Director, E Commerce Merchandising
Responsible for managing E commerce business expansion. Created E Commerce merchandising department.Project management, leading multi-functional teams, integrating, communicating and aligning web strategies with CRM and emails.Managed web platform updates; integration of online customer reviews, upsell program.Developed and launched web exlusive products.Launched new business category in condensed timeframe: leading project, directing, managing and integrating activities across internal and external teams, contract compliance.