Adam Trisk Email & Phone Number

New York, Ny, Us

Building a new tech based business in the home management space. Beta launch coming 2024.

Consultant working with clients across various innovation focused initiatives. Currently working on highly secretive project in the automotive vertical. Worked with Team Edison (Ford’s Electric Vehicle Group) on product and sector strategy as well as the launch strategy for their first long range electric vehicle - the multi-award winning Mach-E. Responsible for leading workstream to define vehicle and product differentiation through development of the vehicle’s extended digital ecosystem. Assumed temporary role as a global product owner leading the discovery and defininition of implementation plans for several critical digital ecosystem concepts. Worked with PepsiCo’s Emerging Technology Group to train their team on becoming more effective innovation storytellers in order to garner stronger financial and organizational support for their work from executive leadership. Developed a differentiated data approach and strategy to support a Due Diligence Assessment Tool for a leading global private equity firm. Investor in Lord Hobo Seaport. Investor in Tuatara cannabis fundInvestor in Radar (goradar.com)

Manchester, Vermont, Us

Working to protect and preserve the rich history of fly fishing and ensuring the sport has a bright future. Responsible for leading their rebranding efforts and helping to drive key strategic initiatives for the museum.

Brooklyn, Ny, Us

Provide strategic counsel across all growth and scale initiatives for this social media based technology company. Their platform is changing the way people and brands generate support for social causes, build engaged social communities & create organic content across both owned and earned social channels.

New York, New York, Us

Part of the founding team. Responsible for establishing the brand strategy, leading brand development and creating the business strategy for launching a purpose-led digital bank & remittance platform to meet the unique needs of immigrants in the U.S. Led community outreach, relationship development and activation strategies for brand ambassadors and key market partners.

Dearborn, Michigan, Us

Worked within Team Edison at Ford on their Global Electric Vehicle Program. Focused on a variety of hight priority, future oriented initiatives, supported marketing strategy and led connected digital ecosystem development for the Mach-E - Car & Driver's 2021 EV car of the year.

New York, New York, Us

Clients: Ford, Verizon, PepsiCo, Virgin, HP, Luxottica, Clear, Rhone ApparelFormer co-founder and strategic advisor for an innovation lab focused on creating new value for consumers and businesses by developing disruptive human centered products and solutions. From identifying new business models and opportunities to prototyping and developing new products as well as helping organizations learn new, rapid and innovative ways of working, I partnered with clients to devise and further their approach to innovation.

New York, Ny, Us

Advised on strategy and growth initiatives for this digital innovation & transformation company. They’re focused on exploring how advanced technologies (Big Data, Predictive Analytics, Artificial Intelligence, Machine Learning, Augmented & Virtual Reality and the like) can be leveraged to build digital tools, systems, platforms & products that change how people & companies capture & create new value.

New York, New York, Us

13th employee of “a top-25 start-up to watch” company. Acquired by Oracle. I was responsible for the branding, marketing, and communications strategy for this Series-A, B2B loyalty technology company. Developed and implemented all marketing and lead generation efforts. Trained sales teams to effectively present our offering to prospective clients. Directly responsible for creating and developing all content (whitepapers, video, PR, online & print), managing and integrating marketing automation tools with sales systems, procuring and scrubbing prospect lists, executing search campaigns, managing our database, nurturing leads, creating cross-channel marketing materials and guiding the overarching strategy.

Boston, Massachusetts, Us

Clients: Guthy-Renker, Diageo, American ExpressClient partner and business development leader responsible for orchestrating and selling breakthrough marketing strategies and plans to both prospective and existing clients for leading global digital agency. Responsible for strategy and oversight to drive proactive and reactive growth across three U.S. offices. Drove significant operational efficiencies and built both New Business and Client teams. Reported directly to the President and Global CMO. Led the branding and marketing efforts for a new product launch from Guthy-Renker. Provided strategic oversight and client partnership across all aspects of American Expresses’ largest retail & travel promotions - Wishlist & Going Once.

Developed a business model focused on monetizing digital content, building content communities & changing the way online advertisers connect with their target audience. Developed the overall business & funding plan. Established an advisory council with nationally recognized CEO’s and business leaders. Architected an innovative new financial model and overarching business methodology. Partnered with leading technology provider to develop tech specs and refine the algorithm methodology to support micro-targeted, personally relevant advertising. Gained invaluable experience developing large-scale, complex business plans and financial models.

Clients: Sony, Estée Lauder, Sprint, Heineken USA, J Fisher, Siemans, Tyco, PublicisResponsible for business growth, agency management and client strategy for a bi-coastal, boutique design and innovation agency. Led all strategic initiatives including the development of brand strategies and architectures for several start-ups. Built marketing platforms and digital experiences for established brands. Developed numerous partnerships with specialty agencies to deliver integrated offerings. Developed a margin-based pricing strategy, monitored budgets, and managed all overhead costs.

New York, New York, Us

Was previously D’Arcy Marius Benton & Bowles (acquired by Publicis). Clients: Sprint, Ericsson, Whirlpool, The Ad Council, and Heineken InternationalManaged brand strategies and led all strategic internal and external branding initiatives with Fortune clients for this leading global brand management agency. Developed brand guidelines, internal brand training materials and external advertising and marketing campaigns. Managed marketing for Sprint’s USSA sponsorship of the 2002 Winter Games and executed their first Corporate Brand campaign targeting C-suite executives and analysts to drive increased shareholder awareness. Contributed to strategic brand planning during CEO changeovers and corporate restructurings. Developed Heineken’s first ever brand education initiative to unite their global marketing leaders under a single vision.

Clients: Adobe Systems, Warner Records, HBO, Showtime, The NE PatriotsDigital Rights Management technology company focused on addressing the growth of digital content piracy. Developed integrated online and offline content distribution campaigns to maximize revenue and promotional value of media assets, raise awareness and drive new client acquisition. Led client relationships and supported the release of highly coveted digital content for Madonna, Adobe, Warner Brothers and others. Directed all business development growing revenues from $360k to $1.7M.

New York, Ny, Us

Clients: Liveperson, Alta Vista, eSuperstars, Takegoodcare.comRecognized as one of the fastest growing digitial agencies, I developed and implemented integrated marketing programs for various web-based businesses. Led technology engagements, web development assignments and created marketing & media plans for both start-ups as well as established online brands. Part of the marketing team responsible for supporting LivePerson’s transition from start-up to publicly listed company.

New York, Ny, Us

Clients: Radio City Entertainment, Cablevision, Madison Square Garden NetworksManaged advertising campaigns for Radio City Entertainment’s various brands and properties. Assessed campaign effectiveness and ROI based on daily ticket sales. Selected as one of three people to run Kirshenbaum Bond Entertainment. Managed all aspects of above- and below-the-line campaigns including creative briefings, production, client management and campaign regionalization efforts across print, television, radio, collateral & direct mail for Broadway shows including The Scarlet Pimpernel and The Wizard of Oz.

B.S., Psychology

Life, General