Adam Schroer Email & Phone Number

Chicago, Il, Us

Chicago, Il, Us

Responsible for directing and overseeing campaign management team in the execution of audience selection and targeting, deployment, deliverability monitoring, and post-launch analysis. Lead promotional calendar planning, department project management, and go-to-market strategy for all customer comms flow additions and enhancements. Accomplishments:Led CRM team through three email service provider migrations including Salesforce Marketing Cloud, Oracle Responsys, and Braze. Coordinated the CRM comms strategy and subscriber data migration during Vivid Seats’ acquisition of Fanxchange. Developed, launched, and grew white-label email marketing program. Managed CRM implementations with ESPN, DraftKings, CapitalOne, Caesars, T-Mobile, NFL and NCAA partner teams, Allianz, and SpotHero. Also, lead third party partnerships with agencies and technology solutions including MoveableInk, LiveClicker, ReturnPath, 250ok, SendForensics, and Fluent. Partnered with internal teams to develop a reporting dashboard, first with Spotfire—again with Looker, to measure and manage the overall impact and health of all email, push, and white-label programs. Created Confluence documentation for entire email, push, and white-label program.

Chicago, Il, Us

Chicago, Il, Us

Coordinate and execute day-to-day activities of email marketing program.Conceptualize, produce, proof, and schedule promotional email campaigns.Test and optimize email campaigns for rendering and deliverability.Continually monitor internal testing results and industry best practices. and compliance around permission-based marketing, privacy, and spam regulation. Assist in monitoring, tracking and reporting of all email campaigns.Create custom SQL queries to pull data for promotional and automated email campaigns.Develop customer segmentation and contact strategies in conjunction with CRM team.

Sugar Land, Texas, Us

Developed and optimized transactional, promotional, and triggered email campaigns. Coordinated all social media activity: Facebook, Twitter, and Pinterest.Managed appearance and architecture of online content (Adobe Photoshop Certified). Ensured functionality and accuracy of online products. Coordinated external web developer and marketing agencies efforts.Measured, analyzed, and reported on email campaign effectiveness, social media engagement, sales, and website traffic to inform and develop future marketing strategies.Oversaw all domestic wholesale accounts.Trained and supervised customer service team.

Sugar Land, Texas, Us

Assisted customers via email, phone, and live chat.Managed all aspects of eBay sales channel.Copywriter of email marketing campaigns, product descriptions, and advertisements.Researched and solved customer service issues related to website and checkout functionality.Ensured that orders were processed and shipped accurately.

Bachelor, Marketing

Diploma