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Aadarsh.A Mehta is listed as COO & Head-Ukraine, Belarus and Moldova | Scale-up Specialist | Brand Builder | Business Turnaround Expert | Harvard Business School Alumnus at Medena International AG, based in Gurugram, Haryana, India. AeroLeads shows a matched LinkedIn profile for Aadarsh.A Mehta.
Aadarsh.A Mehta previously worked as COO & HEAD CIS (Ukraine, Belarus and Moldova) at Medena International Ag and Executive Director & Business Development Head - Russia & CIS at Medena International Ag. Aadarsh.A Mehta holds Senior Executive Leadership Program, Business Administration And Management, General from Harvard Business School.
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As a seasoned pharmaceutical professional with over 20 years of experience, I specialize in brand building and business growth within Consumer Healthcare. I have proven expertise in implementing impactful strategies that enhance overall Brand Health, visibility, market penetration, and revenue growth. My career journey includes roles at leading Indian MNCs and dynamic multinational distribution companies, where I have driven value creation and revenue growth.An alum of Harvard Business School, I am committed to lifelong learning and continually updating my skills both professionally and personally. I thrive on fostering growth through collaboration and co-creation, celebrating every step of the journey with the people I interact with.EXPERTISE & ACHIEVEMENTSBRAND BUILDEExpertise & AchievementsBrand Builder:#Successfully launched and managed category-leading brands, including Dolaren, Flucold, and Cetrine, each valued between $5-10 million, and million-dollar brands like Cystone and Liv-52.# Led brands that were awarded prestigious Effie and Consumer Choice awards in 2011 and 2013.# Achieved prescription leadership with Razo becoming the No. 1 gastro prescribed brand in India and Cetrine attaining top prescription status within Dr. Reddy's Ukraine portfolio.Business Multiplier :#Relaunched the Himalaya Wellness business in Ukraine and scaled it from $0.6M to $3.0M within 18 months.# Scaled Dr. Reddy's Consumer Health business from $4M to $24M in Ukraine.# Initiated and executed a $12M in-licensing deal, achieving record market shares for the in-licensed brands.Current Role :Turnaround Specialist:#Transformed a loss-making B2B Himalaya Wellness business into a profitable Direct-to-Consumer business in Ukraine, Belarus, and Moldova.#Achieved historically highest sales in Belarus in 2023 amidst a volatile and challenging environment.#Managing P&L positive operations for Ukraine, Belarus and Moldova .Celebrating Good HealthI am passionate about collaborating with healthcare professionals, my team members, and learning from field observations to identify customers' pain points and needs. This understanding helps me co-create effective marketing campaigns that directly reach consumers, building strong brands and promoting better health. Learning about food, nutrition, and exercise plays a crucial role in maintaining health through preventive measures. This way, I celebrate good health every day and help others do the same.
Listed skills include Marketing, Marketing Management, Oncology, Management, and 36 others.
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Kyiv City, Ukraine
#Lead Turnaround of loss making B2B business to high growth D2C business in all key markets (5x increase in Sales Revenue from 2016-2021).#Managing profitable businesses across markets during highly polarised cross cultural environment during active war # Relentlessly led effective execution to achieve set goals in competitive environment# Managed ATL &.
New Delhi, Delhi, India
# Identifying levers to augment Himalaya Wellness healthcare business across Russia and CIS countries. # Leading advocacy boosting efforts to develop key customer insights and end consumer campaigns# Collaborated and finalised annual marketing plans and budgets with Country Management teams# Product Portfolio development to fuel growth# Managing Supplier.
Kyiv City, Ukraine
#Managed P&L for $24 M OTC/OTX Business Units#Scaled OTC Business: Increased OTC business revenue from $4 M in FY-11 to $24 M (FY-14) #Strategic In-Licensing: Ideated, coordinated, and integrated a $12M in-licensing #Team Building: Built and managed OTC and OTX teams with over 100 members.# Enhanced FF Productivity: Built robust Marketing and sales.
Kyiv, Kyiv City, Ukraine
# Revitalized OTX Business: Lead successful switch of brands from Rx team to newly developed OTX team and unlocked high growth trajectory of OTX brands specifically Cetrine and Senade# Crafted customer-centric strategies and optimized resource allocation to effectively reach and engage discerning customers across various therapeutic areas. # Remapped field.
Moscow, Russia
#Boosted Marketing Team's Efficiency: Analyzed, revamped, and redeployed Brand Manager resources across CIS and removed duplication of work#Standardized Operations: Developed and systemazied budgeting, forecasting, brand promotion planning, and sales planning and review mechanisms #Managed Marketing and Sales Team activities of Himlaya Drug company Russia.
Kyiv City, Ukraine
#Business Growth: Led the relaunch and growth of Himalaya Wellness in Ukraine to $2.8 M in 2008 ( Business growth-60%, Market Growth-22%) in 2008, and $3.1M( Business growth-11% vs market growth-(-15%).# Registered Rep office and built a winning Team of 60 People in Operations, Finance, Regulatory, Sales and Marketing.#Distribution Network: Established.
Kyiv City, Ukraine
# Revitalized Megalifesciences stagnating US$ 2M business in 7 months by introducing integrated marketing campaigns for existing brands and launching newer Rx brands.# Enhanced In-Market Sales of Livolin and Giloba through innovative customer activation. # Livolin achieved better sales without TV advertisement and at a significantly reduced loyalty.
Almaty, Kazakhstan
# Registered Representative and Developed GTM strategy for Mega lifesciences in Kazakh# Worked closely with MOH and Regulatory agency to register pharmaceutical and food supplements brands ( Pharma brand dossier filling-5 brands, Food Supplement-15 brands)# Built marketing and sales team of 10 people and launched 4 brands- Zeman, Giloba and Livolin and.
Hyderabad Area, India
# Mangaed Gastroenterology Product Portfolio with brands like Razo,Riflux/Econorm# Launched Redotil ( Racecadrotil) for the first time in India# Razo became no-1 Gastro prescribed brand in India# Collaborated and developed Gastro Product portfolio strategic plans# Developed first time self paced innovative Audio Visual learning program for field team
Ferozpur Punjab
Topped New PSO training Program of 2000.Scaled territory business from 4 lac to 16 lac/month.Managed both Dumex and Labs divisons.Awarded early confirmation due to excellent performance.
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Aadarsh.A Mehta works for Medena International AG.
Aadarsh.A Mehta is listed as COO & Head-Ukraine, Belarus and Moldova | Scale-up Specialist | Brand Builder | Business Turnaround Expert | Harvard Business School Alumnus at Medena International AG.
Aadarsh.A Mehta is based in Gurugram, Haryana, India while working with Medena International AG.
Aadarsh.A Mehta has worked for Medena International Ag, Dr. Reddy'S Laboratories, Transatlantic International, Mega Lifesciences, and Pfizer.
You can use AeroLeads to view verified contact signals for Aadarsh.A Mehta at Medena International AG, including work email, phone, and LinkedIn data when available.
Aadarsh.A Mehta holds Senior Executive Leadership Program, Business Administration And Management, General from Harvard Business School.
Aadarsh.A Mehta is listed with skills including Marketing, Marketing Management, Oncology, Management, Pharmaceutical Industry, Sales Management, Marketing Strategy, and Key Account Management.
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