Adele Burke

Adele Burke Email and Phone Number

Strategic leader in Advertising and Tech | IAB Data Council Member | Solutions and Growth focused @ InfoSum
Adele Burke's Location
Greater Sydney Area, Australia, Australia
Adele Burke's Contact Details

Adele Burke work email

Adele Burke personal email

n/a

Adele Burke phone numbers

About Adele Burke

A proven senior leader with over 25+ years experience in media advertising agencies, I have honed my skills in driving business growth, fostering client relationships, and leading high-performing teams. Recently, I transitioned into a new chapter as the ANZ Sales Director at Infosum, where I am excited to leverage my expertise to help brands unlock the full potential of their customer data while maintaining privacy and security - ultimately to drive smarter marketing decisions and build measurable business growth .

Adele Burke's Current Company Details
InfoSum

Infosum

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Strategic leader in Advertising and Tech | IAB Data Council Member | Solutions and Growth focused
Adele Burke Work Experience Details
  • Infosum
    Sales Director Anz
    Infosum Oct 2024 - Present
    London, England, Gb
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  • Essencemediacom Australia
    General Manager
    Essencemediacom Australia Jan 2021 - Mar 2024
    Sydney, Nsw, Au
    Leading the Sydney Leadership team and a team of client managing partners to deliver innovative and effective solutions for clients across various industry sectors. With a deep understanding of the medialandscape, tech & data trends, consumer behavior, and client’s business challenges/goals I lead the way in driving growth and transformation for both the organisation and our clients.Working with some of the most prestigious and high-profile accounts such as Coca Cola, eBay, Bayer, Richemont, KFC, Snackbrands, Airbnb, Stockland and Sony I leverage data, insights, creativity,and technology to lead and grow businesses. I am also committed to fostering a culture of collaboration, innovation, and excellence withinthe team and across the network
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  • Essencemediacom Australia
    Client Partner
    Essencemediacom Australia Aug 2015 - Dec 2021
    Sydney, Nsw, Au
    Key member of the SLT responsible for driving growth both within the organisation and for clients. Leading the retail team and its accounts -KFC, Indeed, Richemont, Bose, Lux, EY, JD Sports
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  • Essencemediacom Australia
    Client Communications Planning Director
    Essencemediacom Australia Feb 2011 - Aug 2015
    Sydney, Nsw, Au
    Responsibilities include leading clients through the planning process from client brief, through to strategy and insight-led channel planning. In-depth knowledge of clients business ensures a proactive approach to swiftly address any key current or potential business issues. I also project manage all partnerships and key sponsorships to deliver fully integrated brand campaigns.Key accounts: KFC, Revlon, Avis
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  • Zenithoptimedia Ireland
    Planning Director
    Zenithoptimedia Ireland Oct 2005 - Dec 2010
    Liaising with clients, developing media plans and strategies in response to client briefs, implementation of media plans, negotiating media deals with all media owners (TV, Press, Outdoor, Radio, Cinema), analysis of competitive activity and provision of SOV data and year end estimations, monitor delivery of client campaigns (esp. in TV) vs. agreed deals with stations, tracking media inflation/deflation. Working on agency pitches to attain new business.Key accounts: L’Oreal, Lancôme, Giorgio Armani, Ralph Lauren, Lindt & Sprungli, Sunday World Newspaper, Arnotts Dept. Store, National Dairy Council, Schering Plough
  • Universal Mccann Ireland
    Senior Media Planner
    Universal Mccann Ireland Jun 2000 - Oct 2005
    Liaising with clients, development and implementation of media plans, deal negotiation with media owners, post campaign analysis, presentation of media market overviews.Key accounts: L’Oreal, Nestle Cereals, Fuji, Mastercard, Coca Cola
  • Media Audits
    Director Of Client Service
    Media Audits 1997 - 2000
    Analysis of post campaign TV data and reporting back to clients and their advertising agency on the campaign achievements vs. the Media Audits ‘pool’ of clients. Providing recommendations and benchmarks to clients/their agency to assist them in improving delivery of future TV campaigns and future TV deal negotiations

Adele Burke Skills

Media Strategy Media Planning Media Buying Digital Strategy Media Research Outdoor Advertising Traditional Media Integrated Marketing Digital Media Interactive Marketing Digital Marketing Mobile Marketing Advertising Direct Response Branded Content Communications Planning Interactive Advertising Interactive Media Planning Strategy Television Online Advertising Marketing Communications Social Media Marketing Sponsorship Social Media Brand Strategy

Adele Burke Education Details

  • Dublin City University
    Dublin City University
    Communication And Media Studies
  • Technological University Dublin
    Technological University Dublin
    Advertising
  • Loreto Abbey Dalkey
    Loreto Abbey Dalkey
    Leaving Certificate

Frequently Asked Questions about Adele Burke

What company does Adele Burke work for?

Adele Burke works for Infosum

What is Adele Burke's role at the current company?

Adele Burke's current role is Strategic leader in Advertising and Tech | IAB Data Council Member | Solutions and Growth focused.

What is Adele Burke's email address?

Adele Burke's email address is ad****@****com.com

What is Adele Burke's direct phone number?

Adele Burke's direct phone number is +4420715*****

What schools did Adele Burke attend?

Adele Burke attended Dublin City University, Technological University Dublin, Loreto Abbey Dalkey.

What skills is Adele Burke known for?

Adele Burke has skills like Media Strategy, Media Planning, Media Buying, Digital Strategy, Media Research, Outdoor Advertising, Traditional Media, Integrated Marketing, Digital Media, Interactive Marketing, Digital Marketing, Mobile Marketing.

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