Adetutu Pratt Email & Phone Number

Lagos, Nigeria

Yaba, Lagos

Collaborating with the Product Development and Technical teams to introduce innovative insurance policies and tailored restructuring to meet the unique needs of a larger market has led to a 15% increase in policyholder retention and customer satisfaction. Successfully penetrated new organizations by establishing partnerships with underwriters and co-brokers to earn their retainers. Our marketing initiatives are well-planned, and we leverage referral networks to promote business development. We also analyze customers' purchasing styles to understand their preferences for insurance products. preferences for Insurance products.

Ikoyi-Lagos

As a strategic partner, I provided support and advice to the executive management team. My responsibilities included conducting customer satisfaction surveys, modifying policies, and enhancing the CRM tool to increase the efficiency and overall profit of the organization.To promote accountability, I introduced objective performance indicators (KPIs) for the business unit and implemented service level agreements (SLAs) for the Sales and Operations departments. This helped drive effective operations and achieve targets.Initiated the use of Zendesk Software (CRM) to develop a monitoring dashboard. This dashboard was used to measure the weekly and monthly performance of the customer service team and customer engagements.Using data mining, analysis, and visualization, I designed best-practice automated report templates for over 70 customer accounts. I also oversaw the design and execution of customer satisfaction surveys. The results of these surveys were used to determine the perception of the company, truck efficiency, and the brand in the market. The results were then presented to the Management Team.Pioneered the creation of a Dispatch-Production Dashboard (IBT template; production Plan for Lubes) which enhanced prompt production & and warehousing of fast-moving products to various warehouses, reducing the delivery turnaround time in which an order is fulfilled to within 24-72hrs timeline.

Ikoyi - Lagos, Nigeria

I managed key customer accounts for the Automotive and Industrial sectors markets of the company. I achieved a significant performance increase at the retail outlets through concerted marketing initiatives and proper lube merchandising on the forecourt. I drove strategic initiatives and planned sales activities in mechanic villages, and hypermarkets by ensuring adequate stock and shelf display for better visibility. These sales led to the acquisition of 20 new distributors for Castrol products within one year, while retaining 90% of the customers.I managed strategic planning & and brand development initiatives related to Lubricants and fuels in the Energy sector, facilitating continuous improvement through proper analysis and troubleshooting to support the team's efforts.I worked with the technical unit to carry out lubrication surveys on equipment and perform requisite tests on data received from the FPSOs and industrial customers to determine optimum product usage.I proposed and implemented programs to enhance best industry practices in lubrication (After-sales analysis) and fuels (Vendor Management Inventory (VMI)).I was also responsible for coordinating the Growth of the Sales Team, expanding Castrol/Eterna lubes market share. I ensured that volume, revenue, and margin targets were met through enhanced retention of existing clients, and efficient sourcing of new ones across all sales channels including B2B, retail networks, and distributors. I also reduced Trade Account receivables (TAR) to reduce the company's exposure to bad debts.

South-West, Nigeria

Implemented strategies that led to a 20% growth in Industrial Sales, a 25% increase in the Peddling segment, and a 25% rise in bulk sales across all petroleum products within the company's portfolio, all within the first 15 months.To maximize output for the company, I monitored and analyzed bulk sales processes and determined an optimal selling price.I also developed financial controls to limit credit risk by implementing credit rating criteria and limits per customer, based on their profile. This helped to reduce trade account receivables.In addition, I applied timely business intelligence methodology by monitoring depot pricing, product availability, and competitor activities, and predicting customer expectations.

Ibadan

As the Commercial Branch Manager, I had the responsibility of managing the profit and loss of my area. It was my duty to drive and manage the growth, operations, sales, and marketing, as well as new and existing business across the region in a profitable manner.

Ibadan Sales Area

Mapped out strategies to develop and expand the customer base for bulk retailing customers and commercial clientele. Also, I have translated business strategies into actions to create products and services that meet the needs and expectations of clients. Maintained and monitored the product inventory level, which averages 2 million liters monthly under the vendor management program. Developed a market audience for the basket of products in Oando's portfolio such as AGO, PMS, DPK, LPFO, BITUMEN, LPG, CHEMICALS, and LUBES. Selected and prioritized high-growth and valuable revenue opportunities and managed and monitored competitors' activity in the sales area. Managed key accounts such as Nigerian Breweries, BAT, NBC, Kopek, RCC, and Sumal Foods, and 15 Econet authorized dealers with a daily revenue of N1.5 million.

Master Of Business Administration - Mba, Business Administration And Management, General

Managers Acceleration Programme (Map11), Business Administration And Management, General

The program is designed to equip emerging leaders with the pertinent skills required to champion new ideas, lead audaciously, make smart.

Association Of Certified Chartered Accountants, Accounting And Business/Management

Bachelor'S Degree, Economics