Adhi Irawan Email and Phone Number

As a Creative and Brand Strategist, my responsibilities include the following:• Develop a marketing strategy in order to ensure the campaign aligns with the brand objective• Monitoring market trends, researching consumer markets and competitors’ activities to identify opportunities and key issues• Measuring and reporting the performance of all marketing campaigns, and assessing against goals (ROI and KPIs)• Analyze market data and sales trends to set up an annual budget, in… Show more As a Creative and Brand Strategist, my responsibilities include the following:• Develop a marketing strategy in order to ensure the campaign aligns with the brand objective• Monitoring market trends, researching consumer markets and competitors’ activities to identify opportunities and key issues• Measuring and reporting the performance of all marketing campaigns, and assessing against goals (ROI and KPIs)• Analyze market data and sales trends to set up an annual budget, in terms of revenue, expenditures, and profitability• Responsible for developing communication strategies, creating content ideas, and providing input for internal and external parties, social media, and website in a strategic and creative team Show less

As a Creative and Brand Strategist, my responsibilities include the following:• Develop a comprehensive brand blueprint, create impactful campaigns, devise a winning brand strategy, and execute digital activations that deliver results.• Create creative communication strategies, generate compelling content ideas, and provide expert input to internal and external parties and social media.

As a Creative Strategist and Production, my responsibilities include the following:• Distill abstract business concepts and client needs into refined, elegant creative solutions.• Take responsibility for the creative vision and the standard of output across team members who work under my team• Pitch ideas confidently and present the creative vision clearly to internal/clients, as well as communicate in the same manner to members of my creative team.• Ensure that all of the… Show more As a Creative Strategist and Production, my responsibilities include the following:• Distill abstract business concepts and client needs into refined, elegant creative solutions.• Take responsibility for the creative vision and the standard of output across team members who work under my team• Pitch ideas confidently and present the creative vision clearly to internal/clients, as well as communicate in the same manner to members of my creative team.• Ensure that all of the organization’s or client’s creative output/visuals are consistent with the overall brand.• Responsible for developing communication strategies, creating content ideas, and providing input for internal and external parties, social media, and microsites in a strategic and creative team. • Lead multiple projects from conception to completion in accordance with deadlines. Show less

As a Creative Strategist, my responsibilities include the following:• Updating ad campaigns based on trends in the industry• Research content and consumer trends to ensure that content is relevant and engaging• Lead focus groups to help narrow the focus of a campaign• Responsible for developing communication strategies, creating content ideas, and providing input for internal and external parties, social media, and microsites in a strategic and creative team. • Collaborate… Show more As a Creative Strategist, my responsibilities include the following:• Updating ad campaigns based on trends in the industry• Research content and consumer trends to ensure that content is relevant and engaging• Lead focus groups to help narrow the focus of a campaign• Responsible for developing communication strategies, creating content ideas, and providing input for internal and external parties, social media, and microsites in a strategic and creative team. • Collaborate with team members on various creative brainstorming and strategic marketing initiatives.• Review sales performance and suggest campaigns. Show less

As a Marketing Creative Solutions, my responsibilities include:• Create a quarterly campaign plan and calendar for the advertiser and ensure seamless execution for these campaigns,• Engage with cross-functional teams to develop relevant marketing strategies,• Drive strategic integrated media plans –including conventional, digital, and performance-based campaigns,• Finding and analyzing relevant data to develop strategic insights and powerful presentations,• Create… Show more As a Marketing Creative Solutions, my responsibilities include:• Create a quarterly campaign plan and calendar for the advertiser and ensure seamless execution for these campaigns,• Engage with cross-functional teams to develop relevant marketing strategies,• Drive strategic integrated media plans –including conventional, digital, and performance-based campaigns,• Finding and analyzing relevant data to develop strategic insights and powerful presentations,• Create narratives, strategies, programs, and other vehicles to support the Ad Sales team,• Managed various marketing campaigns from ATL, BTL, Branding, and Digital Marketing channels. Show less

After 1 year, I was given the responsibility of handling the Section Head of Marketing Strategic Planner. For me, this has become a challenge in trying strategic planning and research in the biggest media company. Of course, there are slightly different methods for strategic planning, data collection, and processing.As a Marketing Strategic Planner, my responsibilities include:• Develop brand strategies, • Data analyzer,• Search and update social trends, consumer behavior… Show more After 1 year, I was given the responsibility of handling the Section Head of Marketing Strategic Planner. For me, this has become a challenge in trying strategic planning and research in the biggest media company. Of course, there are slightly different methods for strategic planning, data collection, and processing.As a Marketing Strategic Planner, my responsibilities include:• Develop brand strategies, • Data analyzer,• Search and update social trends, consumer behavior, and culture,• Create powerful presentation slides with intelligent plans and communication strategies to bring success to campaigns.• Manage event calendar and project timelines,• Evaluate and measure campaign effectiveness (Nielsen Tools),• Develop program concept, and oversee planning and execution of offline marketing campaigns.• Researching market movements, ranging from market trends to current things• Use Nielsen for monitoring brand spending, measuring the placement, channel movements, and program movements• Analyzing a brand from Nielsen data (ADEX) or External Data, Analyzing Habits with Nielsen data (Consumer Market View) to approach the habits of the Target Audience Show less

MNC Media is one of the largest and most extensive content providers in Indonesia. Under the auspices of PT MNC Pictures, I was given responsibility as Section Head of Creative Content at MNC Channels, where MNC Channels is a local content provider that can be enjoyed by subscribers of MNC Vision (Pay TV) and MNC Now (OTT Platform).As a Creative Content at MNC Channels, my responsibilities include:• Create a concept for build-in at the on-air program• Create a concept for… Show more MNC Media is one of the largest and most extensive content providers in Indonesia. Under the auspices of PT MNC Pictures, I was given responsibility as Section Head of Creative Content at MNC Channels, where MNC Channels is a local content provider that can be enjoyed by subscribers of MNC Vision (Pay TV) and MNC Now (OTT Platform).As a Creative Content at MNC Channels, my responsibilities include:• Create a concept for build-in at the on-air program• Create a concept for brand activities • Develop a marketing campaign to build brand awareness and reach the KPI Brand• Work with a cross-division to build a great campaign• Maximize the utilization of all MNC assets, including On-Air, Online, and Offline assets Show less

After Marketing Research and Graphic Design, I had the opportunity to become a Senior Marketing Specialist and manage brands such as Brio, Mobilio, BR-V, etc.My responsibilities include:• Develop and implement a brand plan for all priority brands as well as secondary brands,• Monitor implementation of all brand/promotional activation and coordinate with fieldrepresentatives to maximize the outcome of each activation.• Conduct market intelligence and analyze market… Show more After Marketing Research and Graphic Design, I had the opportunity to become a Senior Marketing Specialist and manage brands such as Brio, Mobilio, BR-V, etc.My responsibilities include:• Develop and implement a brand plan for all priority brands as well as secondary brands,• Monitor implementation of all brand/promotional activation and coordinate with fieldrepresentatives to maximize the outcome of each activation.• Conduct market intelligence and analyze market information through competitors' activities, pricing, product potential, market potential, market research/observation, etc.• Device the brand strategy and promotion programs in line with the Single Agent Brand direction (Honda Prospect Motor).• Responsible for brand building such as liaising with agencies or event organizers, production of in-house promotional materials and publications, organizing promotional activities• Prepare an Activation Plan for the Brand• Managing advertising and promotion funds• Product Development (Feasibility study and Product launches) Show less

After 1 year, I applied to become a Marketing Research with the aim to expand my knowledge and skills. I am honored to be a Marketing Research and Graphic Design Marketing in Marketing and Promotion.As a Marketing Research at Honda, my responsibilities include:• Researching market movements, ranging from market trends to current things• Head-to-head competitors from their campaigns to their car specifications

PT Imora Motor (Honda Jakarta Center) is the Main Dealer that coordinates more than 40 Dealers in Jabodetabek.I am honored to be able to become a Graphic Design Marketing at Honda, which it is one of the largest car companies in Indonesia.As a Graphic Design Marketing at Honda, my responsibilities include:• Responsible for creating, executing, and managing all materials promotion• Responsible for developing gimmicks in any materials promotion• Responsible for… Show more PT Imora Motor (Honda Jakarta Center) is the Main Dealer that coordinates more than 40 Dealers in Jabodetabek.I am honored to be able to become a Graphic Design Marketing at Honda, which it is one of the largest car companies in Indonesia.As a Graphic Design Marketing at Honda, my responsibilities include:• Responsible for creating, executing, and managing all materials promotion• Responsible for developing gimmicks in any materials promotion• Responsible for transforming the concept program to all materials campaign design• Responsible for quality checks for any materials promotions before delivering it to all Dealers Show less

PT Aneka Sukses Abadi is a travel company that was built by individuals. Headed directly by the Founder of PT Aneka Sukses Abadi, there are 4 divisions within this company. Sales, Marketing, Promotion and Customer Relations.I was given the responsibility to run Marketing and Promotion, where what I did was is:• Make promotional material• Making sales promotion programs• Research market (Customers) and trends