Providing strategic communications support for federal government clients like the National Nuclear Security Administration’s Office of Information Management including focusing on the cybersecurity sphere

• Developed communication project plans and timelines along with budgeting in support of project goals and objectives for SourceAmerica campaigns and initiatives• Managed the delivery of communications elements within the context of majormarketing campaigns• Maintained knowledge of industry and marketing communications trends andincorporated new ideas into SourceAmerica’s communications strategies• Provided strategic guidance on the editorial direction of the organizational websites• Created and maintained an organizational editorial/content calendar

- Manage campaigns and project workflows within the the Policy and Research departments and in collaboration with those teams, ensuring deliverables are timely- Collaborate closely with our Public Relations and Marketing teams on external product releases to ensure internal alignment in messaging- Write, edit and proofread all content updates to the usa.childcareaware.org website (using Wordpress) from across the organization; ensure consistency of messages and accuracy of information including daily emails sent via HubSpot- Write and edit talking points, fact sheets, language for ads, brochures and other marketing/tangible materials using AP style

- Created and implemented strategic internal and client-based communications models to promote efficiencies in projects - Performed website improvements and updates based on best practices and internal stakeholders requests- Managed and created content for 5 social media channels on 5 different outlets

- Sought and conducted interviews of subjects for particular articles- Crafted news articles on various topics including health, new studies, and national events for publication on Afro.com and in print

- Developed marketing campaigns and promoted DATIA membership and programs via social media, regular mass emails, and through on-site visits- Acted as Managing Director of the quarterly DATIA focus magazine by seeking authors, overseeing design process, copywriting and editing- Prepared and managed the distribution of external messaging including press releases, regulatory/legislative alerts, and promotional e-blasts- Wrote/edited for DATIA brochures, magazines, and bi-weekly eNews- Performed QA on all association mailings, publications, websites, activities and events - Implemented and created quarterly dashboard of metrics to share internally and with the Board of Directors

- Wrote, edited and issued press releases both externally via PR Newswire and our personal contacts and internally to A4A staff- Managed logistics for annual Communications Council business meetings and media events- Maintained MediAtlas and A4A intranet databases and media and member inquiries- Prepared spokespeople for media interviews

- Created and updated content on the adaa.org website using Drupal- Created and disseminated news to all of the members and key stakeholders through Avectra netForum, Constant Contact, and Network For Good- Managed the annual silent auction including collecting donations, creating bid sheets, and set up for the event on-site at the annual conference- Designed ads for various campaigns including fundraising campaigns and conferences- Managed and created content for all social media pages via HootSuite

- Researched and wrote articles catering to the Kensington, MD community- Photographed and edited images via Photoshop of various events in the Town of Kensington- Collaborated with other freelancers and the Editor of the Kensington paper on various article and article ideas

- Conducted primary research through MRI, Lexis/Nexis, Hoover's, Ad Database, Visual Sciences, Google Analytics- Created marketing materials including one-sheets and PowerPoint presentations in support of Online & Broadcast Sponsorship as well as pitches to potential corporate funders- Interacted with external sales agents for online and broadcast underwriting- Trafficked ads through DART ad server- Performed qualitative and quantitative research, market research and competitive analysis of PBS programming using MRI and ComScore- Created marketing materials including one-sheets and -PowerPoint presentations in support of Online & Broadcast Sponsorship and pitches to potential corporate funders - Developed charts and graphs using this secondary research from ComScore and MRI

- Wrote descriptions of DC-area stores for online shopping section- Photographed and edited images in Photoshop for publication on site- Assisted with copywriting and advertising layout- Shared feedback of writing quality with other interns during workshops

- Posted images and news stories to the Virginia Tech website- Wrote and edited press releases using AP style and the university's press release format- Trained and assisted new interns on editing press releases, basic HTML and gathering information from media directories- Edited a weekly print newsletter called The Blue Sheet for faculty and staff