Adini Apriliani Email & Phone Number

Jakarta, Indonesia

• Currently managing the Beauty Category.• Expanded Brand Portfolio & Increased Sales: Grew ZALORA's product selection by onboarding new high-value suppliers. Proactive competitor analysis and strategic recommendations led to optimized product assortment and sales growth.• Supplier Relationship & Performance Champion: Cultivated strong partnerships with key suppliers, fostering clear communication and collaboration. Regularly monitored sales performance, provided insightful updates, and implemented effective merchandise strategies to maximize profitability.• Data-Driven Assortment Optimization: Collaborated with planners to analyze weekly sales and profit data. Utilized insights to develop data-driven merchandise strategies, ensuring optimal stock levels and product performance.• Negotiation & Win-Win Deals: Secured favorable trading margins for ZALORA through skillful negotiation with potential suppliers on consignment and marketplace terms.• Proactive Problem Solving & Growth Mindset: Identified and addressed challenges associated with aging stock by collaborating with suppliers on discounting strategies. Continuously recommended product range improvements, demonstrating a proactive approach to growth.

• Drove Revenue Growth & Exceeded Targets: Surpassed sales targets for key accounts. Analyzed market and channel needs to develop strategic initiatives, resulting in increased revenue through successful execution of planned activities within budget constraints.• Forged Strategic Client Partnerships: Built strong relationships with key clients and channels, fostering clear communication and seamless collaboration across the entire e-commerce process. Acted as the primary point of contact, ensuring trust and prompt issue resolution.• E-commerce Efficiency Champion: Collaborated effectively across different departments (Marketing, Supply Chain, Finance) to streamline the e-commerce process and administration, ensuring smooth operations and maximizing sales effectiveness.• Data-Driven Decision Making: Analyzed market and channel data to identify trends and customer needs. Leveraged these insights to develop and execute targeted strategies, optimizing client satisfaction and achieving business goals.• Excellent Planning & Organization: Demonstrated strong organizational skills by effectively scheduling work, planning activities efficiently, and responding promptly to client and channel inquiries.

Bandar Lampung Area, Lampung, Indonesia

• Boosted Team Performance & Sales Growth: Led a team of 8 sales representatives, driving sales growth within the general trade channel in the Bandar Lampung Area. Effectively coached and monitored team performance, ensuring successful target achievement. • Cross-Functional Collaboration Expert: Forged strong relationships and coordinated with Marketing, Supply Chain, and Finance to support the sales team's needs. This collaborative approach ensured smooth operations, streamlined processes, and maximized sales effectiveness. • Strategic Implementation Champion: Understood Coca-Cola Amatil Indonesia's business processes and effectively implemented sales strategies within the general trade channel, contributing to overall company goals.• Fast Learner & Growth Mindset: Participated and thrived in Coca-Cola Amatil Indonesia's comprehensive Graduate Trainee Program, demonstrating a strong desire for continuous learning and professional development.• Data-Driven Approach: Analyzed sales data to identify trends and opportunities within the general trade channel, informing strategic decision-making and sales team coaching.

Greater Jakarta Area, Indonesia

• Client-Centric Campaign Development: Collaborated with account planners to create effective brand campaigns that resonated with client goals and budget constraints. Presented campaign ideas and costs clearly, ensuring client buy-in.• Skilled Negotiator & Problem Solver: Successfully negotiated with clients to address concerns and ensure project alignment. Utilized strong communication and problem-solving skills to overcome challenges and maintain project timelines.• Campaign Management & Reporting: Managed campaign progress from conception to execution, ensuring adherence to deadlines and budget. Provided clear and concise reports to clients, keeping them informed throughout the campaign lifecycle.• Exceptional Client Communication: Maintained consistent communication with clients throughout the campaign, fostering positive relationships and building trust. Proactively addressed client inquiries and concerns, ensuring a smooth and collaborative working experience.• Data-Driven Insights: Analyzed campaign data (e.g., website traffic, social media engagement) to track performance and identify areas for improvement.

Bogor

• Boosted Sales & Grew Customer Base: Led a sales team in Bogor, exceeding sales targets. Identified and developed new sales opportunities through market research and lead generation, resulting in significant customer acquisition.• Client-Centric Sales & Retention: Achieved high customer satisfaction by understanding client needs and tailoring solutions accordingly. Maintained strong relationships with both potential and existing clients, ensuring exceptional after-sales support and fostering long-term partnerships.• Effective Communication & Presentation Skills: Delivered compelling presentations and pitches, effectively communicating the value proposition of Smartfren products and services to new and existing customers.• Market Intelligence & Data Analysis: Gathered valuable market intelligence through research and client interactions. Compiled and reported sales data to management, providing insights to inform strategic decision-making.• Leadership & Team Management: Demonstrated strong leadership skills by motivating and guiding a sales team in Bogor to achieve sales goals and exceed targets.

Greater Jakarta Area, Indonesia

• Customer Champion: Cultivated trust and positive relationships with Tokopedia customers, ensuring exceptional service and exceeding expectations.• Proactive Problem Solver: Effectively identified and addressed customer issues by providing timely and accurate information, demonstrating initiative and a commitment to resolving problems efficiently.• Excellent Communication Skills: Utilized strong verbal and written communication skills to listen attentively to customer concerns, explain solutions clearly, and de-escalate situations when necessary.• Conflict Resolution & De-escalation: Successfully navigated challenging customer interactions, fostering positive relationships and maintaining a calm and professional demeanor throughout the resolution process.• Data Reporting: Compiled and reported customer feedback and resolution data to identify trends and areas for improvement in customer service.