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Dot connector. High-level, hands on marketer. Brand strategist. Experience in brand positioning and alignment, digital marketing, strategy, growth, brand partnerships, project management, content marketing and event production. Lead and drive the "big idea" from development to execution.I have extensive knowledge and experience in Strategic, Brand, Social Media and Cultural marketing. A proven track record of success at a Fortune 500 in Silicon Valley, the music/film industry in Hollywood and a start-up in Europe. I've worked with amazing teams spanning geographic, cultural, and organizational boundaries, achieving goals and successes in fast-paced, dynamic environments.I am seasoned in building strategic relationships in evolving markets and am known for applying my entrepreneurial mindset to uniquely blend analytical and creative proficiencies and yield lasting commercial success and impact. Colleagues would say I am an efficient communicator skilled at breaking high-level concepts down to tactical levels; motivated leader and collaborator with excellent negotiation and problem solving skills. Some of my key competencies include:Social Media Marketing and Strategy – Digital Marketing – Brand AwarenessContent and Business Development – Strategic Planning and DevelopmentCorporate Partnerships – Cross-Functional Collaboration – Start-up EnvironmentsContract Negotiations – Securing Venture Capital Funding – Team DevelopmentStartup Advisor If you share my interests or would like to learn more about how I can be of value to your organization, I would like to connect: adamjaredswart@gmail.com.
Lighthouse
View- Website:
- mylighthouse.com
- Employees:
- 932
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Global Head Of Brand And ContentLighthouseBoulder, Co, Us -
Global Head Of Brand & ContentLighthouse Mar 2020 - PresentLondon, England, GbWe empower hoteliers to make smarter revenue and distribution decisions. -
Member Of The Board Of Advisors At CampvsCampvs Jan 2021 - PresentSanta Monica, California, UsCAMPVS is building a platform for emerging artists in the youth market to develop, connect and monetize their work. -
Member Of The Board Of Advisors At TunesmapTunesmap Jun 2017 - PresentTunesMap visualizes the culture that brings the music you stream to life.
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Head Of MarketingSketchdeck Aug 2018 - Dec 2019New York, Ny, UsDesign, delivered. Your on-demand design service built for business design needs.Lead all marketing activities, including social media, PR, brand, SEO, event marketing and inbound and outbound acquisition; managed SDR team. • Created brand messaging strategy to strengthen market position & increase sales velocity. Developed new website., content framework, blog and newsletter to better serve and acquire prospects and customers • Increased sales qualified leads by 37% in less than 12 months; increased ad hoc sales by 28% YoY. Marketing campaigns lead to securing American Express, Thompson Reuters, Spotify, Colliers and SAP as clients -
Marketing ConsultantOwner, Adam Swart Marketing Consulting Nov 2017 - Aug 2018TunesMap Corp, Los Angeles, CA • Designed and delivered innovative marketing and product strategies and feedback for a mobile and TV startup that contextually organizes cultural content from preferred partners and artists in existing music streams. • Cultivate and grow key strategic partnerships with brands, record labels to gain buy-in, and collaborating externally to enhance partnerships. • Secured placement in media at launch, including The New York Times.VentureFuel, New York, NY • Created inventive marketing and business development plans for 2017 in support of a start-up accelerator, including strategies that drive segmentation, content, social media, messaging, and positioning efforts. • Advanced business development efforts and secured buy-in from three start-ups in just three months by liaising with VCs and early-stage start-ups at industry conferences and efficiently sourcing opportunities. • Redefined company strategic vision by creating a new sales deck, designing new content and social media strategies, developing brand messaging for powerful positioning, and securing a featured social content partner.
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Vp Of MarketingSimple Booth Apr 2017 - Mar 2018Austin, Texas, UsSimple Booth is an Austin and Denver based startup that provides location-based digital photo experiences for people, brands and businesses.• Negotiated and developed partnerships with top-tier brands such as: Reddit, Well+Good, SPiN the United Nations & Live Nation.• In less than 7 months, formulated brand strategy, content and SEO strategy, communications and PR plan, launched iOS app, revamped website, ranked 18 target keywords in Google top 10 & increased organic traffic by 29.3%.• Drove inbound leads and design marketing growth strategy; achieving 2017 revenue goals by first month of Q3. -
Senior Director Of MarketingFiverr (Nyse: Fvrr) May 2013 - Oct 2016Fiverr is an online marketplace that is changing how the world works together. Directly managed international team of eight; responsible for increasing brand awareness & building brand equity, conversion, retention and referral that contributed to Fiverr's hyper growth.• Management and execution of omni-channel marketing activities lead to average of 30 million sessions/per month & global rank of world’s top 350 most trafficked websites (Alexa Rank).• Increased Fiverr’s organic traffic 92%, Average Order Value 800%, revenue from organic/first time buyers by 96% and Google Trend score by 123% in just 3.5 years, while also achieving a 53% spike in brand traffic and 58% increase in attributed brand revenue.• Designed, built, and executed innovative marketing strategies, content, and campaigns that consistently drove sales while simultaneously identifying consumer trends and guiding strategic decisions.• Led national marketing campaign (comprised of television, radio, and online advertising paired with media and PR).• Oversaw creation of Fiverr website and re-branding of Fiverr to cement a cohesive corporate identity, supporting new company direction to become biggest platform for creative professional services.• Successfully secured Google BrandLab entry, $30M in Series C funding, and $60M in Series D funding. • Positioned Fiverr as an industry leader by cultivating strategic partnerships with the XPRIZE Foundation, AdAge, Code Interactive, and others to build brand equity and increase brand awareness. • Collaborated with product management to implement a reporting program for brands and individuals to use, thereby eliminating copyright and intellectual infringements by a few bad sellers. • Produced and marketed video series garnering over one million YouTube views, showcasing Fiverr community stories in creative and authentic ways. Subsequently used videos for PR pitches, and secured a CNBC on-camera interview to tell overall brand story.
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Head Of MarketingIqu 2011 - 2013Haarlem, Noord Holland , Nl• Drove marketing, PR, social efforts, branding, messaging, and positioning priorities for a leader in online game advertising and analytics, including creating and incorporating detailed B2B and B2C marketing strategies.• Developed comprehensive communications strategies across market channels to drive consumer engagement. • Created and sponsored the Europe’s popular games industry conference Festival of Games to successfully elevate thought leadership and build B2B awareness. • Successfully positioned iQU as a global leader in the digital online gaming marketing space, thereby generating a 40.5% increase in year-on-year gross margin. -
Senior Marketing Manager, Software And SolutionsSandisk, A Western Digital Brand 2009 - 2011Milpitas, Ca, Us• Designed and managed social media B2B and B2C corporate strategies in a challenging mobile environment. • Enabled SanDisk to create customized and unique music offerings for the consumer and mobile phone markets. • Conceptualized and developed go-to-market strategies in support of SanDisk’s first mobile application launch by collaborating with product and technical teams to complete the project in less than one year. • Generated 800K downloads and a 4 ½ star app store rating in just four months after application launch. • Formed and led a team to develop and execute social media strategies company-wide, successfully pitched strategy plan to the VP of Marketing, and rolled out the plan across all company divisions. • Increased Facebook followers by 633% in three months, resulting in a 28% reduction in call center traffic. • Created successful partnerships with Billboard, Motown, VH1, and Sony to continuously build the SanDisk SlotRadio Catalogue and form additional alliance within the music industry. -
Music Supervisor35Sound 2002 - 2009• Developed pitches for television and film directors, executives, producers and composers which helped garner premier clients including: Universal Pictures, Sony Pictures, Warner Bros., Sony Pictures Classics, CBS, FX, Walt Disney Pictures, PBS, ESPN, Nickelodeon, Miramax, The Weinstein Company, MGM, and VH1. • Identified musical vision and sonic identity to create unique and original sound tracks for film and television studio projects.• Oversaw a large-scale cumulative budget totaling over $77M from 2002 to 2009. Over 25 feature film and television credits including: ϒ Man With the Iron Fists (Universal Pictures, directed by RZA)ϒ The Great Debaters (The Weinstein Company, directed by Denzel Washington)ϒ Dawn of the Dead (Universal Pictures, directed by Zack Snyder)
Adam Swart Skills
Adam Swart Education Details
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Indiana University BloomingtonDouble Major: History & Telecommunications
Frequently Asked Questions about Adam Swart
What company does Adam Swart work for?
Adam Swart works for Lighthouse
What is Adam Swart's role at the current company?
Adam Swart's current role is Global Head of Brand and Content.
What is Adam Swart's email address?
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What is Adam Swart's direct phone number?
Adam Swart's direct phone number is +140458*****
What schools did Adam Swart attend?
Adam Swart attended Indiana University Bloomington.
What are some of Adam Swart's interests?
Adam Swart has interest in Social Services, Children, Social Media, Technology, Traveling, Education, Literature, Photography, Surfing, Mountain Biking.
What skills is Adam Swart known for?
Adam Swart has skills like Online Marketing, Social Media Marketing, Digital Marketing, Social Media, Digital Media, Marketing, Online Advertising, Advertising, Mobile Devices, Mobile Marketing, Strategy, Start Ups.
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