Senior Licensing Executive
Current- Managed diverse portfolio of Japanese brands like Doraemon, Pokémon, One Piece, Sonic, Shinchan across India & SAARC region.- Maintained strong relationships with existing licensees, licensors, and retail partners to ensure strong collaboration.- Pitched, negotiated, and finalized licensing contracts with both existing and new partners and ensured that agreements are in alignment with company objectives.- Supported negotiation of new license agreements, including renewals, extensions, and amendments, to expand brand presence and revenue streams.- Recommended and implemented consistent licensing, marketing, and retail strategies for multiple brands across various categories, driving brand visibility and consumer engagement.- Provided guidance to licensees on royalty statements, budgeting, and projections, ensuring accurate financial reporting and alignment with contractual obligations.- Collaborated with licensees, licensors, and product development teams to ensure product releases align with brand identity and meet consumer and retail demands.- Facilitated licensee and retail relationships, acting as a central point of contact for inquiries and support.- Assisted in business presentations and market fairs, contributing to pitch materials, business updates, and organization of events to showcase brand offerings.- Conducted market research to understand competitive landscape, analyze market and consumer trends, and identify new business opportunities.- Contributed data and analysis for internal and external reporting purposes, supporting decision-making processes and business growth strategies.
