86- 1333 180 7790Ada has been working in digital marketing oriented Integrate Marketing and Communication area for more than 12 years, included over than 4 years team management supporting in AP region.Digital marketing mixer: Translated strategy and business requirement into digital marketing communications plans and programs by digital vehicles matrix: website, CMS, SEO/SEM, eDM, SAP CRM, mobile marketing, social media, video, webinar, ecommerce and online public platform; as well as integrated with traditional marketing/sales events to achieve marketing objects and targets, and get insights to make them be monitored, measured and data-analysis able. Project management: Define project scope, goal, influence department managers buy-in ideas/concept to provide team resource and support; develop action plan and communication plan, and coordinate project going effective implement within both budget and process controlling and dynamic manage project delivery and resource utilization per intercultural/international market interest.Team management: Self equipped with technical knowledge and macom tactics, listening to team member’s interest, creating comprehension and building consensus of complex message, processing team skills, coaching and motivating team with appropriate support or direction, to maximize output as a effective team basis. Also, to develop performance measurement tool, scorecard and report.
Listed skills include Digital Marketing, Online Marketing, Integrated Marketing, Social Media Marketing, and 10 others.