a creative. But he is highly credentialed.He’s an Associate member of Advertising regulatory council of Nigeria (ARCON), Professional member of Association of Digital Marketing Professionals(ADMARP), associate member of Institute of Strategic Management of Nigeria(ISMN), with certifications from the National Institute of Marketing of Nigeria (NIMN) and Environmental Safety Management Institute (ESMI) out of others.An experience content creator, knowledgeable in result-driven digital marketing practices. an apt storyteller with a journalistic and PR and advert background skilled in curating online contents for targeted audience.As he worked, immersed in the beauty of the beach, a lightbulb moment prodded him to what it would look like to give brands the balmy outlook of a beach.NARRATOR (V.O)And voila! years and tens of briefs later, he heads the startup agency that instils the sunshine, charm and lucrativeness of beaches into businesses.
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Co-Founder And CeoBeachtv MediaLagos, Nigeria -
Co-Founder/CeoBeach Tv Media Mar 2022 - PresentNigeriaListening” to the trends of the market and directing the market research efforts of the agency and partnersLiaising with other departments within the agencyto guide a unified approach to customer service, distribution etc. that meets market demandsDefining marketing strategies to support the agency and its partners overall strategies and objectivesDefining marketing strategies to support the agency’s overall strategies and objectivesDeveloping a feasible marketing plan for the agency and oversee its day-to-day implementationPlanning and organising marketing functions and operations (product development, branding, communications etc.), and ensure they project the agency’s unique “voice”Designing and coordinating promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)Built a highly efficient team of marketing and advertising professionalsCreate a solid network of strategic partnershipsWorked on the following briefs/Brands with the agency;Argent interiors limited, women in real estate (wire), eco restoration foundation, Farmpark, Landshop limited, Nulae, Explore Ibeju lekki, honeyland beach resort, Farmacy, Mangrove marathon, etc and counting -
Chief Marketing Officer/ Performance MarketingBeach Tv Media Nov 2021 - Jul 2022Nigeria -
Team Lead, Marketing Communications/Strategy | Performance MarketingBeach Tv Media Jul 2021 - May 2022Chevron, Lagos, Nigeria -
Marketing Communications ExecutiveBeach Tv Media Feb 2021 - Jun 2021Chevron, Lagos, Nigeria -
FounderRevolutionary Road Limited May 2019 - PresentLagos Nigeria -
Chief Marketing OfficerLandcheck Africa Jun 2022 - PresentLagos, Nigeria -
Digital Media Planner/ Performance Marketing ExSurfwebdigital May 2022 - Sep 2024Lagos, NigeriaDeveloped integrated digital media strategies.Prepared and deliver presentations.Coordinated the implementation of digital media plans.Created and managed digital campaign budgets.Negotiated and purchased digital advertising space.Collaborated with internal departments to deliver fully integrated campaigns.Tracked digital campaign performance.Analysed campaign metrics, prepare performance reports, and provide recommendations.Monitored market trends and identify new digital opportunities. -
Chief Marketing OfficerCoral Realtors Network Apr 2022 - Nov 2023Lagos State, NigeriaListenedto the trends of the market and directing the market research efforts of the companyLiaised with other departments to guide a unified approach to customer service, distribution etc. that meets market demandsDefined marketing strategies to support the company’s overall strategies and objectivesDefined marketing strategies to support the company’s overall strategies and objectivesDeveloped feasible marketing plan for the department and oversee its day-to-day implementationPlanned and organised marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique “voice”Designed and coordinated promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)Built a highly efficient team of marketing professionalsCreated a solid network of strategic partnerships -
Marketing Communications ManagerLandshop Oct 2020 - Sep 2022Lagos State, NigeriaManaged enrollment advertising (print, digital, SEM, radio), marketing campaigns, and analytics reports.Managed company's Facebook page and develop social media strategy.Lead corporate rebranding and develop new core messaging to transition existing outdate business image.Point of contact for internal and external stakeholders to evaluate customer satisfaction while achieving internal KPIs.Managed email campaign calendar, produce and launch all email communications including audience segmentation, HTML and tracking/reporting.Lead marketing operations include integrating and administering Salesforce, HubSpot, InsideSales.com, and RainKing processes and mechanics.Developed strategy for Facebook, Instagram, Twitter and LinkedIn to drive increase audience engagement.Provided proofreading and copy editing support.Launched YouTube and TikTok channels.Ensured media coverage of signature events and programs.Created and executed targeted marketing plans for different segments of audiences for event and outreach programs.Launched firm's social media presence on LinkedIn, developing best practices for firm content and individual lawyer postings.Analysed campaigns and markets' KPIs, develop performance scorecards and reporting on all the region's revenue results. -
Social Media Strategist (Volunteer)Hubert H. Humphrey Fellowship Alumni Association Oct 2020 - May 2022Lagos, Nigeria1. Worked with the Association’s Media Committee to build a social media strategy, including developing short and long-term calendars, priorities, channels and content buckets. 2. Ideated, created, rewrote, edited and proofread engaging content for the Association’s social media platforms and post member generated content to the blog. 3. Ensured that the content created is informative and engaging to drive positive interactions with target audience. 4. Monitored social media trends, new platforms or tool releases and best practices to keep abreast of developments.5. Built the LinkedIn platform from scratch -
Social Media StrategistShng Dec 2020 - Feb 2021Lagos, Nigeria1. built social media strategy, including developing calendars, priorities, channels and content buckets. 2. Ideated, created, rewrote, edit and proofread engaging content for the social media platforms and post generated content to the blog. 3. Ensured that the content created is informative and engaging to drive positive interactions with target audience. 4. Monitored social media trends, new platforms or tool releases and best practices to keep abreast of developments. -
Digital Marketer/ Social Media StrategistFornaij.Com Corp. Oct 2020 - Dec 2020Lagos, Nigeriasocial media Strategist, content planning and execution. Designs and content creation/curation. -
Social Media MarketingFortyfive Degrees Media May 2020 - Sep 2020Lagos, NigeriaSocial Media Management Track -
Digital Marketing ExecutivePecuniafunds Jun 2020 - Aug 2020Lagos, Lagos, Nigeria
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Social Media ExecutiveCflgroups -Masters Reality May 2020 - Aug 2020Lagos, Nigeria
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Digital StrategistLarbi Media May 2019 - Jan 2020Lagos NigeriaAm a Digital Strategist ,Social Media marketer, Graphic designer and public relations and advert practitioner
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NyscMinistry Of Information And Culture Aug 2018 - Jun 2019Sokoto NigeriaI was at the Mobilization department working directly with the Director of the Department. we worked hand in hand with other departments and the State TV and Radio stations. we basically disseminate information to the public and most importantly the rural area, we also gather people around for Government functions.
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Head Of MarketingNysc Orientation Broadcasting Service Aug 2018 - Sep 2018Sokoto State, Nigeria
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News ReporterNational Mirror Newspaper ( Global Media Mirror Limited) May 2016 - Sep 2016Lagos, NigeriaEDUCATION DESK (News Gathering and Reporting)- Covering and reporting of news and Events - Editing news story and submitting to superior
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Supervisor /Purchase OfficerPacific Hotels And Industries Limited Oct 2010 - Jun 2012Ilorin NigeriaAudit Management: Supervise audit of Daily Sale Bills.Account for any other Discount Authorized by the management and effect it on Operational Statement at month-end.Inventory Management: Periodic Bar physical stock take.Oversee stock levels of all cost centersApproves requisition of all cost centersEnsures compliance with licensing, hygiene and safety legislation/guidelines Grocery & Perishable Store physical stock taking Inventory as per Month-end Basis.Kitchen physical stock taking Inventory on as per Requirement Month-end Basis.Store & Purchase Management: Coordinating the store operation (Food, Beverages, Liqueur, & Cutlery, etc.).Ensure Receiving of all kinds are according to company standard and entered in the system.Ensure inventories are stored in a standardize method, in a conducive location and temperatureApproves all Purchase of inventories before acquisitionVendor Management- proper record of vendor, maintain relationship with vendor, take out vendors not performing to standard.
Adams Akande Skills
Adams Akande Education Details
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Mass Communication -
Strategy TrybeStrategy And Account Planning -
Shaw Academic InstituteAdvance Diploma In Digital Matketing -
Mass Communication
Frequently Asked Questions about Adams Akande
What company does Adams Akande work for?
Adams Akande works for Beachtv Media
What is Adams Akande's role at the current company?
Adams Akande's current role is Co-Founder and CEO.
What schools did Adams Akande attend?
Adams Akande attended Kwara State University, Malete, Strategy Trybe, Shaw Academic Institute, Digifyng, Kwara State Polytechnic Ilorin.
What skills is Adams Akande known for?
Adams Akande has skills like Leadership, Social Media, Public Speaking, Human Resources, Online Marketing, Graphic Design, Event Planning, Intercultural Communication, Brand Awareness, Blogging, Communication, English.
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