Adarsh Kumar Email & Phone Number

London United Kingdom

• Working with large global corporates namely Novartis (Healthcare) and HSBC (Banking) across the UK and Europe regions. This role is on a fixed-term contract until the end of Sep 2024.
• My responsibilities include stratagising & executing Digital marketing initiatives that encompass various spheres across omnichannel platforms such as Social Media, Website creation and updates, managing paid media on.
• Measure and monitor Agile KPIs for the delivery Teams to maximise quality standards & productivity.
• Determine and focus on important partners who can improve the value proposition of our goods and services.

India

• Heading Digital Marketing Strategy for Micro Labs Corporate Communications and 23 internal verticals that include both Chronic and Acute across different therapy areas in the healthcare space such as Oncology.
• Hands-on experience in Website development and maintenance for the corporate website keeping in mind the legalities and government regulations and individual brand websites using platforms such as WordPress, HTML, and.
• Accountable for SEO, PPC, Google Display Network, and Social Media campaigns using Facebook, LinkedIn, Twitter, Instagram, and YouTube for brand campaigns focusing on patient awareness across different therapy areas.
• Strong experience in eCommerce for all products in the portfolio within the corporate website as well as third-party websites such as Amazon, 1Mg, Practo, Netmeds to name a few.
• CLM (Closed loop Marketing) and CRM (Customer Relationship Management) using eDetailing platforms such as Veeva on iPads and Android Tablets.
• Integration of Business intelligence tools, Geo-tagging and geo-fencing.

India

 Heading the Digital Operations for a large healthcare client- Boehringer Ingelheim across therapy areas and large corporate level Digital Projects Managing the entire Digital Operations globally with a team size of 350 resources Working in areas of eDetail, Website, Emailers, Banners, Video (creation and editing – both 3D and 2D), Webinars and lot more.

Mumbai, Maharashtra, India

• As a part of the Center of Excellence (COE), I was accountable for Digital Marketing in an array of portfolios revolving around various spheres of therapies.
• Digital Strategy is my core competence clubbed with leadership skills. Was responsible for over 50 brands within DRL in areas of Website Development, SEO, PPC, GDN, eCommerce, CLM and CRM, and Social Media.
• Derive meaningful and valuable insights using Digital Analytics data on Google and data social media.PS: The current scenario of COVID 19 has drastically driven the importance of Digital Transformation across.

Mumbai Area, India

 Winner of IDC Digital Transformation Awards 2018 for an innovator in the Digital Space Digital Strategy - Formulate Digital strategies for Wockhardt corporate as well as individual brands within Pharma across all 16 verticals and Wockhardt hospitals. This is working closely with BU heads, understanding the brand’s needs/objectives, and formulate the.

Mumbai Area, India

As a Digital Project Manager: As a Global Interactive Project Manager, managed digital projects for the client P&G in the digital Marketing space  Coordinated with Brand Managers & Marketing leads across P&G to formulate brand specific global Digital marketing strategies Handled end-to-end project management right from scope formulation, budget.

 Managed end-to-end right projects for IT companies in the US in the digital space from concept to delivery while ensuring project closure as per the timelines and controlling project risks Collaborating with various stakeholders (BU Heads, Senior Management and Marketing Managers in order to develop and execute integrated brand campaigns Managed.

 Created and managed the website, Facebook page, LinkedIn and Twitter accounts, and YouTube channels with the help of project management skills with the help of multiple vendors across the globe Designed branding campaigns for new market entrants and improved brand strategies for existing marketers to ensure that the brand goes through product cycles.

 Worked on Financial client accounts such as Barclays (UK), Jardine Lloyd Thompson (UK), HSBC, Alexander Forbes and Wills Network  Involved in team management, soft skill training, conduct of the ISO audit and risk management of the companyKey Accomplishments: Renowned as the “Best New Joiner” in June 2006. Acknowledged as the “Star Performer”.

 Consistently recognized for leveraging exceptional communication skills and customer centricity by actively helping consumers with technical support (Hardware & Software) for all DELL products including Laptops. Desktops & LED TV’s using emails as the mode of communication

Executive Programme In Strategic Digital Marketing, Digital Communication And Media/Multimedia

Master Of Business Administration, Marketing

B.Sc, Computer Science; Maths And Electronics

Pre University - Science, Physics; Chemistry, Maths And Biology

Schooling, Computer Science