• Being the voice of the client in a strategic capacity and developing a first-hand understanding of their project specifics. Delivering successful client management to improve client advocacy.• By synthesising client's requirements and expectations; implementing a strategic roadmap in line with client workflows; and translating them into actionable plans, the refund ratio decreased from 44% to less than 10%.

• Overseeing eBook projects, including understanding clients' needs and formulating digital marketing strategies accordingly.• Editing and proofreading clients' manuscripts.

• Superintended 103 eBook clients. Assisted them in publishing their manuscripts on leading online platforms, namely Amazon KDP, Barnes & Noble Press, IngramSpark.• Served as a primary touchpoint, in connection with administering various projects. Responsibilities included collecting fundamental project particulars from clients; responding to client inquiries; and providing an update on project developments.• Collaborated with different production units (e.g., content team, design team, marketing team, web team) to guarantee all project elements were delivered in a methodical manner.• Formulated significant associations with 25+ clients, while achieving an upsell target of $8000, courtesy effective customer support and the efficient execution of deliverables.

• Supervised 650+ projects, concerning digital marketing and website development, for clients spanning U.S., U.K, Canada, and the Middle East.• Built relationships with 30+ clients, with a 87% conversion rate, by ensuring quality customer service and timely completion of projects.• Administered multiple projects simultaneously, from initial conception through launch. Liaised with diverse departments to devise key initiatives, plan project sprints, and drive decision-making, to ensure deliverables were achieved.• Monitored project workflows and set milestones accordingly. Adjusted project timelines and managed client expectations, where necessary.• Performed customer and sales support duties. Coordinated with clients to gather essential project details; maintained frequent contact to apprise them about project progress; and answered client queries, regarding usability issues.

• Researching and compiling assignments, reports, and event articles for different clients, covering diverse topics.• Copyediting English travel and lifestyle blogs, written by non-native speakers.

• Remote work: Composed detailed statistical, descriptive and SWOT analyses of players' and their style of play.• Examined patterns and trends in data sets on Transfermarkt, regarding footballers possessing the required characteristics.• 60% success rate in scouting talent for the football agency.

• Supported Territory Marketing Manager in organising IBM Technology Services Seminar.• Extended invitations to important clients and following-up to ensure a high turnout.• Coordinated with event management agency to ensure deliverables were achieved.• Assisted in compilation of IBM newsletter. Collaborated with sales and brand teams to write copious business partner articles.• Synchronised with third-party vendors to verify design and print services.

• Designed sector snapshot on Pharmaceutical and Biotech division of Pakistan.• Identified KPIs, concerning historical and projected financial and operating trends, quality of assets and earnings, and potential liabilities and risks influencing the industry.• Cooperated in demerger activities of AkzoNobel and ICl Pakistan Limited.• Performed financial due diligence, and conducted extensive industry research for appraisal.

• Planned and coordinated annual and special events, including the recruitment of management trainees.