Founded an independent consultancy serving primarily media and technology clients. As a consultant I have helped organizations to define their product and editorial strategy, managed large technical projects like platform migrations, and assisted with vendor evaluation, organizational design, hiring, and team development.

- Led product strategy for Newspack’s reader revenue and engagement tooling, including the development and launch of a new suite of tools to encourage site registration and increase newsletter signups, donations, and digital subscriptions.- Led the development of the NewsPack Data Benchmarking project, a set of analytics dashboards for publishers and internal stakeholders using Fivetran, BigQuery, Google Data Studio, and Looker.- Cultivated and managed external partnerships with vendors, consultants, and service providers.

Led an in-depth exploration and analysis of WP VIP's subcontracting engagements with agency partners. Based on the outcome of that work, established a new team under the customer success organization to support these projects and ensure they run smoothly for the company, our partners and customers.

Managed the accounts of two large media companies, including weekly check-in calls, incident management, quarterly business reviews, and ongoing support.

Developed launch plans and supported new and existing customers launching on the VIP platform. Identified opportunities to improve internal processes and workflow. Worked collaboratively with platform and product teams to incorporate feedback from internal stakeholders and customers into the product roadmap.

Led a gradual redesign of the website to improve usability, performance and increase revenue. Led a variety of cross-departmental projects and initiatives, including a revamp of our email newsletters, subscription and donation workflows and more.

Led development of the new Mother Jones website and assisted with migration (from Drupal to WordPress). Led efforts to measure and address website performance issues and improve user-experience. Implemented new ad tech stack (DFP) and header bidding to increase online advertising revenue.

Built and led a remote product and technology team from scratch. The team focuses on using user-centered design and open source technology to solve problems facing nonprofit news organizations.Developed Largo, an open source WordPress framework for news sites (largoproject.org), that is used by over 200 sites. This including over a third of of INN’s 110+ members for whom INN hosts and maintains sites as a hosted solution, dramatically reducing their ongoing technology costs and providing them access to high quality technology assistance at affordable rates.Built a successful consulting practice focused on providing nonprofit news organizations with affordable technology help while also improving INN’s fiscal stability. In the first year of the program the team helped over 30 clients, bringing over $350,000 of new revenue into the organization.Led the development of tools and editorial projects for members, partners and clients, many of which can be found on GitHub at https://github.com/inn.Led the development of comprehensive documentation outlining our team’s vision, strategy, process and more (https://github.com/INN/docs).Developed curriculum for in-person and virtual training, including a two-day event focused on product management and technology strategy for nonprofit news leaders.Managed the organization’s internal web properties, including two website redesigns and a full re-branding of the organization.

Developed customized training and provided consulting services for clients in health care, financial services and higher education including quantitative and qualitative research, analysis and strategy development with a focus on social media. Clients include KeyBank, The Ohio State University, Kettering Health Network and Ohio State University Medical Center.

Led successful re-design of station website (within a month after re-launch: reduced bounce rate 37.2%, increased time on site 65%, increased pages per visit 54.3%, increased total pageviews 26.5%).Created and launched a successful digital presence for a new 24-hour classical music radio station (Classical 101) and championed photojournalism by launching a new photography blog featuring community contributions (Capture Columbus).Worked collaboratively with content, marketing and fundraising teams to create and manage workflows for digital content.Drafted organizational social media policy/strategy and managed day to day implementation.

Chief strategist and project manager responsible for multiple simultaneous editorial and technical projects, including a full website redesignCreated, launched and produced nationally recognized audio, video and multimedia products for broadcast and online distributionIncreased unique visitors to station website 300% year over year (2009-2010); one editorial project, Earth Eats (http://eartheats.org), grew 973% year over year (2010-2011) following a successful re-launch.Designed and implemented staff training program in techniques of digital journalismRecruited and managed paid staff, students, interns and contractors; served as liaison in forming and managing strategic partnerships with university departments and community organizationsDeveloped and implemented social and digital marketing strategyServed on NPR Digital and Public Radio Player iPhone App advisory boards; co-founded #pubmedia chat (weekly industry Twitter chat) and public media Facebook group; invited to present at industry conferences

Same as above (New Media Director), for WFIU Public Radio only.

Selected and programmed classical music broadcasts, directed cultural affairs programming and production, maintained relationships with record labels, local and national artists

Created and produced one-hour weekly arts and culture news magazine program for radio broadcast and online distribution. Supervised, trained, and coached team of producers and on-air talent.

Created nationally recognized podcast and blog providing sexual health information for college-aged adults, redesigned and managed website (http://kinseyconfidential.org), assisted in the creation of content and social media strategy, provided training and documentation for staff.

Investigated and solved weird library problems. Managed large databases.

Recorded and edited faculty and student performances.