Adebayo Toib Adelabu

Adebayo Toib Adelabu Email and Phone Number

Creative Director @ Etu Odi Communications
Lagos, Nigeria
Adebayo Toib Adelabu's Location
Lagos State, Nigeria, Nigeria
About Adebayo Toib Adelabu

An experienced marketing communications practitioner with a creative heart and strategic mind. I have over 20 years experience working in the media, marketing, and advertising industries in the service of top brands across diverse sectors of the economy.I am skilled at Brand Strategy and Concept Development, Integrated Marketing, Advertising, Corporate Communications, Direct Marketing, Brand Innovation, and Experience Design.Nurturing winning teams and solving brand challenges give me great joy.

Adebayo Toib Adelabu's Current Company Details
Etu Odi Communications

Etu Odi Communications

View
Creative Director
Lagos, Nigeria
Adebayo Toib Adelabu Work Experience Details
  • Etu Odi Communications
    Creative Director
    Etu Odi Communications
    Lagos, Nigeria
  • The Moonshot Xchange
    Creative + Innovation Director
    The Moonshot Xchange Jan 2022 - Present
    Lagos, Nigeria
  • Ltc Advertising Ltd.
    Creative Director
    Ltc Advertising Ltd. Jan 2017 - Dec 2021
    Lagos
    Highlights:Candia Milk winDolait Yoghurt win Alpenliebe Candy campaign development and launchComplan Food Drink pitch win and relaunchBrand development work and launch of Heinz Jollof and Tomato Mix Huggies Diaper new positioning campaignChupa Chups Cotton Bubblegum launchPalmer’s beauty range pitch win and campaign developmentMentos Action Candy launchCore Responsibilities:Lead brand and communication strategies for clientsCreative team… Show more Highlights:Candia Milk winDolait Yoghurt win Alpenliebe Candy campaign development and launchComplan Food Drink pitch win and relaunchBrand development work and launch of Heinz Jollof and Tomato Mix Huggies Diaper new positioning campaignChupa Chups Cotton Bubblegum launchPalmer’s beauty range pitch win and campaign developmentMentos Action Candy launchCore Responsibilities:Lead brand and communication strategies for clientsCreative team leadershipConcept thinking & developmentHarness creative talent for new business engagements Pitch orchestration and presentationInnovation/ new business platform incubationMedia production cost governance across channels Lead all print, audio and film production projectsLiaise with heads of art, copy, and production to determines the production schedule Talent acquisition, coaching, and management Corporate communications strategy+ managementDevelop departmental budget, monitor expenses and implement cost-saving actionsWork with brand planner to develops marketing strategies for clients Show less
  • Ltc Advertising Ltd.
    Associate Creative Director
    Ltc Advertising Ltd. May 2014 - Dec 2016
    Lagos, Nigeria
    Highlights:Creative lead on the launch of Shell ‘Let’s Go’ campaign in NigeriaDiarrhea intervention campaign pitch win and implementation for Clinton Health Access Initiative.Cycology Riding Club, First Lagos Criterium CampaignTeam lead to produce first corporate radio campaign for Shell. The first of its kind across Shell businesses globally.Shot Shell’s first commercial in 30 yearsCrusader Sterling Pension New-look campaignWon Panadol pitchDelivered Babcock… Show more Highlights:Creative lead on the launch of Shell ‘Let’s Go’ campaign in NigeriaDiarrhea intervention campaign pitch win and implementation for Clinton Health Access Initiative.Cycology Riding Club, First Lagos Criterium CampaignTeam lead to produce first corporate radio campaign for Shell. The first of its kind across Shell businesses globally.Shot Shell’s first commercial in 30 yearsCrusader Sterling Pension New-look campaignWon Panadol pitchDelivered Babcock University Corporate pitchCo-led the re-launch of Supradyn Microgynon Fa Launch and consumer experience campaign Show less
  • Ltc Advertising Ltd.
    Senior Creative Executive
    Ltc Advertising Ltd. May 2005 - Jan 2007
    Lagos, Nigeria
    Highlights:Concept thinking and development as lead writer for:Close Up Toothpaste’s Regional Innovation Centre, West Africa-Worked on the relaunch of the Close Up Red Gel, Expert toothbrush, Close Up Extended Protection toothpaste and Twice daily brushing campaigns Knorr Seasoning cube relaunch- Delivered brand song and ‘Knorr Story Time', a branded content for radio.Contributed to new business wins through pitch participation
  • Triclair Communications Limited
    Manager, Copy And Concepts
    Triclair Communications Limited Nov 2002 - Apr 2005
    Lagos
    Core Responsibilities:Creative strategy developmentConcept thinkingCopywritingPitch/design proposal presentationClient relationsProduction coordination (Print/Radio)
  • Triclair Communications Limited
    Senior Creative/Client Service Executive
    Triclair Communications Limited Jul 2001 - Sep 2002
    Lagos
    Core Responsibilities:Concept thinking and developmentCopywritingDesign /Pitch proposal presentationProduction coordinationNew business developmentClient relations
  • Guardian Newspaper Nigeria
    Trainee Advert Executive [Nysc]
    Guardian Newspaper Nigeria 2000 - 2001
    Lagos, Nigeria
    Responsibilities:Advert space marketingAdvert reproduction coordinationMaterial registration, logging and recovery

Adebayo Toib Adelabu Education Details

Frequently Asked Questions about Adebayo Toib Adelabu

What company does Adebayo Toib Adelabu work for?

Adebayo Toib Adelabu works for Etu Odi Communications

What is Adebayo Toib Adelabu's role at the current company?

Adebayo Toib Adelabu's current role is Creative Director.

What schools did Adebayo Toib Adelabu attend?

Adebayo Toib Adelabu attended Bournemouth University, Moshood Abiola Polytechnic, Abeokuta.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.