Corporate communications strategies for local and global companies and organizations active in Brazil: PR services, content development, media and government relations, event organizing, social network management and strategies, crisis management and media training programs.

Caminhos Globais is designed to provide reliable information to Brazilians considering life in another country. After more than three years of economic recession and their aftermath, which includes 13% unemployment and a slow-moving economy, the number of Brazilians taking a serious look at moving abroad is at an all-time high. Caminhos Globais offers seminars, testimonials by Brazilians living abroad describing their experiences and information, both curated from media outlets around the world… Show more Caminhos Globais is designed to provide reliable information to Brazilians considering life in another country. After more than three years of economic recession and their aftermath, which includes 13% unemployment and a slow-moving economy, the number of Brazilians taking a serious look at moving abroad is at an all-time high. Caminhos Globais offers seminars, testimonials by Brazilians living abroad describing their experiences and information, both curated from media outlets around the world and original material. Show less

PainelWW is a weekly current affairs program hosted by Brazil's top television news anchor, William Waack, produced by MediaLlink Corporate Communications and distributed on YouTube and other digital media. With close to 650 thousand subscribers, the project is ranked among the most prominent current affairs offerings on YouTube based in Brazil. In 2018, PainelWW totaled more than 23 million views on YouTube.

Head of content development for Jornal Fanfulla, originally a daily newspaper launched in 1893 in São Paulo, Brazil, for the Italian community which at the time totaled close to 40% of the city's entire population - for decades, São Paulo was often described as 'the world's largest italian city'. Fanfulla is being overhauled, initially on the web and soon in a revamped, biweekly print edition. It now focuses on the broad diversity that defines São Paulo, with several origins and ethnic groups… Show more Head of content development for Jornal Fanfulla, originally a daily newspaper launched in 1893 in São Paulo, Brazil, for the Italian community which at the time totaled close to 40% of the city's entire population - for decades, São Paulo was often described as 'the world's largest italian city'. Fanfulla is being overhauled, initially on the web and soon in a revamped, biweekly print edition. It now focuses on the broad diversity that defines São Paulo, with several origins and ethnic groups well represented, all of it heavily influenced by the early Italian majority which remains to this day. Close to half of all 'paulistanos', as the citizens of São Paulo are known, are descendants of Italian immigrants on either their mother's or their father's side. The Fanfulla project is being handled by MediaLink Corporate Communications. Show less

Head of corporate affairs and corporate communications for the association that institutionally represents eight state organizations and 63 companies in the planted tree industry, which produce pulp, paper, wood panels, laminated floors and biomass for energy production. Association members also include independent producers of planted trees and institutional investors in the industry.

Responsible for global media relations and corporate communication strategy for Unica, whose member companies account for 60% of Brazil's total sugar and ethanol production and are increasingly involved with bioelectricity generation. Also responsible for revising and expanding Unica's web presence and multi-language publications strategy.

Answering directly to the CEO and the Board of Directors, responsibilities cover all stages of media and strategic relations, aimed at expanding and reinforcing the institution's profile, and developing and implementing new projects; includes global and domestic media and strategic partnerships, website development and expansion through partnerships and innovative services;

Founder, columnist and publisher of InfoBrazil.com, a website dedicated to English-language analysis and opinion on Brazilian issues and current affairs, focusing on politics, business and the economy;

Strategic media, brand development and advertising consulting, including management of global and domestic media contacts, website development, and relationship with advertising agencies and outside suppliers.Responsibilities cover both the Hospitality Institute - a non-profit, non-government institution dedicated to sustainable development of the tourism industry, and the institute's main ongoing project, the World Tourism Forum for Peace and Sustainable Development, a global initiative… Show more Strategic media, brand development and advertising consulting, including management of global and domestic media contacts, website development, and relationship with advertising agencies and outside suppliers.Responsibilities cover both the Hospitality Institute - a non-profit, non-government institution dedicated to sustainable development of the tourism industry, and the institute's main ongoing project, the World Tourism Forum for Peace and Sustainable Development, a global initiative hosted by Brazil until 2006. Co-organizing partners include Unesco, the United Nations Development Programme, and the World Tourism Organization. Supporting partners include the National Geographic Society, Counterpart International and Conservation International. Show less

-One of eight journalists from around the world selected by the BBC for a panel of presenters, to continue the legacy of late radio legend Alistair Cooke and his "Letters from America"; occasional news analysis for BBC World Service news programs;

-Producer with NewsNet, CTV's nationally-distributed 24-hour cable news channel, responsible for all content aired while on duty; also line-up editor, responsible for story selection and approval of final versions; and writer for CTV News with Lloyd Robertson, Canada's top-rated television newscast; CTV is Canada's top private television network, a leader in all major markets it serves;-Also: Acting Foreign Editor (1991) during coverage of the Gulf War, National News Producer (1990-91), and… Show more -Producer with NewsNet, CTV's nationally-distributed 24-hour cable news channel, responsible for all content aired while on duty; also line-up editor, responsible for story selection and approval of final versions; and writer for CTV News with Lloyd Robertson, Canada's top-rated television newscast; CTV is Canada's top private television network, a leader in all major markets it serves;-Also: Acting Foreign Editor (1991) during coverage of the Gulf War, National News Producer (1990-91), and Stringer based in Brazil (1984-90); Show less

-Partner, responsible for all content, and formats adopted for periodic studies produced; consultancy dedicated to qualitative analysis of future trends for use of information technology in the domestic market;

-Developed, launched and managed Brazil's first station dedicated to Classic Rock and news, focused on an adult audience; responsible for all aspects of daily operations, including programming, editorial, marketing and sales;

-Developed, launched and managed Eldorado news department; responsibilities included recruiting staff, freelancers, analysts and correspondents throughout Brazil and in major cities around the world; During four-year tenure, Eldorado news won 14 major awards, including all top radio journalism awards available in Brazil;-Also News Director from 1982 to 87;

-Producer responsible for all content aired while on duty; member of the team that piloted and first aired Newsworld International, the CBC's global 24-hour cable news channel;

-Responsible for foreign content on CBC Radio's flagship national current affairs program, "Sunday Morning";

-Responsible for local news operations and editorial output at seven Owned/Operated stations in major Brazilian markets for Brazil's number-two television network; co-developed and supervised introduction of a full-fledged national network news department; occasionally produced and co-anchored local evening news;

-Reporter based in São Paulo, appearing on all local and national newscasts at TV Globo, Brazil's top television network; among first few reporters selected to introduce live bulletins using then newly-purchased mobile units, the first in Brazil;

General news reporter and producer, City Hall Bureau Chief;