Adam Ahearn Email & Phone Number

Milwaukee, Wisconsin, United States

Madison, Wisconsin Area

• Activated 42 corporate partners, accounting for $125,000+ in new/retained sponsorship revenue, around a re-imagined virtual "Dream Season" campaign during 2020 pandemic; platform provided sponsored digital assets.
• Generated $113,000+ in new revenue by providing oversight & management of department’s year-long, multi-sport/venue “fan cardboard cutout” program during the 2020 pandemic
• Serve in a leadership role as the women’s basketball brand manager; direct all external messaging strategy and content development for the program across social media, digital, video, graphics and in-venue presentation.
• Developed & implemented a marketing, branding, advertising & ticket sales strategy for men’s basketball that resulted in an average attendance of 17,170 fans per game & generated $7+ million in ticket sales revenue in.
• Helped increase annual sponsorship revenue from $3 million in 2001 to $16.5 million in 2021 by working closely with corporate partnership sales staff to create new inventory & enhance existing sponsorship contract.
• Serve as the liaison with the Big Ten Network to execute all contracted, network-related on-campus marketing initiatives across in-venue LED signage, IPTV system, digital & social media, premium items, special events &.

Madison, Wisconsin, United States

• Developed full course curriculum, teaching and lecture materials, student activities and assignments, and evaluation rubrics.
• Served as an instructor for 11 high school students in the brand-new course in the Badger Summer Scholars program
• Taught on topics including: career exploration, ticket and sponsorship sales, consumers in sports, media and broadcasting, event and facility management, advertising and strategy, merchandise/uniforms, communications.

Greater Milwaukee Area

• Sold over 225 new customer accounts that resulted in $235,000 in new revenue
• Researched and prospected new business opportunities by cold-calling and meeting with clients in-person at the venue
• Sold season ticket and parking packages, group ticket packages, luxury suite packages, and stadium club memberships
• Helped achieve franchise records in season ticket sales, group ticket sales, and individual game ticket sales
• Assisted in the successful transition from Milwaukee County Stadium to Miller Park (now American Family Field)

Madison, Wisconsin Area

• Selected as one of 18 “Hotdoggers” out of over 1,000 candidates
• Ambassador of goodwill to local media, sales force, trade, and general public as driver of the Oscar Mayer Wienermobile
• Planned and executed over 100 special events as part of a multi-million dollar, nation-wide, promotional campaign
• Helped generate over 30 million media impressions by conducting local and national print, radio and television interviews
• Trained in media relations, crisis communications, and special event planning

Master Of Sports Administration

Bachelor Of Business Administration, Marketing; Management And Human Resources