Adele Crane is a Director and Business Growth Advisor at Sales Focus Advisory, a consulting firm that assists clients improve their sales and marketing performance, alignment, and strategy. With over 30 years of experience in the field, Adele has assisted over 200 companies and 11,000 professionals across various industries and regions to achieve sustainable and profitable growth. She is also an accomplished author of three books, a podcaster, and a blogger who shares her insights and expertise with a global audience.Renowned for her business reviews that identify the alignment of marketing and sales, cost reductions, efficiencies and growth opportunities that become road maps for exponential growth. Adele is certified by HubSpot for sales enablement and revenue operations.As the CEO and founder of Sales Focus International, Adele built a successful international consulting firm that specialised in sales and marketing improvement using proprietary review capabilities and implementation methodologies. She led a team of specialist consultants who worked directly with CEOs to identify and overcome barriers to growth and to benchmark best practices. Adele is passionate about assisting businesses in transforming their sales and marketing functions and achieving their goals through consultancy and sales coaching for sales leadership and their teams.