Adar Goren
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Adar Goren Email & Phone Number

Chief Marketing and Data Officer at Isracard
Location: Tel Aviv District, Israel 7 work roles 3 schools
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Current company
Role
Chief Marketing and Data Officer
Location
Tel Aviv District, Israel
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Who is Adar Goren? Overview

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Adar Goren is listed as Chief Marketing and Data Officer at Isracard, a with 911 employees, based in Tel Aviv District, Israel. AeroLeads shows a matched LinkedIn profile for Adar Goren.

Adar Goren previously worked as Chief Marketing Officer at Isracard and ‏ Head of Marketing Strategy & Research at Bank Leumi בנק לאומי. Adar Goren holds Ba, Economics from Ben-Gurion University Of The Negev.

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Isracard

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Profile bio

About Adar Goren

"Marketing is telling the world you're a rock star. Content Marketing is showing the world you are one."Hey, my name is Adar, and I'm Isracard's Chief Marketing Officer. As part of my role that I'm positioning since 2021, I'm responsible for the company's Digital Strategy & Marketing.Since 1980, Isracard has been Israel's largest credit card company, offering financial services from issuing credit cards to acquiring services for merchants, loans, and credit solutions. The opportunity to lead the company's digital presence, awareness, and product marketing come with great pleasure and enthusiasm.My day-to-day activities include:🌟 Driving the strategic vision and creation of marketing, brand management, and social media.🌟 Plan and implement a marketing strategy to achieve the company's customer growth, financial growth, and retention objectives.🌟 Responsible for online marketing and advertising activities - PPC, SEO, Social, mail marketing, and customer journey management.🌟 Analyze data and market research to identify the target audience and develop effective campaigns and promotions.🌟 Adopt suitable technology across the marketing and sales departments to enhance program performance and deliver results for the business🌟 Responsible for loyalty programs, partnerships, and designing and developing new products and servicesFeel free to reach out for mutual collaborations >> adgoren@isracard.co.il

Current workplace

Adar Goren's current company

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Isracard
Isracard
Chief Marketing and Data Officer
Tel Aviv District, Israel
Website
Employees
911
AeroLeads page
7 roles

Adar Goren work experience

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Chief Marketing And Data Officer

Tel Aviv District, Israel

Chief Marketing Officer

Current

Bnei Brak, Il

For over 40 years, Isracard has been Israel's leading credit card company, offering financial services: issuing credit cards, acquiring services for merchants, loans, credit solutions, and innovative digital payment options.Isracard is traded on the Tel Aviv Stock Exchange.🎯 Responsible for driving the strategic vision and creation of key functional areas such as marketing, brand management, and social media.🎯 Plan and implement a marketing strategy to achieve the company's customers growth, financial growth, and retention objectives.🎯 Responsible for online marketing and advertising activities - PPC, SEO, Social, mail marketing, customer journey management.🎯 Analyze data and market research to identify the target audience and develop effective campaigns and promotions.🎯 Adopt suitable technology across the marketing and sales departments in order to enhance program performance and deliver results for the business🎯 Responsible for loyalty programs and partnerships🎯 Designing and developing new products and services

Nov 2021 - Present

‏ Head Of Marketing Strategy & Research

Tel Aviv, Il

Established in 1902, Leumi is Israel’s oldest banking corporation and one of the leading and largest corporations in the Middle East.Leumi provides a wide spectrum of high quality digital banking services to all types of customers, starting with households, through small and middle-market businesses, and up to large corporations.🎯 Plan and implement a marketing strategy 🎯 Management of marketing analysis, including measuring end-to-end campaigns and working with advanced measurement tools, such as - Datorama, BrandTotal, AppsFlyer, Google Analytics.🎯 Responsible for the customer research and marketing reserch and competitive Intelligence🎯 Planning, establishment and management the loyalty program - "Goodies"

Nov 2018 - Nov 2021

Chief Of Staff To The Head Of Digital Banking Division

Tel Aviv, Il

🎯 Member of the management of the Digital division that includes Leumi's marketing, data and digital departments🎯 Spearhead strategic business initiatives from development through successful execution and management of cross-organizational projects🎯 Management of the establishment team of the "Goodies" benefits program from A to Z, including management digital, data, marketing, regulatory and other teams🎯 Manage and follow up on company-wide KPIs and projects🎯 Assist the executive team members to determine and prioritize business strategies

Jan 2016 - Nov 2018

Executive Personal Assistant To Evp- Head Of Banking Devision

Tel Aviv, Il

🎯 Supporting the Executive Vice President of Leumi and Chairman of the Board of Leumi Card (Max) in handling all tasks related to her position, including managing the bureau's staff, attending meetings of the division's management and board of directors🎯 Assisting in building work plans, accompanying strategic work at management level, working closely with senior division members🎯 Prioritize inquiries and requests while troubleshooting conflicts; make judgements and recommendations to ensure smooth day-to-day engagements🎯 Work closely with the EVP to keep her well informed of upcoming commitments and responsibilities, following up appropriately

Jan 2014 - Dec 2015
Team & coworkers

Colleagues at Isracard

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3 education records

Adar Goren education

Ba, Economics

Ben-Gurion University Of The Negev

Mba, Business Management

The Open University Of Israel

תכנית פיתוח מנהלים -קורס דירקטורים, Business Administration And Management, General

Tel-Aviv University - Lahav Executive Education
FAQ

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What company does Adar Goren work for?

Adar Goren works for Isracard.

What is Adar Goren's role at Isracard?

Adar Goren is listed as Chief Marketing and Data Officer at Isracard.

Where is Adar Goren based?

Adar Goren is based in Tel Aviv District, Israel while working with Isracard.

What companies has Adar Goren worked for?

Adar Goren has worked for Isracard and Bank Leumi בנק לאומי.

Who are Adar Goren's colleagues at Isracard?

Adar Goren's colleagues at Isracard include Meital Gladstone, Iris -, Avi Ben-Moshe, Adi Bellin, and Yuri Gold.

How can I contact Adar Goren?

You can use AeroLeads to view verified contact signals for Adar Goren at Isracard, including work email, phone, and LinkedIn data when available.

What schools did Adar Goren attend?

Adar Goren holds Ba, Economics from Ben-Gurion University Of The Negev.

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