Marketing Officer
CurrentMarketing of Titles: To ensure that all new titles receive maximum exposure to the book and academic as well as marketing the backlistDrafting and implementing a marketing plan for each new title Managing and monitoring the sending out of sample/review copies of titles for review to appropriate media (print, radio and TV) and that books are submitted to relevant Journals for academic reviewsPublic Relations for the Press: To continually maintain and grow the UKZN Press… Show more Marketing of Titles: To ensure that all new titles receive maximum exposure to the book and academic as well as marketing the backlistDrafting and implementing a marketing plan for each new title Managing and monitoring the sending out of sample/review copies of titles for review to appropriate media (print, radio and TV) and that books are submitted to relevant Journals for academic reviewsPublic Relations for the Press: To continually maintain and grow the UKZN Press 'brand' within the book industry, the academe and relevant media Constant communication with authors regarding and conference participation, other appearances, media interviews and any other supportKeeping abreast of book awards and prizes worldwide and submitting relevant titles timeously for considerationArranging events such as book launches, academic talks and being a key player in organising participation in local and international book fairs, conferences and the likeSales and Advertising: To increase the sales to reach the sales budget and to grow UKZN Press' share of the South African academic book market Advertising in special supplements or specific book advertsComputer and Administrative Work: Ensure that all administration, correspondence and web-based information is up to dateOngoing correspondence with authors, bookstores, local and international distributors and the media Show less
