Vijay Adapala Email and Phone Number
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Seasoned Go-to-Market and Customer Success executive with 25 years of experience in healthcare marketing technology, ad tech, digital media, and consumer tech. Currently oversee the global supply business with healthcare platforms and publishers at Doceree.Prior to joining Doceree, served as the GM at Amazon Publisher Services for Enterprise and SMB, web and mobile app publishers. Led the strategic vision and successfully launched and scaled Amazon's ad tech solutions. Built and led global teams of 150+ members across various functions, including Business Development, Account Management, Marketing, Product Management, Engineering, Solution Architects, Data Science, and Analysts. Spearheaded global expansion strategy and execution into new markets. Previously held leadership positions at Yahoo and Motorola. MBA from Kellogg School of Management, Northwestern University, and a BSEE from Purdue University Specialties: Developing Global Go-to-market Strategies, Launching and Scaling Marketplace Businesses, Strategic B2B Partnerships and Business Development, Customer Success, Revenue Growth, P&L Management, Building and Managing Global Teams, Mobile Devices, Wireless Carrier and OEM Partnerships, Distribution, Developer Relations, and Operational excellence.Industries: Healthcare technology, Programmatic Advertising, Marketplaces, Digital Media, Mobile Devices, and Mobile Marketing.
Doceree
View- Website:
- doceree.com
- Employees:
- 210
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Evp And Gm Global Provider PartnershipsDocereeCalifornia, United States -
Evp & Gm Global Supply PlatformsDoceree May 2023 - PresentNew York, New York, UsOversee the global supply business to improve patient outcomes by delivering highly personalized and clinically triggered messages to HCPs in real time within point of care and digital endemic platforms. -
Director, Amazon AdvertisingAmazon Jun 2018 - Jan 2022Seattle, Wa, Us- Led a global go-to-market organization, driving the launch and adoption of advertising marketplace solutions among tens of thousands of enterprise and SMB, web and mobile publishers.- Drove the supply acquisition strategy of Amazon Publisher Services to grow it to #2 in the industry by 2020.- Oversaw global expansion efforts into new markets. -
Global Head Of Amazon Publisher Services, SmbAmazon Jul 2016 - Jun 2018Seattle, Wa, Us- Defined the business strategy for the first-ever self-service cloud header bidding solution specifically designed for small-to-medium-sized web publishers and mobile app developers.- Rolled out and expanded the program, achieving widespread adoption among tens of thousands of SMB publishers. -
Head Of Business Development, MobileAmazon Jun 2012 - Jul 2016Seattle, Wa, Us- Drove the launch and growth of Amazon Mobile Ad Network from the ground up, resulting in the adoption of the platform by tens of thousands of mobile apps.- Managed a team of Business Development and Account Managers to establish and maintain end-to-end relationships with partners. -
Director, Mobile PartnershipsYahoo! Feb 2009 - Jun 2012Sunnyvale, Ca, Us- Oversaw the North American mobile partnerships with a P&L responsibility of over $60 million.- Managed a team of partner managers to establish and cultivate key relationships with leading wireless carriers, OEMs, mobile content syndication providers, and affiliate search partners. -
Summer AssociateSid R. Bass Associates Jun 2007 - Aug 2007Us- Conducted comprehensive evaluations of potential investments, covering all aspects of the business such as reviewing business plans, performing financial modeling, analyzing market size and segmentation, evaluating the company's competitive positioning, and assessing the management team. -
Product Marketing ManagerMotorola Mobile Devices Feb 2002 - May 2007Chicago, Illinois, Us- Led a cross-functional team of 30 product and account managers in the creation of a Java Linux platform roadmap, resulting in the launch of Asia's first Java Linux-based mobile device. -
Senior Electrical EngineerMotorola Mobile Devices Feb 1998 - Feb 2002Chicago, Illinois, Us
Vijay Adapala Skills
Vijay Adapala Education Details
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Northwestern University - Kellogg School Of ManagementEntrepreneurship -
Purdue UniversityElectrical Engineering -
National Technological UniversityElectronics And Communications Engineering
Frequently Asked Questions about Vijay Adapala
What company does Vijay Adapala work for?
Vijay Adapala works for Doceree
What is Vijay Adapala's role at the current company?
Vijay Adapala's current role is EVP and GM Global Provider Partnerships.
What is Vijay Adapala's email address?
Vijay Adapala's email address is vi****@****zon.com
What is Vijay Adapala's direct phone number?
Vijay Adapala's direct phone number is +165033*****
What schools did Vijay Adapala attend?
Vijay Adapala attended Northwestern University - Kellogg School Of Management, Purdue University, National Technological University.
What skills is Vijay Adapala known for?
Vijay Adapala has skills like Strategic Partnerships, Mobile Devices, Product Management, Product Marketing, Strategy, Management, Business Development, Cross Functional Team Leadership, Go To Market Strategy, Mobile Advertising, New Business Development, Marketing Strategy.
Who are Vijay Adapala's colleagues?
Vijay Adapala's colleagues are Om Prakash, Anshika Sahai, Nihar Ranjan Kanungo, Kapil Kapoor, Thomas Beyle, Gail Hamilton, Dheeraj Yadav.
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