Zhang Lei was born in September, 1989 in shanghai, member of Communist Party of China 1. Graduated at Institute of Political Science and Low of Shanghai, majored in Chinese language and literature dept., in 2012 with Bachelor of Art Degree. After the graduation, I worked for nominated supplier Sociallink of Unilever and served many FMCC company in Fortune Global 500, in the following year, I held the post of planner supervisor of the key client department to be in primarily charge of ERP strategy and implementation of popular cosmetic brands like OMO, LUX and ZHONGHUA etc., in 2011, I became the founding partner of Ecreate and at present hold the office of chief brand consultant. 2. In 2013, I participated in Shanghai Canmay Cosmetic CO,.LTD. holding the post of planning manager of branding department, primarily responsible for constructive work of professional theaters brand management and popular cosmetic brands, leading and participating the birth of Canmay, ICECARE and Missshop, planning strategy transition of ZENDO and the entering of Missshop to 2,500 Watsons stores. 3. Operating “The 13th Shanghai Alumni Association Project of Cheung Kong GSB” and “@she Business Plan of Foundation for Women”. Reporting @she scheme to Gu Qing, who is the section chief of the UNDP, and the director of China Women Development Foundation, and we received unanimous praise. In 2015, I personally received the daughter of the former premier Li Lanqing visiting Canmay company and preached strategy concept of enterprise brand. 4. Columnist of provincial journals Northern Literature