Responsible for conceptualizing, developing and executing campaigns/digital content for a wide variety of brands, including banks, FMCG, pharma, real estate, automotive, etc. I also train our graphic designers and copywriters to be better strategists, creative thinkers and presenters.

Responsible for writing copy for a wide variety of projects, including social media posts, Google search ads, website pages, video scripts, articles, and taglines. I've helped grow the company's creative capabilities by contributing big ideas that helped them win new projects, while also training our juniors on how to be better strategic and creative thinkers.

I'm a creative consultant for both Digits Trading Corporation (retail) and the Tasteless restaurant Group (restaurants). As a creative director, I'm tasked with conceptualizing and executing both digital and on-ground campaigns, as well as managing a team of 6 art directors. Some of the brands we handle include: Beyond the Box, Digital Walker, Baseus, Pizza Express, Hanamaruken, Le Petit Souffle, The Grid, and more.

I am the Creative lead and copywriter for IIMK, Inc., a food cart franchising company based in Paranaque. My work there includes conceptualizing and producing marketing materials such as online videos, social media content, creating memes for brand awareness and writing direct marketing materials. I also lead the brand development of new food cart concepts, which includes not just their logo and color schemes, but also their entire brand identity guidelines.Some of the brands I handle… Show more I am the Creative lead and copywriter for IIMK, Inc., a food cart franchising company based in Paranaque. My work there includes conceptualizing and producing marketing materials such as online videos, social media content, creating memes for brand awareness and writing direct marketing materials. I also lead the brand development of new food cart concepts, which includes not just their logo and color schemes, but also their entire brand identity guidelines.Some of the brands I handle are Misuta Gyoza and Iyah's Ice Cream Milkshake. Show less

Responsible for conceptualizing and crafting online campaigns for FMCG brands (mostly from Nestle). My copywriting work includes campaign manifestos, name studies, jingle writing, taglines, advertorials, social media content, and many more. My work with McCann has won multiple local advertising awards, as well as delivered excellent business results.

Responsible for managing various brands' image and communications. Basically, I'm involved in everything that reaches our brand's customers. This includes keeping the customer experience as consistent as possible, maintaining the brand's identity through social media, creating in-store collaterals and conceptualizing special promotions.

I'm a regular contributor for Pepper.ph, which is ranked first on Google as "the best food blog in the Philippines." My work there is purely creative, which allows me to show off my ability to write hilarious and informative articles.

I manage the company's corporate social media accounts while providing relevant and original content, both for internal and external purposes. I also handled plenty of graphic design assignments like managing the company newsletter and creating visuals for internal company events.

Created a wide variety of content ranging from company facebook updates, e-mail blasts, event coverage to corporate write-ups. I also crafted articles and conducted interviews relevant to promoting the company's products and services.